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The re-emergence of tariffs on the global trade horizon has once again thrust the retail industry into uncertainty. While policymakers often champion tariffs as a mechanism to protect domestic industries, their ripple effects are far-reaching, inflating costs, disrupting supply chains and, ultimately, burdening consumers.
Delivering a smooth and frictionless post-purchase experience should be a top priority for every retailer. According to PwC, businesses that reduce friction for consumers and empower all employees to make things right whether through returns, price adjustments or other policies bring higher customer satisfaction and more forgiveness.
With the holiday season just concluded, the challenge of managing merchandise returns is a reality for many retailers. According to the latest data from the National Retail Federation (NRF), merchandise returns are projected to reach an astounding $890 billion in 2024, accounting for approximately 16.9%
Over the past seven years, the brand’s VP of Marketing, Jeannie Shin, has witnessed and supported this evolution, especially as the brand built its direct-to-consumer (DTC) business online. Los Angeles is the home of our main demo — we have about one million active users” in the area, Shin said in an interview with Retail TouchPoints. “We
New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Collect and Leverage First-Party Data .
As the holiday shopping season approaches, retailers face increased pressure to facilitate a seamless and secure shopping experience. This is an opportunity to not only capture share of wallet but also build lasting customerloyalty and trust. Retailers must optimize their platforms to capture this demographic.
For decades, household name brands have topped the consumer market. Theyve dominated shelf space at retailers around the world while owning consumer mindshare thanks to massive marketing budgets, established reputations and widespread recognition. All of that is changing. Its understandable.
That is why it’s no surprise that when surveyed , 71% of retail leaders indicated that they were prioritizing sustainability in their business. To keep up with this rising demand, brands need to align themselves with green practices, especially as more consumers today are basing their purchase decisions and brand loyalty on company values.
But the resilience of the American consumer prevented an all-out economic disaster. Time and time again, consumers kept the economy chugging along despite the bleak forecasts from leading economists. Treasury, but even as that money faded, lockdowns hurt retailers and inflation took hold, consumers took it in stride and kept spending.
As experts continue to assess COVID-19’s impact on the retail industry, some consider the loyalty shakeout to be the most significant. Winning and keeping customerloyalty has been a long-standing challenge in the industry, but the pandemic has forced consumers to switch brands for new reasons: price, scarcity and availability.
Retailers are facing a myriad of challenges, from tightening budgets, smaller profit margins and financial constraints to clunky legacy infrastructure and increasing competition from major online stores. This is before they even address the issue of managing customer data. Why it’s a Win-Win for the Business and the Consumer.
In an era when online shopping is not just a convenience but a way of life, a new menace is plaguing consumers and retailers alike: porch piracy. The situation is particularly dire for younger generations, with over half of Gen Z consumers reporting that they have experienced porch piracy in the last 12 months.
food retail industry comprises nearly 63,000 grocery stores and supermarkets, which amounted to $765.98 To stay competitive, retailers need to create and maintain loyal customers; 43% of customers spend more on brands to which they are loyal. The most common retailloyalty programs offer cash back or points incentives.
A growing number of consumers are concerned about how their purchasing decisions impact the planet, but even the most sustainability-savvy customer may be confused about how best to align purchases with their green principles. Retailers taking such a proactive approach can benefit in several ways.
Many factors go into customerloyalty, from the most basic (offering quality products that shoppers want) to more emotionally driven considerations. But just because these reasons are less tangible than a retailer’s product assortment, it doesn’t make them less important. Barbara Connors. “We
However, other potentially even more significant trendlines show fundamental changes in consumers’ decision-making process related to picking brands and demonstrating customerloyalty. For example, the Qubit study found that loyalty is decreasing among a significant percentage of consumers: among 36.6%
Success in ecommerce, and retail in general, depends on the latter. On the other hand, traditional retailers must reinvent their playbook to keep up with a customer experience driven by tech that evolves quickly enough to meet consumers’ rising expectations.
In the competitive landscape of retail, fostering customerloyalty is essential for long-term success. Loyal customers provide a reliable revenue stream and contribute to brand growth by acting as ambassadors, sharing positive experiences through word-of-mouth and online reviews.
Today’s retail environment is challenging — whether it is price pressure from discounters, market disruption from online players, increased price transparency for shoppers or changing macroeconomics. Retailers must create experiences that are unique to their brand and tailored to individual customers based on their behavior, needs and habits.
Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A well-designed store can create a memorable brand experience that strengthens customerloyalty.
Nearly two-thirds of consumers ( 65% ) say they “love” fewer than three brands, according to a U.S.-based With customer behaviors and expectations changing so rapidly, it’s difficult to pinpoint what truly drives this lack of brand love and loyalty. But what’s happening in retail specifically?
With global attention focused on mitigation, adaptation and resilience, how are retailers managing related risks and considering possible business opportunities? Divergence in Practices Among Retail Subsegments. This is likely a reflection of heightened consumer price sensitivity in these subsegments. Engaging the Supply Chain.
