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JCPenney and Jamey Perry Launch Fashionable Adaptive Apparel Line

Retail TouchPoints

JCPenney has partnered with disabled writer and athlete Jamey Perry on a line of fashionable, functional apparel for women who use wheelchairs. 9 at the Runway of Dreams Fashion Revolution show at New York Fashion Week. 9 at the Runway of Dreams Fashion Revolution show at New York Fashion Week.

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Rakuten Offers Members Early Access to New York Fashion Week Designs

Retail TouchPoints

Rakuten has returned to New York Fashion Week and is offering its members exclusive items for pre-sale from the runway shows of designers Prabal Gurung , Sergio Hudson , Patricia Bonaldi ( PatBO ) and Rachel Scott ( Diotima ). The items will be revealed in the designers’ respective shows during NYFW, which kicks off Feb.

Fashion 271
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3 Ways Fashion Brands can Move Toward Sustainable Business Models

Retail TouchPoints

As prices continue rising, consumers rely on a combination of their wallets and consciences when deciding which fashion industry trends to buy into. In another example of sustainability in fashion, Cole Haan’s Generation Zerogrand II shoe contains rubber made from dandelions. Take a forward-thinking approach.

Fashion 292
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Avatar Fashions Inspire New F21 Collection

Retail TouchPoints

Forever 21 is celebrating its one year “meta-versary” with the launch of a metaverse-inspired, real-world fashion collection. Since its launch on Roblox last year, Forever 21 has pushed boundaries, becoming the first and largest retailer to make on-trend virtual fashion accessible,” said Justin Hochberg, CEO of VBG in a statement.

Fashion 273
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The Post-Pandemic Fashion Industry Makeover

Retail TouchPoints

It has been a year since the pandemic rocked a fashion industry that was already feeling the pressure of trying to keep pace with consumer shifts toward digital, ethical sourcing and eco-friendly products. Here are some of the overarching themes of the changing consumer sentiment that will shape the fashion industry’s journey ahead.

Fashion 284
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3 Ways Fashion Brands can be More Sustainable Today

Retail TouchPoints

The fashion industry has been questioned a lot about its environmental impact. As new regulations are enforced and consumers develop ever-more-sophisticated expectations around a brand’s environmental impact, fashion brands have to do more than claim they are compliant. Designing products that are sustainable and compliant.

Fashion 307
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How Princess Polly Balances Sustainability and On-Trend Style

Retail TouchPoints

After a successful partnership with Pacsun, the fashion brand opened its first U.S. The core of this approach is “aligning our brand with the values and expectations of today’s consumers, while expanding our reach and optimizing our operations.” 2023 was a critical year in Princess Polly ’s growth story.

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