BigCommerce

SEPTEMBER 14, 2018

Thinking of dipping your toes into the direct to consumer waters? In fact, according to IAB’s popular new study, The Rise of the 21st Century Brand Economy, the future of retail growth comes from direct consumer relationships. Today we’ll explore five essential elements your brand needs to know for going direct to consumer.

Consumer 305

Consumer Shipping Costs Merchant Services Games 305

Retail TouchPoints

JULY 13, 2021

However, in the midst of all the challenges the year brought, the retail trends we saw last holiday season won’t just be a change in what’s been a norm — instead, they’ll be an acceleration of the shopping shift we’ve seen over the last decade. Tracking location data along with customer data can help stores better prepare for 2021.

Travel 264

Travel Supplies Department Stores Shipping Costs 264

Retail TouchPoints

MAY 5, 2021

The COVID-19 pandemic has changed the retail sector in dramatic ways over the last year — from fluctuating product demand and availability and rapidly changing consumer behaviors and expectations to ever-evolving health and safety requirements. The other dimension to consider in all this is employees.

Multi-channel 259

Multi-channel Retail Technology Customer Experience 259

Retail TouchPoints

NOVEMBER 10, 2020

Amid the turmoil, there are several key CX trends that stand out, and a retailer’s ability to respond and adapt to them may mean the difference between thriving in a post-coronavirus world or becoming another corporate casualty of the pandemic.

Retail 290

Retail Shipping Costs Fulfillment Shipping 290

Retail TouchPoints

NOVEMBER 29, 2024

Certain categories seem to work best with social commerce: Consumer packaged goods (CPG), fashion, beauty, and health and wellness. Cultivating KOCs (key opinion consumers, a.k.a. In addition, South Korean consumers are known for their quick adoption of new technologies. That means less customer data coming to you.

Social Media 278

Social Media Beauty and Health Payment Services Consumer 278

Retail TouchPoints

AUGUST 17, 2023

The latest Consumer Price Index (CPI) data highlights a significant deceleration in inflation, now standing at half of last year’s peak. In response to this unpredictable economic landscape, consumers have recalibrated their shopping habits, demanding businesses to exhibit a newfound agility and innovation.

Consumer 246

Consumer Payment Services Food and Beverages Supplies 246

Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. This data deficit makes it difficult for marketing to keep pace with a rapidly changing environment.

Webinar 289

Webinar Consumer Payments Marketing 289

Retail TouchPoints

JANUARY 17, 2023

The ghosting trend doesn’t just happen in romantic relationships — in an increasingly digital world, ghosting can just as likely take place at work or with an online retailer. The recent trend of “quiet quitting” can be looked at as another form of ghosting, as employees slowly begin ignoring their job responsibilities.

Customer 321

Customer Customer Data Other Marketing 321

BigCommerce

NOVEMBER 28, 2017

Cyber Week 2017 Trends. Consumers in California, Texas, Florida, New York and Pennsylvania made the most purchases for the second consecutive year. In 2016, excluding Cyber Monday –– when more consumers shop from desktops at their offices –– 54% of orders were on desktop devices and 46% were from mobile devices. California.

BigCommerce 415

BigCommerce Merchant Services Small Business Retail Food and Beverages 415

Retail TouchPoints

JANUARY 16, 2024

Leaning into Social Engagement (Even When it’s a ‘Horror Show’) Perhaps most important for creating a Gen Z strategy, these people also are “massive content creators and consumers” and they tend to trust people who are personalities on social platforms over more traditional authority figures like political leaders, Pearson noted.

Customer Data 289

Customer Data Customer Experience Fashion Customer 289

Retail TouchPoints

SEPTEMBER 9, 2024

Family Dollar will use solutions from Dunnhumby to make merchandising and category management more customer-centric across its store network. ” In June 2024 Family Dollar parent company Dollar Tree initiated a strategic review of the struggling banner, with options including a sale, a spinoff or “other disposition of the business.”

Management 286

Management Customer Data Consumer Improvements 286

Retail TouchPoints

JANUARY 11, 2021

With these sweeping shifts in consumer needs, retailers relied on data more than ever to quickly position themselves to create the kinds of offerings and experiences that consumers expected during this unprecedented period. Real-time data is the key for 2021. CPG will thrive with D2C. The auto industry speeds to digital.

Small Business Retail 282

Small Business Retail Retail eCommerce Social Media 282

Retail TouchPoints

AUGUST 31, 2022

And 64% of all consumers have purchased a virtual good or taken part in a virtual experience or service in the past year.”. Jack Stratten, Senior Trends Consultant, Insider Trends : “Experiential retail can help time-poor customers to achieve more in a single location, giving them a reason to visit and to stay longer.

