Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. This data deficit makes it difficult for marketing to keep pace with a rapidly changing environment.

Webinar 282

Webinar Consumer Payments Marketing 282

Retail TouchPoints

AUGUST 22, 2024

What comes to mind when you think of secondhand goods? These items have been popular in the secondhand market for years, but now there is another consumer good taking the spotlight in the “recommerce” market: mobile phones. What’s more, consumers are hungry for more recycling options. So what’s next?

Mobile 261

Mobile Consumer Goods Consumer Electronics 261

Retail TouchPoints

OCTOBER 11, 2023

The Consumer Goods Forum Food Waste Coalition of Action (FWCOA) has launched its #TooGoodToWaste initiative, a food loss and waste education project designed to spur faster progress in minimizing waste among CGF members and their millions of customers.

Consumer Goods 258

Consumer Goods Consumer Operations Information 258

Retail TouchPoints

AUGUST 29, 2024

Value-seeking consumers trading down, strategically waiting for discounts and choosing low-cost Chinese shopping apps will soften holiday sales growth to 2% year over year (YoY) both in the U.S. billion global consumers on retail sites. and globally, according to the Salesforce Shopping Index , which analyzes data from more than 1.5

Shipping Costs 273

Shipping Costs Consumer Shipping Supplies 273

Kissmetrics

FEBRUARY 11, 2021

How important are marketing ethics when it comes to your purchase decisions? If you are like most consumers, ethics matters a lot. Consumers are attracted to brands that promote sustainability, environmental causes, and social responsibility. Not surprisingly, we’re drawn to brands that bring some good into the world.

Social Media 275

Social Media Marketing Beauty and Health Consumer 275

Retail TouchPoints

OCTOBER 3, 2024

In consumer goods, the pet category can often be impervious to macroeconomic events that cause consumers to tighten their wallets. The study added that a 25% rise in the price of pet food and an 11% rise in the cost of vet care is causing concern among consumers. Test the impacts of price drops.

Toys 251

Toys Sporting Goods Consumer Supplies 251

Retail TouchPoints

APRIL 15, 2024

Seeking to increase consumer recycling of used household appliances, the Chinese government has pledged to update regulations and provide “strong financial support for large-scale equipment renewals and trade-ins of consumer goods,” according to a statement by the English-language channel of the country’s State Council.

Consumer Goods 130

Consumer Goods Consumer Channel Marketing 130

Retail TouchPoints

JULY 29, 2024

The program is already live at stores in more than 16 markets — including Houston, Dallas, Philadelphia, Washington D.C., Walmart has partnered with organic materials recycler Denali to improve its food waste recycling process at more than 1,400 Walmart and Sam’s Club locations across the U.S.

Technology 265

Technology Consumer Goods Supplies Improvements 265

ChannelAdvisor

AUGUST 2, 2021

Retail relationships came under pressure, shopping habits across geographies and generations changed — and many brands were thrust into the world of direct-to-consumer (D2C) sales. As shopping activity continues to evolve, online marketplaces are also becoming a first stop for many consumers searching for a particular product or brand.

Consumer 98

Consumer Shipping Costs eCommerce Consumer Goods 98

ChannelAdvisor

AUGUST 2, 2021

Retail relationships came under pressure, shopping habits across geographies and generations changed — and many brands were thrust into the world of direct-to-consumer (D2C) sales. As shopping activity continues to evolve, online marketplaces are also becoming a first stop for many consumers searching for a particular product or brand.

Consumer 98

Consumer Shipping Costs eCommerce Consumer Goods 98

Groove

JUNE 9, 2021

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. Email Marketing Strategy Tips. Email Marketing Strategy Tips. What was once a burden ? no longer needs to be! A/B Test Emails.

Marketing 262

Marketing Social Media Customer Loyalty Shopping Carts 262

Retail TouchPoints

FEBRUARY 25, 2022

The explosive growth of China’s luxury fashion sector is being driven by a major influx of new shoppers: 50% of customers entered the market just in the past 12 months, and this group is expected to drive 80% of its growth, according to a survey by Oliver Wyman. Self-Gifting Makes Trendy Items More Appealing Than Pricey Goods.

