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Holiday Online Sales May Outpace Predictions; Mobile Apps and Mobile Web Are Neck-And-Neck In Sales

Sailthru

We’ll look into both these stories as well as news that branded shopping apps and the mobile internet showed equal conversion rates during 2017. A mid-December report from Mastercard SpendingPulse predicted that online sales this holiday season would boom, contributing to overall retail sales growth of almost five percent.

Mobile 84
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The Top 10 Sessions to See at IRCE 2018

Optimizely

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Don Davis, Editor at Large, Internet Retailer. Fareeha Ali, Director, Research Strategy, Internet Retailer. Wednesday: June 06. 97% of U.S.

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4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Retail TouchPoints

Otherwise you may find consumers flocking to your competitors to grab those early deals. Optimizing messages and allowing your marketing channels to work together can mean the difference between capturing a larger or smaller share of consumers’ wallets this holiday season. Don’t delay.

Marketing 332
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IRCE Day 1 Recap- Personalization, Analytics, Mobile, and More!

ROI Revolution

Their goal from the beginning was to produce their own brand of high quality glasses, sold directly to consumers online, exclusively through their website. You need to engage your consumer on a human level. After a brief break, sessions returned with a presentation from Don Davis, Editor at Large of Internet Retailer.

Mobile 100
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Are Retailers Making the Most of Their Welcome Series?

Retail TouchPoints

With 90% of today’s shoppers preferring a personalized approach , creating a welcome series that caters to individual needs or reacts to consumer behavior has become the new standard in online retail. You may be aware that SMS has emerged as a popular communication channel for marketers and consumers alike.

Retail 284
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AI Robotics will Drive the Future of Ecommerce

Retail TouchPoints

When retailers invest correctly, logistics presents the opportunity for not only hard cost savings but long-term value creation as organizations find innovative ways to deliver products into the hands of consumers. That was, until 2020, when the retail landscape shifted, yet again.

eCommerce 273
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Cyber Monday is the Biggest Sales Opportunity in 2018: Here’s What to Do About It + Marketing Ideas

BigCommerce

2017’s Cyber Monday saw mobile internet’s first $2 billion dollar day, according to Business Insider , while BigCommerce merchants experienced their highest sales week ever. But it’s not just mobile purchases that you need to think about. That especially applies to mobile purchases. history , according to CNBC.

Marketing 411