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Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! December 2. billion in revenue.
Even as government mandates and consumer comfortability with in-store shopping fluctuate, we can anticipate that consumers’ preference for digital won’t go away. By 2025, ecommerce sales will surpass $1.6 On Black Friday, half of consumers said they would shop in-store, up from 36% last year. trillion to make up 21.8%
Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Consumers are feeling the most brunt of the impact with delayed shipping times and out-of-stock items. November 4.
Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Latest stats: Consumerelectronics + COVID-19. Digital ad spend in the electronics category will account for 9.2%
Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. With people spending more time inside their homes over the past year, redecorating and remodeling became common among many consumers.
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