Omnichannel 289

Omnichannel Toys Shipping Costs Mobile 289

Retail TouchPoints

MARCH 20, 2024

Removing cookies will wreak havoc on marketers, as they won’t have access to third-party data that many companies rely on to target consumers with personalized ads. pop-up, giving you the option to enable that site to remember your data or not. Conversational commerce.

Small Business Retail 277

Small Business Retail Recommendation Consumer Customer Data 277

Retail TouchPoints

MAY 31, 2022

With so much activity online at the height of the pandemic — during which many people gladly took to shopping online for convenience and peace of mind — retailers have a windfall of customer data that can be leveraged to deliver better and more engaging shopping experiences. The Gen Z Factor. Mobile search optimization.

Mobile 328

Mobile Customer Data Recommendation Fashion 328

Retail TouchPoints

AUGUST 19, 2024

This counterintuitive trend has sparked debate among economists, analysts and retail executives about the sustainability of current spending patterns. In the late 2010s, the obsession with amassing consumer data peaked when retailers were collecting an average of 23 behavioral advertising cookies on their homepages.

Retail 306

Retail Customer Loyalty Consumer Social Media 306

Retail TouchPoints

NOVEMBER 27, 2024

But consumers are demanding in other ways, too. According to a study by UC Today , 90% of consumers expect to have an omnichannel retail experience when we shop. Digital channels are alive with opportunities to dazzle consumers. True omnichannel expertise means sharing customer data across online and offline touch points.

Events 277

Events Omnichannel Retail Workshop 277

Retail TouchPoints

OCTOBER 31, 2023

While consumer spending might be slowing as a whole — the National Retail Federation’s most recent analysis showed the year-over-year increase in consumer spending dropping from 4.2% Retailers’ first move should be to assess current trends, and how well they align to office culture, so they can be used to drive recommendations.

Customer 279

Customer Retail Recommendation Fashion 279

Retail TouchPoints

JANUARY 2, 2024

Since the pandemic, seven in 10 consumers have used mobile devices and apps for shopping, and it’s not just millennials and Gen Z; Gen X and baby boomers are 68% and 56% more likely, respectively, to use their mobile device to make purchases than they were a few years ago. of ecommerce sales in 2024.

Improvements 282

Improvements Retail Mobile Customer Experience 282

Retail TouchPoints

AUGUST 29, 2024

Value-seeking consumers trading down, strategically waiting for discounts and choosing low-cost Chinese shopping apps will soften holiday sales growth to 2% year over year (YoY) both in the U.S. and globally, according to the Salesforce Shopping Index , which analyzes data from more than 1.5 billion global consumers on retail sites.

Shipping Costs 278

Shipping Costs Consumer Shipping Supplies 278

Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. 5 Social Advertising Trends for Retailers to Know in 2021: Featuring Under Armour. Retail CX Trends 2021: New CX for a New World.

Consumer 187

Consumer Payment Services Fulfillment Multi-channel 187

Retail TouchPoints

AUGUST 30, 2023

Nearly two-thirds of consumers ( 65% ) say they “love” fewer than three brands, according to a U.S.-based With customer behaviors and expectations changing so rapidly, it’s difficult to pinpoint what truly drives this lack of brand love and loyalty. based survey conducted by Dynata.

Customer Loyalty 264

Customer Loyalty Retail Shipping Costs Financial Services 264

Retail TouchPoints

APRIL 17, 2024

Within the world of B2B and B2C commerce, where understanding consumer behavior is key, this change has spurred a quest for innovative solutions. By identifying that people are searching for low-calorie wines or high-end tequilas, companies have the ability to enhance customer data platforms for more targeted marketing.

Social Media 311

Social Media B2C B2B Customer Data 311

Retail TouchPoints

NOVEMBER 6, 2023

As consumers turned to ecommerce during the pandemic (in droves), the “death of the mall” was widely reported. Our consumer study found that 79% of shoppers conduct product research online, on a brand’s website and on social media, while 37% do their research online and then purchase items in-store.

Omnichannel 312

Omnichannel Social Media Channel Mobile 312

Retail TouchPoints

AUGUST 1, 2023

External economic factors, such as fluctuating interest rates, an unpredictable housing market and persistent inflation have prompted consumers to rethink their spending habits. Faced with shifting economic and consumer dynamics, retail leaders strive to unlock strategies that turn losses into profits.

