Retail TouchPoints

JANUARY 13, 2025

Retailers need to continue to focus on enhancing the digital product discovery experience, especially as more and more channels arise for consumers to discover and purchase their products. While this underscores the inevitability of returns, it also highlights the need for retailers to refine their digital strategies.

Retail 298

Retail BigCommerce B2C Channel 298

Retail TouchPoints

MARCH 3, 2023

Personalization is now a hygiene and customers have come to expect it regardless. Source: McKinsey However, personalization is no longer limited to targeted offers in the current landscape; it now covers the entire customer journey. Retailers are still at a nascent stage of personalization efforts for their customers.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283

Retail TouchPoints

MARCH 26, 2025

Modern consumers expect personalized experiences tailored to their unique preferences, behaviors and needs. Businesses striving to meet these expectations are turning to AI-powered knowledge graphs a cutting-edge tool that connects disparate data points to create a holistic understanding of customers.

Customer 147

Customer Recommendation Customer Experience Travel 147

Retail TouchPoints

JULY 1, 2021

No, of course not; we still need them in place for various legitimate reasons, i.e., ensuring drug companies do not take advantage or lie to their customers or overstep consumer privacy civil rights. Why does customer loyalty work? Regulation Relaxation: Win-Win for Consumers, Retailers and State-Funded Public Programs.

Customer Loyalty 225

Customer Loyalty Customer Customer Retention X-cart 225

365 Retail

FEBRUARY 9, 2025

In the competitive landscape of retail, fostering customer loyalty is essential for long-term success. Loyal customers provide a reliable revenue stream and contribute to brand growth by acting as ambassadors, sharing positive experiences through word-of-mouth and online reviews.

Customer Loyalty 52

Customer Loyalty Customer Retail Social Media 52

Retail TouchPoints

MARCH 18, 2022

A growing number of consumers are concerned about how their purchasing decisions impact the planet, but even the most sustainability-savvy customer may be confused about how best to align purchases with their green principles. Consumers Overwhelmed by Insufficient or Contradictory Sustainability Info.

Apparel 312

Apparel Consumer Retail Fashion 312

lateshipment

MARCH 13, 2020

Consumers own brand perception. And experience drives how consumers perceive a brand. Be it their journey to the checkout phase or their post-purchase, last-mile delivery phase, it is imperative that you provide customers with an experience that builds trust, is delightful, and creates a positive brand perception. .

Customer Loyalty 242

Customer Loyalty Customer Shipping Costs Shipping 242

Retail TouchPoints

JANUARY 17, 2025

If a nearly 15% return rate sounds high, consider the range of reasons why consumers return merchandise. These challenges frustrate both retailers, who face increased costs and logistical burdens, and consumers, who feel dissatisfied when products fail to meet their needs. Europe, and APAC.

Customer 162

Customer Customer Experience Recommendation Technology 162

Retail TouchPoints

SEPTEMBER 30, 2021

As the rise of ecommerce continues to accelerate, consumer behavior is changing at lightning speed. But without access to in-person consumer panels throughout the pandemic, many CPG brands struggled to keep a pulse on their customers’ preferences and demands around product taste, packaging, price and more.

Consumer 297

Consumer Social Media Improvements Customer Loyalty 297

BigCommerce

JUNE 13, 2017

It also means your customer lifetime value is low (which decreases how much you will be willing to spend on advertising –– and thus will limit your ad visibility). Growing your customer lifetime value and building long term customer loyalty takes time, though. Get S Loyalty Now to Increase Your LTV.

Shipping Costs 417

Shipping Costs Customer Customer Loyalty Social Media 417

BigCommerce

FEBRUARY 23, 2018

That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. The various components involved in building out a customer loyalty program. What is a Customer Loyalty Program?

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Omnisend

MARCH 22, 2023

There are different types of rewards and recognition programs that businesses can offer their consumers, but the challenge lies in how well the loyalty program objectives are met—such as helping the business grow or raising brand awareness. All of which helps to leave a strong, lasting impression and build brand loyalty.

Customer Loyalty 155

Customer Loyalty Customer Customer Retention Recommendation 155

Optimizely

OCTOBER 23, 2019

Today, we’re announcing the availability of a deep integration with Yotpo Loyalty to empower marketers to quickly integrate and sync loyalty data to their customer database. For the consumer, a great customer experience is one that makes them feel valued and rewarded.

