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The Case For Subscription Service In CPG

Retail TouchPoints

The wide adoption of digital channels has dramatically disrupted the way consumers shop, and the recent COVID pandemic has exponentially increased the velocity of that change. The imperative for CPGs to find new channels and new revenue streams has never been stronger. The Shift To Subscription Models.

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How eCommerce Operations Unlocked Cutter & Buck’s Custom Apparel Business with Dave Santiago - EP 002

Groove

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Dave Santiago of Cutter & Buck In this episode of the eCommerce Masters Podcast, host Ethan Giffin engages with Dave Santiago, VP of Omni Channel and Corporate Sales at Cutter & Buck.

eCommerce 195
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9 Influencer Marketing Examples & 14 GSD Tactics to Boost Conversion

BigCommerce

It’s no wonder that influencer marketing is considered the fastest-growing channel for acquiring customers online. Here are 9 influencer marketing examples from multi-million dollar brands, exactly what they did, why it works and more. Discount codes are an excellent way to drive conversions for consumer goods.

Marketing 419
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How Direct-To-Consumer Is Driving The Need For Real-Time In Retail

RTP blog

A recent Kx survey of UK consumers revealed that these are the most important factors in retailer selection. Argos uses real-time data within its connected supply chain and were identified as delivering the highest multi-channel performance in our survey.

Consumer 150
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#CCS23: Composable Commerce, ChatGPT and Data, Data, Data

Retail TouchPoints

Commerce [functionalities] used to be expensive to deploy and hard to maintain, but now you have multi-tenant SaaS MACH-based commerce vendors, so it makes much more sense to pay a nominal fee to use, for example, our shopping cart versus building something and maintaining that.

POS 298
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The Top Ecommerce Trends You Need to Know About for 2020

SellBrite

times more likely to refer a brand on social media after learning about its values, 68% of Gen Zers expect brands to contribute to society, and 87% of consumers will buy from a brand with a social or environmental benefit. In fact, consumers spent $128.5 billion on sustainable consumer goods in 2018 alone.

eCommerce 200
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Why Every Retailer Needs Enterprise Resource Planning (ERP) Software?

RETAIL MANAGEMENT SOFTWARE

ERP is a suite of customizable applications that enables retailers to integrate and manage all major operations smoothly, including handling multi-location stores, frequently moving stocks, pricing changes, discount offers on products, and much more. The retail industry primarily consists of fast-moving consumer goods (FMCG).

eCommerce 111