BigCommerce

FEBRUARY 23, 2018

That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. The various components involved in building out a customer loyalty program. What is a Customer Loyalty Program?

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Groove

DECEMBER 11, 2024

How to Grow Your Email List It's not uncommon for consumers to opt out of emails, causing the size of these lists to gradually shrink. Weve helped several clients set up loyalty programs. As a result, customer loyalty programs often deliver enough value that buyers are willing to provide contact information to participate.

eCommerce 317

eCommerce Social Media White Paper Seminar 317

Retail TouchPoints

JULY 12, 2024

On the other hand, traditional retailers must reinvent their playbook to keep up with a customer experience driven by tech that evolves quickly enough to meet consumers’ rising expectations. For VCs backing ecommerce upstarts, exponential growth and expansion often focuses on speed and a “growth at any price” mindset.

Customer Loyalty 286

Customer Loyalty Customer Shipping Costs Shipping 286

Retail TouchPoints

FEBRUARY 16, 2024

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. Consumers are only one click away from retailers at all times.

Customer Experience 313

Customer Experience Payment Services Improvements Customer 313

BigCommerce

MAY 1, 2018

Due to the ease of creating and maintaining an ecommerce shop, as well as the rise of micro-brands, today’s market is riddled with cutthroat competition and decreased customer loyalty. Improved control of operational processes (54%). Better understanding of customers (52%). Improve customer service.

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

Retail TouchPoints

JUNE 2, 2022

It’s a need that extends beyond our social behaviors into our purchasing decisions — nearly one-quarter of consumers identify a strong sense of community as the main driver of loyalty to their favorite brands. Consumers don’t make purchasing decisions solely based on practical considerations. Human beings need community.

Customer Loyalty 278

Customer Loyalty Customer Events Consumer 278

Retail TouchPoints

MARCH 3, 2023

Personalization is now a hygiene and customers have come to expect it regardless. Source: McKinsey However, personalization is no longer limited to targeted offers in the current landscape; it now covers the entire customer journey. Making them feel exclusive and valued goes a long way in building and maintaining customer loyalty.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283

Groove

NOVEMBER 12, 2020

Make a great first impression and create a positive experience for your customers by catering to their unique needs. In this blog, we're sharing 5 tips on how to improve customer experience and turn existing customers into repeat purchasers. How To Improve Customer Experience: 5 Tips. Ask For Feedback.

Customer Experience 258

Customer Experience Improvements Customer Social Media 258

Forrester eCommerce

MARCH 26, 2024

Learn about the potential of predictive AI — and, now, generative AI — in enhancing loyalty programs and strategies.

Improvements 400

Improvements Customer Loyalty B2C Consumer 400

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Retail TouchPoints

FEBRUARY 6, 2023

By catering to their unique characteristics during the buying process, retailers maximize revenue and customer loyalty. Delivery personas are powerful in that they can reduce delivery costs, improve delivery-related revenue and customer loyalty. These consumers don’t value fast; they value a tight time window.

Customer Loyalty 147

Customer Loyalty Improvements Customer Retail 147

Retail TouchPoints

DECEMBER 4, 2024

Over the past seven years, the brand’s VP of Marketing, Jeannie Shin, has witnessed and supported this evolution, especially as the brand built its direct-to-consumer (DTC) business online. We’ve done events where customers have come up to me because I host all our livestreams.

Travel 296

Travel Retail Demo Customer 296

BigCommerce

SEPTEMBER 14, 2018

Thinking of dipping your toes into the direct to consumer waters? In fact, according to IAB’s popular new study, The Rise of the 21st Century Brand Economy, the future of retail growth comes from direct consumer relationships. Today we’ll explore five essential elements your brand needs to know for going direct to consumer.

Consumer 305

Consumer Shipping Costs Merchant Services Games 305

Retail TouchPoints

JANUARY 17, 2025

Customer-first strategies that not only reduce returns but also boost experience and loyalty. If a nearly 15% return rate sounds high, consider the range of reasons why consumers return merchandise. This early intervention helps reduce return rates and boost customer satisfaction.