Customer Loyalty 30

Customer Loyalty Customer eCommerce Marketing eCommerce 30

RTP blog

SEPTEMBER 17, 2018

According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them. The lack of activity indicates that brands struggle to remain relevant with the customers that have opted into their loyalty program.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

Retail TouchPoints

NOVEMBER 10, 2022

Customer loyalty experts know that the best-run programs do far more than simply boost sales by rewarding members with points and perks. Emeline Berlind, VP and General Manager of Loyalty for Sephora, revealed how the retailer’s approach to loyalty provides it with both strategic and tactical benefits.

Consumer 269

Consumer Gifts Customer Experience Multi-channel 269

Retail TouchPoints

OCTOBER 27, 2021

But supply chain pressures and ongoing uncertainty surrounding the pandemic means that consumers are focusing less on how immersive and entertaining in-store shopping experiences are and more on how safe and efficient they are. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.

Consumer 264

Consumer Supplies Fulfillment Technology 264

Retail TouchPoints

DECEMBER 25, 2024

As customers return to in-store shopping, retailers are continuing to face an increase in returns from online and in-store sales. This holiday season, consumers who frequently make returns may be in for a surprise. Customers are attracted to free return shipping, refunds, and no questions asked policies.

Shipping Costs 162

Shipping Costs Social Media Electronics Customer Loyalty 162

Retail TouchPoints

AUGUST 30, 2023

Nearly two-thirds of consumers ( 65% ) say they “love” fewer than three brands, according to a U.S.-based With customer behaviors and expectations changing so rapidly, it’s difficult to pinpoint what truly drives this lack of brand love and loyalty. based survey conducted by Dynata. But what’s happening in retail specifically?

Customer Loyalty 264

Customer Loyalty Retail Shipping Costs Financial Services 264

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Enhance advertising and recommendation relevancy with better targeting and search. Share granular consumer data with suppliers to create more appealing products.

Consumer 264

Consumer Merchant Services Social Media Mobile 264

Omnisend

JUNE 28, 2021

Ecommerce personalization is the process of tailoring the content, recommendations and offers a customer sees based on their previous buying and browsing behavior, along with their demographics and personal data. 71% of consumers feel frustrated when their shopping experience is impersonal.

Customer Loyalty 152

Customer Loyalty eCommerce Customer Recommendation 152

Omnisend

JUNE 14, 2021

This type of sensor would not give off an active signal (like an ankle monitor), but rather a passive way for companies and consumers to scan and prove the sneakers’ authenticity. In practice, a consumer can purchase a pair of sneakers from a Shopify store and receive the NFT via email or into their Real Items wallet.

Customer Loyalty 164

Customer Loyalty Customer eCommerce Arts 164

Retail TouchPoints

MAY 1, 2024

The Psychology of Immersive Shopping Experiential retail strategies are rooted in psychological principles about how consumers engage with spaces. Behavioral psychology: Understanding consumer behavior is crucial to crafting effective marketing strategies and designing engaging retail experiences.

Technology 312

Technology Arts Payments Customer Loyalty 312

Retail TouchPoints

FEBRUARY 6, 2023

By catering to their unique characteristics during the buying process, retailers maximize revenue and customer loyalty. Delivery personas are powerful in that they can reduce delivery costs, improve delivery-related revenue and customer loyalty. These consumers don’t value fast; they value a tight time window.

Customer Loyalty 147

Customer Loyalty Improvements Customer Retail 147

Retail TouchPoints

JUNE 7, 2022

That tried-and-true process has begun to feel like a long-winded chore — consumers today are generally less interested in searching and more interested in discovery. Implicit in this shift is the rise of personalization in the customer experience (CX). Importantly, this subtle shift has enormous implications for businesses.

Recommendation 290

Recommendation Arts Retail Consumer 290

Optimizely

JUNE 20, 2019

One way you can do that is with personalized product recommendation campaigns. Based on the data and analytics you are collecting on your customers’ previous interactions with your brand, you can suggest the types of products they’re most likely to enjoy via email, ads, and more. How to create a product recommendation campaign.

