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The Top 10 Sessions to See at IRCE 2018

Optimizely

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Don Davis, Editor at Large, Internet Retailer. Vish Ganapathy, Managing Director and Global Retail Technology Lead, Accenture. Wednesday: June 06.

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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. For consumers, Rent the Runway is a luxury clothing rental company that allows regular folks to rent and wear expensive goods they’d otherwise never have access to. Learn more about the nuances of B2B online selling.

Workshop 419
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UK online retail rises sharply as shops reopen

Retail Technology Review

Consumer confidence in the UK appears to be rising as online retail grew sharply since the reopening of shops on the 15 June, data from ecommerce expert Emarsys shows.

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The Rise of Shopper Promiscuity Calls For a New Approach to Market Research and Marketing

Retail TouchPoints

What this means is that consumers aren’t following the pathways on which our research and marketing models have been based for decades. The right consumer insights gleaned from the right individuals is critical in advising brands on exactly where they can most effectively intersect with their audiences during the purchase journey.

Marketing 272
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Are Retailers Making the Most of Their Welcome Series?

Retail TouchPoints

With 90% of today’s shoppers preferring a personalized approach , creating a welcome series that caters to individual needs or reacts to consumer behavior has become the new standard in online retail. You may be aware that SMS has emerged as a popular communication channel for marketers and consumers alike.

Retail 284
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Google research finds rising customer expectations of online retail

Retail Technology Review

Google and Kantar have unveiled research into customer experience across online retailers, analysing 33,500 online shoppers across 17 countries (2,000 UK consumers).

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Nearly three-quarters of consumers expect online retailers and brands to use recyclable packaging

Retail Technology Review

A new ‘conscious consumer’, more aware of the environmental impact of their purchases, has emerged from the coronavirus lockdown, a new research report by PFS and LiveArea, has found.