Shipping Costs 246

Shipping Costs Retail eCommerce Consumer 246

Retail TouchPoints

AUGUST 29, 2022

Retail companies like Tim Hortons that underestimate the importance of mobile app privacy and security risk damaging customer relations and brand image, potentially leading to customer and revenue loss. Consumers understand the value of their data and need assurance that companies are protecting it.

Mobile 312

Mobile Payments Payment Services Retail 312

Retail TouchPoints

NOVEMBER 14, 2022

Retailers today are faced with mounting pressure to maximize their bottom lines while maintaining cost expectations for consumers. But amid volatile market changes, ever-evolving customer expectations and increased competition online, this is increasingly challenging to realize. Enter artificial intelligence (AI).

Customer Loyalty 360

Customer Loyalty Operations Improvements Customer Experience 360

Retail TouchPoints

JULY 28, 2022

Online shopping has come a long way in providing consumers with a vision of how products might look on them. The trend toward using AR to offer virtual try-on features suggests that people still want to see how a product looks on them. How Can Businesses Bring Virtual Try-Ons to Their Customers? What to Look Out For.

Retail 277

Retail Customer Data Information Consumer 277

RTP blog

MARCH 19, 2018

Well, you don’t need to care, but Charles Darwin would argue you should: “It’s not the strongest of the species that survive, nor the most intelligent, it’s the one that most adapts to change.” Technology is changing the way we live, the way consumers shop and the way retailers need to operate.

Consumer 150

Consumer Retail Multi-channel Toys 150

Omnisend

MARCH 29, 2021

Consumers are just as (and perhaps arguably more so, thanks to COVID-19) comfortable buying new apparel online as they are in-store. Experiment with some of today’s fashion ecommerce trends. Others aren’t merely trends, but new approaches that will endure. 7 Fashion Ecommerce Trends to Consider in 2021.

Fashion 148

Fashion eCommerce Omnichannel Clothing 148

Retail TouchPoints

JULY 29, 2020

While the name Burton is almost synonymous with the snowboards the company began making in 1977, Burton has diversified over the years into new categories — including surfboards, apparel, goggles/optics and other sports gear — as well as expanding beyond manufacturing into direct-to-consumer (DTC) retail, both physical and digital.

Omnichannel 317

Omnichannel eCommerce POS Operations 317

Retail TouchPoints

FEBRUARY 18, 2021

Count appointment-based selling as another existing trend that was supercharged by COVID-19. And as COVID-19 volatility continues to put retailers and consumers in a frustrating holding pattern, more retail brands are turning to appointments to minimize store traffic and keep social distancing guidelines in place.

Retail 311

Retail Beauty and Health Books Omnichannel 311

Retail TouchPoints

JANUARY 30, 2024

The role of such a committee — consisting of individuals from different departments and backgrounds — extends from supply chain management to customer interaction. An AI committee can actively oversee the ethical deployment of AI in areas like personalized shopping experiences and customer data usage.

Retail 340

Retail Customer Experience Technology Customer Data 340

Retail TouchPoints

JANUARY 5, 2024

Google’s move, along with increased privacy regulations (particularly in the EU), have put a premium on zero- and first-party data. Zero-party data is information consumers intentionally share with a brand, e.g. when taking a quiz, while first-party data is collected by the brand from interactions with its own customers.

Recommendation 306

Recommendation Consumer Information Customer 306

Retail TouchPoints

JANUARY 18, 2022

Retailers frequently ask customers to enroll in a loyalty program at point of sale — especially during the holiday shopping season. In fact, 61% of consumers have joined a loyalty program to get discounts for holiday shopping. 3 Steps for Inspiring Customers to Stay Engaged. 3 Steps for Inspiring Customers to Stay Engaged.

Customer Retention 290

Customer Retention Social Media Shipping Point of Sale 290

Retail TouchPoints

APRIL 1, 2024

Gone are the days of merely transactional interactions — customers now crave meaningful connections and personalized conversations, and providing these will set your brand apart. This focus on CX isn’t just a passing trend but rather a fundamental shift in consumer behavior.

Retail 320

Retail Customer Experience Customer Retention Technology 320

lateshipment

MAY 27, 2021

In the present circumstances (due to the pandemic, of course) trends around the retail and delivery landscape has gone through massive changes across the globe. These trends have turned out to be so effective even in a restored normal version of the planet (if there ever was such a thing). Online Shopping.

Payment Services 130

Payment Services Retail Payments Subscription 130