Customer 162

Customer Customer Experience Recommendation Technology 162

Retail TouchPoints

OCTOBER 27, 2021

But supply chain pressures and ongoing uncertainty surrounding the pandemic means that consumers are focusing less on how immersive and entertaining in-store shopping experiences are and more on how safe and efficient they are. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.

Consumer 264

Consumer Supplies Fulfillment Technology 264

BigCommerce

JUNE 13, 2017

It also means your customer lifetime value is low (which decreases how much you will be willing to spend on advertising –– and thus will limit your ad visibility). Growing your customer lifetime value and building long term customer loyalty takes time, though. Get S Loyalty Now to Increase Your LTV.

Shipping Costs 417

Shipping Costs Customer Customer Loyalty Social Media 417

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Jess Huang, Partner at McKinsey, said that by honing data governance and targeting practices, retailers can give consumers a better experience not just on their site but across the internet.

Consumer 264

Consumer Merchant Services Social Media Mobile 264

Omnisend

MARCH 22, 2023

There are different types of rewards and recognition programs that businesses can offer their consumers, but the challenge lies in how well the loyalty program objectives are met—such as helping the business grow or raising brand awareness. All of which helps to leave a strong, lasting impression and build brand loyalty.

Customer Loyalty 155

Customer Loyalty Customer Customer Retention Recommendation 155

Retail TouchPoints

DECEMBER 25, 2024

As customers return to in-store shopping, retailers are continuing to face an increase in returns from online and in-store sales. This holiday season, consumers who frequently make returns may be in for a surprise. Customers are attracted to free return shipping, refunds, and no questions asked policies.

Shipping Costs 162

Shipping Costs Social Media Electronics Customer Loyalty 162

Retail TouchPoints

JUNE 9, 2021

If you’re a consumer brand in a category with Amazon private label, however, Amazon’s private label presence certainly feels more pronounced. Products that are exclusive to Amazon drive customer loyalty and traffic to Amazon, thereby improving its sales. Amazon’s private label strategy isn’t unlike other retailers.

Consumer 312

Consumer Shipping Costs Fashion Presentation 312

Retail TouchPoints

JANUARY 30, 2025

As we move into 2025 and reflect on the learnings of the 2024 holiday season, customer loyalty and the risks of losing it are at the top of every business leader’s mind. Speed, consistent uptime and outstanding UX have emerged as non-negotiable elements for survival in todays fast-paced market.

Customer Experience 256

Customer Experience Technology Customer Loyalty B2B 256

Retail TouchPoints

MARCH 26, 2025

Modern consumers expect personalized experiences tailored to their unique preferences, behaviors and needs. Businesses striving to meet these expectations are turning to AI-powered knowledge graphs a cutting-edge tool that connects disparate data points to create a holistic understanding of customers.

Customer 147

Customer Recommendation Customer Experience Travel 147

Forrester eCommerce

DECEMBER 29, 2023

New analyses from Forrester's Customer Experience Benchmark Study reveals subdued customer advocacy continues in 2023 as fewer brands have significant improvements and more brands have significant drops in Net Promoter Score℠ (NPS) compared to 2022.

Improvements 259

Improvements Customer Experience Customer Customer Loyalty 259

Retail TouchPoints

DECEMBER 13, 2023

A well-designed store can create a memorable brand experience that strengthens customer loyalty. This is crucial considering a recent Publicis Sapient report on customer loyalty , based on a survey of over 8,000 consumers across six countries, revealed that 52% of global consumers report having slight to no brand loyalty overall.

Retail 312

Retail Customer Loyalty Social Media POS 312

Wiser

APRIL 9, 2025

The Importance of Capturing Consumer Choices Every moment a consumer decision is not influenced in your favor, it represents a vulnerability. This report explores the five core pillars that are essential for capitalizing on every consumer moment and improving your outcomes.

Consumer 78

Consumer eCommerce Food and Beverages Channel 78

Forrester eCommerce

AUGUST 16, 2023

Does your brand employ a loyalty services provider in addition to a loyalty technology provider? Brands continue to increase spend on loyalty technology and programs, but they often don’t tie their loyalty initiatives to broader corporate goals, negatively impacting their success. If not, you should consider it.