Social Media 295

Social Media Marketing Gifts Channel 295

Forrester eCommerce

SEPTEMBER 28, 2018

For many in the retail and consumer goods industries, this is the most crucial time of the year. The holiday season is upon us once again. Bonuses are made or lost during the holiday season as some toys, electronics, and clothing items become the hit of the season and others fall flat. We know customers […]

Search Marketing 246

Search Marketing Toys Electronics Clothing 246

Retail TouchPoints

JULY 11, 2023

These growth rates present big opportunities for brands, especially those that want to reach digitally savvy consumers in new markets. Younger consumers are especially open to buying from brands beyond their own borders. Do the Market’s Consumers Understand Your Products and Services? ” 4.

Consumer 260

Consumer Fulfillment Marketing Consumer Goods 260

Groove

FEBRUARY 27, 2024

Santiago, with a rich background in consumer goods and digital sectors, dives into Cutter & Buck's transition from a golf-centric brand to a premium lifestyle label with long-lasting, consumer-favorite products.

eCommerce 195

eCommerce Apparel Operations Multi-channel 195

Retail TouchPoints

MAY 29, 2024

In today’s dynamic retail landscape, characterized by shifting consumer behaviors and evolving preferences, the traditional approach to real estate and store formats is undergoing a significant transformation. In a world inundated with choices and distractions, consumers crave simplicity in their shopping experience.

Retail 261

Retail Consumer Financial Services Customer Experience 261

RetailMinded

AUGUST 17, 2023

ASD Market Week, the nation’s premier consumer goods trade show connecting retailers and vendors across categories that include home goods, apparel, accessories, beauty and more, will once again welcome the Independent Retailer + Sellers Conference produced by Retail Minded.

Marketing 98

Marketing Retail Arts Accessories 98

RIS News

SEPTEMBER 29, 2023

Delve into the exciting intersection between retail, consumer goods, AI, marketing, and fashion, and learn how companies are strategically positioning themselves at the forefront of these innovations.

Marketing 64

Marketing Consumer Goods Fashion Consumer 64

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 7, 2023

In the rapidly evolving world of retail and consumer packaged goods (CPG), staying ahead of the competition is a constant challenge. Traditional marketing strategies alone are no longer sufficient in today’s digital age. AI algorithms analyze customer data to understand preferences, behavior, and purchase history.

Marketing 95

Marketing Retail Customer Loyalty Games 95

TradeGecko

APRIL 15, 2019

The traditional supply chain consists of four or five entities: supplier, manufacturer, wholesaler, retailer, and consumer. In fact, it’s estimated that there are more than 400 D2C brands on the market today , while online trends suggest web traffic for D2C brands has approximately doubled in the past two years.

Consumer 113

Consumer Supplies Consumer Goods Fulfillment 113

Retail TouchPoints

AUGUST 13, 2024

Bringing nearly 30 years of experience from consumer goods, retail, grocery, restaurant and ecommerce industries, Narasimhan initially conducted a five-month “immersion experience” in which he traveled to work with Starbucks employees in more than 30 stores, manufacturing plants and in support centers around the world.

Travel 261

Travel Operations Consumer Goods Customer Experience 261

Retail TouchPoints

MARCH 18, 2024

“Generative AI has only been publicly available as a friendly user interface since November 2022, and it’s already being embedded in retail operations such as customer service, marketing and even new shopping experiences,” said Michelle Grant, Director, Strategy and Insights for Retail at Salesforce in an interview with Retail TouchPoints.

Retail 311

Retail SEO Operations Consumer Goods 311

BigCommerce

AUGUST 17, 2017

So how can your brand reach consumers, and convert them? The answer lies in influencer marketing. Consumers tend to place the most trust in recommendations from people they know. In 2016, 86% of marketers used influencer marketing , and 94% of them found it to be effective. 2: Are They Engaging?

Marketing 419

Marketing Social Media Blog Recommendation 419

TradeGecko

APRIL 15, 2019

The traditional supply chain consists of four or five entities: supplier, manufacturer, wholesaler, retailer, and consumer. In fact, it’s estimated that there are more than 400 D2C brands on the market today , while online trends suggest web traffic for D2C brands has approximately doubled in the past two years.

Consumer 113

Consumer Supplies Consumer Goods Fulfillment 113

Retail TouchPoints

AUGUST 20, 2020

Traditional retailers are sitting on a powerful competitive weapon, and they’ll continue to operate less efficiently, lose market share and leave millions in new revenue streams and profits on the table unless they pull the trigger. In fact, it could be argued that data is even more valuable than oil — and, it’s a renewable resource.