Recommendation 150

Recommendation X-cart Shopping Carts B2C 150

Retail TouchPoints

OCTOBER 5, 2021

With conversational commerce solutions, brands can unlock a seamless omnichannel experience, win lasting customer loyalty and drive revenue. Modern consumers live on their mobile devices. In fact, according to Facebook , 58% of consumers are more confident messaging a business than calling them.

Omnichannel 287

Omnichannel Customer Loyalty B2C B2B 287

Retail TouchPoints

DECEMBER 27, 2021

This is likely a reflection of heightened consumer price sensitivity in these subsegments. Cost saving initiatives may serve to support low prices for consumers and bolster margins to the corporate parent, but they can sometimes miss the bigger picture when it comes to more comprehensive, long-term strategy changes.

Retail 357

Retail Supplies Customer Loyalty Consumer 357

Retail TouchPoints

FEBRUARY 15, 2022

Outfits like GoPuff, Gorillas and 1520 took the grocery market by storm in 2021, offering a limited menu of consumables, delivered to your door in an incredible 30 minutes or less (and commanding multi-billion dollar valuations in the process.) Artificial Intelligence will define winners and losers.

Shipping Costs 321

Shipping Costs Payment Services Multi-channel Mobile Payments 321

Fabric

MARCH 7, 2024

According to PwC, businesses that reduce friction for consumers and empower all employees to “make things right”—whether through returns, price adjustments, or other policies—bring higher customer satisfaction, and more forgiveness. Feedback and engagement : includes product reviews and customer satisfaction surveys.

Customer Loyalty 130

Customer Loyalty Customer Merchant Services Shipping Costs 130

Retail TouchPoints

JANUARY 18, 2024

Globally, consumers are downloading more apps than ever before, yet retention of those new app customers is an ongoing issue. In fact, most consumers use an app only once or twice before deciding to delete it or not. That’s why gamification as a technique is becoming more popular in marketing and customer loyalty programs.

Retail 317

Retail Customer Loyalty Games Reference 317

RETAIL MANAGEMENT SOFTWARE

AUGUST 26, 2024

In today’s volatile economic landscape, inflation is more than just a buzzword—it’s a reality that impacts both consumers and businesses alike. For retailers, especially those operating in an omnichannel environment, maintaining customer loyalty in the face of rising costs is a significant challenge.

Customer Loyalty 110

Customer Loyalty Omnichannel Payment Services Customer 110

Retail TouchPoints

SEPTEMBER 22, 2022

But as we begin to get back to a sense of “normalcy,” consumers have reverted back to their traditional methods of shopping. When we consider the methods that have successfully held onto existing customers as well as garnering new ones, there is a common theme: personalization. But how does one gather this type of information?

Customer Loyalty 310

Customer Loyalty Social Media Customer Experience Customer 310

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 110

Customer Loyalty Customer Retail Subscription 110

Retail TouchPoints

JUNE 27, 2022

After two years of online browsing, consumers are eager to get out of the house and into the store. And as consumer discretionary spending continues to grow , retailers and brands around the world are exploring new ways to capitalize on the next wave of in-person shopping and experiences. So what’s the plan?

Retail 289

Retail Recommendation Games Consumer 289

Groove

APRIL 21, 2020

It's not uncommon for consumers to opt out of emails, causing email lists to diminish. Provide an incentive with a customer loyalty program. We also recommend keeping pop-up form fields to a minimum. If you’re unsure where to start, we recommend exploring eBooks , white papers, videos and infographics.

White Paper 238

White Paper Social Media Seminar Customer Loyalty 238

Retail TouchPoints

JUNE 13, 2024

This presents an opportunity to deliver an enhanced alcohol-buying experience that caters directly to consumer needs and preferences. In its heyday, Drizly was pivotal in revolutionizing alcohol delivery by connecting consumers with local liquor stores via an easy-to-use online platform.

Food and Beverages 269

Food and Beverages Marketing Mobile Customer Loyalty 269

Retail TouchPoints

MARCH 20, 2024

Removing cookies will wreak havoc on marketers, as they won’t have access to third-party data that many companies rely on to target consumers with personalized ads. However, this is not the end of a personalized consumer experience; rather, it’s just the beginning. Conversational commerce.

Small Business Retail 277

Small Business Retail Recommendation Consumer Customer Data 277