Improvements 349

Improvements Technology Blog Customer Loyalty 349

Retail TouchPoints

NOVEMBER 17, 2023

Market conditions are dynamic, and consumer preferences change — retailers and manufacturers need to adapt to these factors quickly. Product substitution capabilities ensure they can respond to demand shifts, consumer trends and emerging technologies. Using substitution tactics, retailers can recalibrate inventory levels.

Shipping Costs 264

Shipping Costs Customer Experience Supplies Improvements 264

Retail TouchPoints

JULY 3, 2023

As consumers, we’ve learned how to adjust to and enjoy new shopping formats. The cloud brings all solutions, spreadsheets, vendors and technical capabilities into a central location to improve control and flexibility. With these diverse benefits, retailers have significant opportunities to improve the customer and employee experience.

Consumer 275

Consumer Omnichannel Retail Technology 275

Retail TouchPoints

NOVEMBER 14, 2022

Retailers today are faced with mounting pressure to maximize their bottom lines while maintaining cost expectations for consumers. But amid volatile market changes, ever-evolving customer expectations and increased competition online, this is increasingly challenging to realize. Enter artificial intelligence (AI). Competitive pricing.

Customer Loyalty 360

Customer Loyalty Improvements Operations Customer Experience 360

Retail TouchPoints

MARCH 26, 2021

At a time when brand interactions bridge both digital and physical shopping, it is increasingly important for retailers to leverage technology to improve customer experiences and create value. Here are a few examples of how technology enhances customer experience and strengthens brand value.

Customer Experience 312

Customer Experience Technology Customer Fulfillment 312

Retail TouchPoints

DECEMBER 27, 2021

This is likely a reflection of heightened consumer price sensitivity in these subsegments. Cost saving initiatives may serve to support low prices for consumers and bolster margins to the corporate parent, but they can sometimes miss the bigger picture when it comes to more comprehensive, long-term strategy changes.

Retail 357

Retail Supplies Customer Loyalty Consumer 357

Fabric

MARCH 7, 2024

According to PwC, businesses that reduce friction for consumers and empower all employees to “make things right”—whether through returns, price adjustments, or other policies—bring higher customer satisfaction, and more forgiveness. Feedback and engagement : includes product reviews and customer satisfaction surveys.

Customer Loyalty 130

Customer Loyalty Customer Merchant Services Shipping Costs 130

Retail TouchPoints

JANUARY 18, 2024

Globally, consumers are downloading more apps than ever before, yet retention of those new app customers is an ongoing issue. In fact, most consumers use an app only once or twice before deciding to delete it or not. That’s why gamification as a technique is becoming more popular in marketing and customer loyalty programs.

Retail 317

Retail Customer Loyalty Games Reference 317

Retail TouchPoints

JANUARY 11, 2023

Now, foot traffic is still relevant, but brands also have to worry about growing their social presence, having social shops to make purchasing quick and easy, livestream shopping, oh and making sure this all connects back to their website/online store and that they are collecting data to improve future customer experiences.

Social Media 279

Social Media Multi-channel Customer Loyalty Shopify 279

Retail TouchPoints

MAY 1, 2024

The Psychology of Immersive Shopping Experiential retail strategies are rooted in psychological principles about how consumers engage with spaces. Research indicates a 40% improvement in mood with exposure to pleasant scents. Furthermore, consumers increasingly seek experiences aligned with their values.

Technology 312

Technology Arts Payments Customer Loyalty 312

Retail TouchPoints

AUGUST 9, 2022

Appointments are among the best ways to build customer loyalty and ultimately, to grow and improve revenue.”. Data from McKinsey shows that consumers’ purchase decisions revolve around buying into an experience,” said Tiwari. People are changing the way they buy, so we have to change the way we sell.

Webinar 311

Webinar Customer Loyalty Books Improvements 311

Kissmetrics

MARCH 2, 2021

Customer acquisition cost (CAC) is a metric that has been growing with the emergence of Internet companies and web-based advertising campaigns that can be tracked. Traditionally, a company had to engage in shotgun style advertising and find methods to track consumers through the decision-making process. How You Can Improve CAC.

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Customer eCommerce Multi-channel Channel 350