Retail 195

Retail Consumer Goods Omnichannel Mobile 195

Retail TouchPoints

MAY 13, 2022

Her career, spanning more than 20 years, includes general management, marketing and commercial responsibilities including global consumer goods, payments, ecommerce and digital marketing.

Payment Services 273

Payment Services Consumer Goods Management Operations 273

Retail TouchPoints

AUGUST 17, 2023

Magni is a 20-year-plus veteran of McKinsey & Company with extensive experience working across a host of iconic brands in apparel, beauty, consumer goods, hospitality and grocery. These include the company’s ecommerce sites, mobile apps, marketplace, loyalty and gift registry programs for both Macy’s and Bloomingdale’s.

Customer 246

Customer Apparel Gifts Consumer Goods 246

Retail TouchPoints

SEPTEMBER 9, 2022

Corporate executives are prioritizing digital transformation — even ahead of tackling market and economic instability and accelerating growth for their businesses, according to a new survey conducted by Decentralization Deciphered (D2), a subsidiary of Emerald Holding, Inc. The rapid emergence and dominance of Web 3.0

Customer Loyalty 295

Customer Loyalty Consumer Goods Customer Experience Technology 295

Email Audience

JUNE 21, 2023

So, you’ve probably heard the terms “consumer” and “customer” thrown around a lot, right? In this article, we’re going to help clear up any confusion you might have about consumers and customers, and why it’s crucial for businesses to treat them differently. ” Well, not always!

Consumer 59

Consumer Customer Toys Article 59

Retail TouchPoints

MAY 1, 2023

Investment Darlings: Sustainability, AI and Personalization While the industry is rife with new brands designed to challenge the marketplace and offer consumers more pointed solutions, investors are considering the ripple effects of external forces, like inflation, that will undoubtedly impact the long-term ROI of their investments.

Retail 260

Retail Beauty and Health Omnichannel Operations 260

Retail TouchPoints

DECEMBER 14, 2021

With tracking cookies departing and consumer data privacy concerns rising, first-party data — information that companies collect directly from their customers — represents a much-needed gold mine for retailers and brands. They’re not using data, especially first-party data, to understand what consumers want.

Consumer Goods 261

Consumer Goods Consumer Channel B2C 261

Inflow Insights

MAY 14, 2020

We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Therefore, we are providing another update on eCommerce digital marketing trends and observations during the COVID-19 pandemic. How has consumer behavior changed? Key Performance Indicators – Consumer Services.

eCommerce Marketing 121

eCommerce Marketing eCommerce Marketing SEO 121

Retail TouchPoints

AUGUST 14, 2024

In some cases, BaubleBar works directly with the teams, mainly their marketing functions, to find new ways to reach their female fanbase. “Surveys are great, but you’re only looking at a small subset of the population,” Callahan said in an interview with Retail TouchPoints.

Jewelry 260

Jewelry Accessories Social Media B2B 260

RTP blog

MARCH 19, 2018

Well, you don’t need to care, but Charles Darwin would argue you should: “It’s not the strongest of the species that survive, nor the most intelligent, it’s the one that most adapts to change.” Technology is changing the way we live, the way consumers shop and the way retailers need to operate.

Consumer 150

Consumer Retail Multi-channel Toys 150

Retail TouchPoints

NOVEMBER 28, 2022

What people think about when they focus on retail innovation is the tech side of the business — next-generation marketing tools, cutting-edge last mile vehicles, frictionless checkout — but there is still plenty of innovation happening in the more foundational strategies of running a retail business. However, Apple’s Sii score of 68.9

Department Stores 284

Department Stores Consumer Consumer Goods Customer 284

eCommerceFuel

DECEMBER 18, 2020

If you have an idea to try to create an electronic consumer good, is it worth it? Today Adam Leeb, the maker of Astrohaus.com , joins the show to discuss whether it is possible to break into the market, whether it’s something you can do if you don’t have an electrical engineering degree, and how he went about chip manufacturing.

Consumer Electronics 49

Consumer Electronics Electronics Consumer Consumer Goods 49

RetailMinded

FEBRUARY 15, 2023

Denver, CO (February 15, 2023) – The Independent Retailers & Sellers Conference is proud to return to ASD Market Week at their upcoming Las Vegas trade show, which will be held February 26 to March 1, 2023. How to Shop the Show: Buyers Intro Guide to SourceDirect New to Sourcing?

Marketing 98

Marketing eCommerce Retail Presentation 98