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Ecommerce Technology: Augmenting Reality Augments the Bottomline

GetElastic

Augmented reality is an ecommerce technology changing the way people buy online. According to the Walker Sands Future of Retail 2017 Report, consumers still enjoy the ability to touch and try a product. NARS cosmetics uses Facebook’s 360 technology to interact with 3D makeup tutorials. Read the Virgin Media case study.

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The Unexpected Matchmakers: How Commerce Media is Fueling Brand Partnerships this Holiday Season

Retail TouchPoints

The holiday shopping frenzy is officially in full swing now that Thanksgiving weekend has ushered in Cyber Week dealmaking, and brands are pulling out all the stops to capture consumer attention during the most lucrative retail season of the year. Laura Cosgrove is a seasoned executive with extensive experience in ecommerce technology.

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Bed Bath & Beyond to Return to Brick-and-Mortar via Small-Format Stores Operated by Kirkland’s

Retail TouchPoints

Beyond also will support Kirkland’s digital transformation through improvements in its ecommerce technology. If the deal is approved by shareholders, Beyond also will purchase an additional $8 million of Kirkland’s common stock at the same price.

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How Technology Can Help You Create A Winning Product Content Strategy in 2019

BigCommerce

Consumers expect an… Product content has always been key to standing out on the very cluttered, very competitive digital shelf.

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Traditional retailers are quickly going direct-to-consumer. Realizing they have lost community, and thus brand recognition, due to the thousands of digital native brands that have focused solely on establishing a lasting connection with consumers. But shifting to direct-to-consumer from a b2b wholesale model isn’t easy.

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Drinks Aims to ‘Demolish the Barriers to Alcohol Ecommerce’ with New Software Offering

Retail TouchPoints

Alcohol ecommerce solution Drinks has launched the “Drinks-as-a-service” (DaaS) platform, a subscription software solution that will allow any brand, merchant or ecommerce operator to navigate the various tax and compliance impediments to selling alcohol online.

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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

For consumers, Rent the Runway is a luxury clothing rental company that allows regular folks to rent and wear expensive goods they’d otherwise never have access to. A few years ago, the team decided to launch a direct-to-consumer channel. But that’s where AI and social commerce could help. What to Know Before You Go.

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