Remove Consumer Remove Customer Remove Omnichannel
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Click, Connect, Convert: How Live Events Integrate with Omnichannel Retail Strategies

Retail TouchPoints

With retail sales bouncing around as the UK economy chugs along, marketers in the sector are seeking the best way to keep their customers happy and prevent them from spending their money in another store. But consumers are demanding in other ways, too. Digital channels are alive with opportunities to dazzle consumers.

Events 277
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Three Things Consumers Value More than Price When Choosing a Brand

Retail TouchPoints

There are many reasons why consumers choose the products they buy and the brands they buy them from. However, according to the latest research from Marigold’s recently published Relationship Marketing Trends: Brand Rankings Report , there are things consumers look for beyond price that drive purchase decisions. That’s called loyalty.

Consumer 290
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Holiday Shopping Trends and Payments Innovations: Experience as Competitive Advantage

Retail TouchPoints

This is an opportunity to not only capture share of wallet but also build lasting customer loyalty and trust. Innovations like biometrics and tap-to-pay have transformed how, when and where consumers shop. How can retailers update their payments systems to meet rapidly changing consumer behavior during peak demand?

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Sensing, Not Seeing, with Vision AI as Retail’s Crystal Ball for the Future

Retail TouchPoints

It’s almost always the first to embrace new waves of innovation, test and deploy new technologies, and integrate them into their businesses to create new, dynamic experiences to benefit customers, employees and ultimately — ROI. Vision AI is becoming more central to creating that retail experience consumers desire.

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Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

From social commerce to BOPIS, the name of the game is to meet and sell to customers wherever they are, through multiple channels. In this webinar, four commerce retail experts will discuss: What consumers want to experience more of in 2023. The cool new innovations shaping the commerce industry.

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Rethinking Retail Returns

Retail TouchPoints

The number of returns is growing and managing them is critically important to maintaining margins and customer satisfaction. With the growth in ecommerce and higher consumer expectations for convenience, it is essential for retailers to make returns processes as efficient as outbound fulfillment.

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Generative AI in Retail: 4 Predictions for 2025

Retail TouchPoints

At the same time, consumer expectations for personalized, omnichannel shopping experiences continue to rise. Retailers have access to massive amounts of data, much of which is unstructured ranging from product descriptions and images to customer reviews and in-store video feeds. Multimodal AI will unlock new insights and value.

eCommerce 302
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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Furthermore, there's the growth of social commerce, evolution of omnichannel commerce, in-store transformation, and online/offline hybridization, all of which are becoming e-Commerce trends that will inevitably shape the 2022 innovation landscape. So, how can we take on this next, purpose-driven generation of consumers?