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Accenture: Rise of the ‘Resilient Consumer’ Requires More Nuanced Retail Strategies

Retail TouchPoints

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.

Consumer 246
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The Value of Localization as a Competitive Advantage in Accessing Multicultural Consumers

Retail TouchPoints

What we know for sure is that consumer perceptions and choices are affected by culture, which also affects spending habits. To succeed in reaching potential customers where they are, your team must employ a culturally competent localization strategy to establish a competitive advantage. based consumers only.

Consumer 290
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What do Today’s Consumers Really Want? #RIC21 Day One Answers the Question

Retail TouchPoints

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? The day kicked off with a keynote presentation by Jeff Orschell, EY Americas Practice Leader: “Bottom line for retailers is that change is still happening, consumer behavior is still changing.

Consumer 325
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MAPIC 2023 Preview: Why Cannes is the Destination for the Retail, Leisure, and Hospitality Industry this November

365 Retail

As the year approaches its end, excitement is mounting across the retail, leisure, and hospitality industries for the upcoming MAPIC 2023 event, scheduled to take place from November 28 to 30 in Cannes. For stakeholders across various sectors—be it retail property, leisure , food, or tech—MAPIC serves as a global stage.

Leisure 67
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4 Reasons to Invest in Custom Retail Lighting Schemes

Retail TouchPoints

While spatial planning is widely recognized as a key tool in shaping consumer behavior in brick-and-mortar environments, one crucial yet frequently overlooked aspect of retail design is lighting. To adapt, dynamic lighting solutions are essential, enabling spaces to evolve with consumer needs.

Customer 257
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The Product of Places: The Secret Equation to Convening Consumers

Retail TouchPoints

Rather than chasing the obvious trends everyone else is pursuing, we dig deep into the human psyche to uncover the unmet consumer needs yet to be served by brands. Getting customers comfortable enough to let their guard down and fully engage with the product offering is key to the future success of stores.

Consumer 130
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How Real-Time Inventory Visibility Helps Retailers Improve the Customer Experience

Kibo

During the recent pandemic, the retail landscape has witnessed a significant paradigm shift in consumer behavior like decreased foot traffic in stores, increased eCommerce purchases, etc. Any discrepancies could cause delay in shipping times – increasing the likelihood of cancelled orders due to a bad customer experience.