American consumers are right to feel like they can’t catch a break right now. While it’s possible that price pressures have peaked, that will be of little comfort to American consumers as they head into a third straight summer defined by financial hazards and uncertainty. to consumers pinching every penny. What do we mean?
It’s a need that extends beyond our social behaviors into our purchasing decisions — nearly one-quarter of consumers identify a strong sense of community as the main driver of loyalty to their favorite brands. Consumers don’t make purchasing decisions solely based on practical considerations. Human beings need community.
The holiday season is in the home stretch and we’re expecting US online holiday sales this year will top $173 billion – or fully 24% more than last year. Bizrate Insights surveyed shoppers to find out how they are shopping this year. With just a week left, some key takeaways from their data indicates that: […].
The fate of retail performance for the second half of 2024 is anything but certain. This counterintuitive trend has sparked debate among economists, analysts and retail executives about the sustainability of current spending patterns. Privacy and customer satisfaction are now closely intertwined.
As consumers, we’ve learned how to adjust to and enjoy new shopping formats. We’ve grown accustomed to these various retail touch points, and as a result, we’ve started to notice omnichannel inconsistencies that might never have occurred to us before — raising our own expectations of our favorite brands and retailers.
By April of this year, an astounding 62% of US online adults had performed some kind of online transaction for the first time as a direct result of the COVID-19 pandemic — many began ordering products online for delivery, others experimented with digital payments or started banking online, and some opted to receive medical advice […].
There are signs of a disconnect between consumers and retailers when it comes to sustainability. A recent report has found that two-thirds of consumers are willing to pay more for sustainable products than retailers expect — and reveals that consumer preference for recommerce models is also being underserved.
in March 2020, consumer buying behavior began shifting. As a result, retailers needed to reshape their ordering options and, in some cases, the entire layout of their stores. In order to do this, retailers need to leverage valuable consumer data to create a more targeted marketing strategy.
As the rise of ecommerce continues to accelerate, consumer behavior is changing at lightning speed. But without access to in-person consumer panels throughout the pandemic, many CPG brands struggled to keep a pulse on their customers’ preferences and demands around product taste, packaging, price and more.
Consumers are quickly losing trust, and companies must act swiftly and responsibly to restore it. A Pew Research study reveals a concerning trend: 67% of consumers have little understanding of what companies do with their data, a sentiment echoed by an IAPP study which found that only 29% feel informed about how their data is protected.
This discovery tarnished the reputation of a widely respected company with a long history of customerloyalty. Retail companies like Tim Hortons that underestimate the importance of mobile app privacy and security risk damaging customer relations and brand image, potentially leading to customer and revenue loss.
Xponent Ignite aims to deliver industry-tailored, pre-built customer journeys with pre-configured integrations that personalize and automate customer touchpoints to drive immediate value to the consumer. Additionally, its more than 80 pre-built journeys aim to drive customerloyalty, spark upsells and lead to faster ROI.
Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. And the majority of retailers (74%) agree that investing in mobile apps is key to driving profitability.
Retail is undergoing a seismic shift, driven by technological advancements and changing consumer expectations. In this comprehensive guide, we will explore the core components of retail digitization, highlighting its transformative benefits, potential challenges, and provide practical steps to help you step up your digital game.
Retailers trying to identify the appropriate actions to take as their costs rise can find themselves in a bind. They risk losing potential sales — and customers — if they raise prices, but keeping prices static eats into their profit margins. There are ways retailers can successfully thread this needle, according to Dr. P.K.
The holiday season has always been prime time for retailers to roll out new marketing campaigns, events and experiences that draw people to their stores — and keep them there. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.
Retail media networks (RMNs) are rapidly becoming one of the most lucrative digital ad formats, with predictions suggesting that by 2028, RMNs will contribute to 15.4% How can retailers capitalize on this shift and the emerging market opportunities? of all ad revenue , outpacing television advertising.
That’s what we’ll cover today, teaching you how to Implement a customerloyalty program that works for your brand. We’ll cover: What an ecommerce customerloyalty program is. The various components involved in building out a customerloyalty program. What is a CustomerLoyalty Program?
Returns are a cost of doing business for any retailer. retailers last year, they haven’t always been a strategic focus. In the wake of COVID-19, returns are receiving serious (and necessary) attention for several key reasons: Retailers are spending more processing returns in stores.
Ken Hughes has become a fixture on the retail speaker circuit thanks to his in-depth research on consumer behaviors. He is a consumer behavioralist, after all. But in the context of the current retail climate, Hughes’ expertise has become even more in-demand. Ken Hughes: I study leadership and I study people.
Commerce is expanding rapidly, especially within the retail sector. retail sales have increased 8.8% However, challenges are inevitable, despite the resilient consumer spending we’ve seen earlier in the year. These sorts of requests — known as chargebacks — are very expensive and time-consuming for all parties involved.
Retailers across segments have been expanding their smart store ambitions for decades. Starting in the late 1980s with the introduction of self-checkout kiosks and progressing to today’s smart RFID tags and even fully automated storefronts, retail leaders have slowly but surely embraced digital in-store enhancements.
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