Holiday Online Sales May Outpace Predictions; Mobile Apps and Mobile Web Are Neck-And-Neck In Sales
Sailthru
JANUARY 11, 2018
We’ll look into both these stories as well as news that branded shopping apps and the mobile internet showed equal conversion rates during 2017. A mid-December report from Mastercard SpendingPulse predicted that online sales this holiday season would boom, contributing to overall retail sales growth of almost five percent.
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