BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. Mobile Optimization. Omni-Channel Management. Customer experience historically has involved WOW’ing the consumer. I wanted to: See how they did over Cyber Five – obviously!

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Retail TouchPoints

JUNE 25, 2024

The prevalence of gift card fraud poses a significant threat to retailers and consumers alike. Traditional plastic gift cards, while popular among consumers, are susceptible to a variety of security threats, including theft, duplication loss, and unauthorized use. That’s a win-win for consumers and retailers alike.

Gifts 277

Gifts Magazine Payments Retail 277

Retail TouchPoints

MAY 12, 2023

According to the study, TV and movies no longer dominate the media landscape like they once did as consumers, especially younger ones, increasingly turn to new digital channels for more immersive entertainment experiences. However, this isn’t a case of purely replacing one medium for another.

Games 310

Games Social Media Multi-channel Consumer 310

Retail TouchPoints

FEBRUARY 15, 2022

Outfits like GoPuff, Gorillas and 1520 took the grocery market by storm in 2021, offering a limited menu of consumables, delivered to your door in an incredible 30 minutes or less (and commanding multi-billion dollar valuations in the process.) Mobile commerce will define the next evolution of grocery shopping.

Shipping Costs 321

Shipping Costs Payment Services Multi-channel Mobile Payments 321

Retail TouchPoints

AUGUST 20, 2024

Inflation rates remain unpredictable , consumer confidence is fluctuating and supply chain disruptions , including the geopolitical environment, continue to affect inventory levels and pricing. Meanwhile, consumers themselves are pulling back on spending slightly in Q3, as Morningstar notes. Leveraging affiliate channels.

PPC 261

PPC Marketing Merchant Services Multi-channel 261

Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

Kissmetrics

OCTOBER 16, 2020

Which… is great news for the consumer experience but a nightmare for you as a marketing manager handling thousands of moving parts (and countless employees) on a daily basis. Especially complex technical challenges that most consumers and employees will never see or fully understand. Your marketing channels. Automation features.

Marketing 363

Marketing Multi-channel Live Chat Social Media 363

Retail TouchPoints

OCTOBER 25, 2023

One big reason is that the nature of holiday shopping — with many consumers shopping for others and making purchases across multiple categories — gives retailers a golden opportunity to impress, and possibly retain, new customers. That’s why retailers focusing on EX are building mobile apps.

Multi-channel 317

Multi-channel Customer Experience Mobile Customer 317

Retail TouchPoints

DECEMBER 16, 2022

As the world recovers from the pandemic and consumers return to the high street, retailers are eager to capitalize on the increased footfall by providing an exceptional in-store experience. This functionality enables retailers to serve consumers from anywhere in the store, in pop-up shops and even on the go.

Technology 278

Technology Payment Services Retail POS 278

Retail TouchPoints

SEPTEMBER 27, 2023

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.

Social Media 299

Social Media Multi-channel Consumer Comparison Shopping 299

Kissmetrics

DECEMBER 6, 2020

What if I told you there was a single marketing channel through which companies are finding a 3,800% ROI? This magic marketing channel is called email. On top of that, many of the most time-consuming campaign processes can be automated with an email marketing service. That’s earning $38 for every dollar spent.

Marketing 362

Marketing Multi-channel B2B Management 362

Kissmetrics

MARCH 2, 2021

Traditionally, a company had to engage in shotgun style advertising and find methods to track consumers through the decision-making process. Today, many web-based companies can engage in highly targeted campaigns and track consumers as they progress from interested leads to long-lasting loyal customers.

Customer 350

Customer eCommerce Multi-channel Channel 350

Kissmetrics

APRIL 20, 2021

However, it requires synergy between online commerce channels and physical retail to succeed. Here’s how the process works: Customers place the order: Shoppers purchase goods online through the retailer’s mobile app or website. consumers have leveraged BOPUS to make purchases. consumers have leveraged BOPUS to make purchases.

eCommerce 282

eCommerce Shipping Multi-channel Mobile 282

Retail TouchPoints

JULY 28, 2020

In fact, recent research from McKinsey finds consumers indicating they will adopt long-term behavioral changes beyond COVID-19. Consumers have had their options severely limited — and the idea of returning to typical social behavior like retail shopping is now fraught with risk. Mobile Device As Brand Talisman.

Retail 256

Retail Mobile Multi-channel Technology 256

GetElastic

MAY 22, 2019

Mobile commerce apps for B2B are increasing, and with good reason — 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. For industrial supplier Grainger, 41% of its mobile sales flow through its app. How mobile applications support B2B commerce.

B2B 146

B2B Mobile eCommerce Shipping Costs 146

Retail TouchPoints

OCTOBER 27, 2021

With the customer journey growing more complex every day, due in large part to the proliferation of screens and cross-channel marketing, retail brands now require robust attribution models to understand how different channels contribute to desired outcomes. Game Theory Meets Attribution.

Multi-channel 306

Multi-channel Games Retail Social Media 306

Retail TouchPoints

AUGUST 25, 2021

If a customer experiences downtime on a website or an outdated mobile app with a broken UX, they’ll bounce to a competitor. Today, every one in five purchases is made online, largely due to changing consumer habits in the wake of lockdowns and other restrictions. Cloud-Native Done Right. Go Micro, or go Home.

Payment Services 264

Payment Services Retail Multi-channel Payments 264

ROI Revolution

SEPTEMBER 19, 2023

Embracing a multi-channel programmatic marketing strategy is no longer an option. 75% of shoppers use multiple channels before making a purchase. To engage your audience, you need to diversify your marketing efforts and utilize emerging channels. It’s time to embrace a multi-channel approach.

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Multi-channel Channel Marketing Games 78

Ecommerce Platforms

AUGUST 22, 2022

That’s not a bad idea, considering consumers are becoming more and more reliant on chat boxes. One of the core features that helps Richpanel stand out from the competition is how it allows store owners to handle customer support from multiple sales channels in one place. To begin, they receive conversations from multiple channels.

Multi-channel 104

Multi-channel Shopify Channel Merchant Services 104

Kissmetrics

MARCH 8, 2021

Mobile advertising works, but only if your message makes it to the consumer’s inbox, and only if your ad is mobile-optimized. Watered-down, mobile-targeting tactics are costing you conversions, clients, and revenue. Here are some of the advantages of mobile text messaging. Overall, mobile marketing is fast.

Payments 354

Payments Marketing Payment Services Mobile 354

RTP blog

SEPTEMBER 23, 2019

By Zach Morrison, Tinuiti Millennials and Gen Z consumers have over $200 billion in buying power, but to effectively market to both generations it’s important to know how they differ from each other, including what they buy and how they shop. Shopping trends often follow the consumer through their life stages.

Consumer 150

Consumer Multi-channel eCommerce Apparel 150

Retail TouchPoints

DECEMBER 15, 2022

Real-time CDP helps companies bring together known and anonymous data from multiple enterprise sources to create a consolidated customer profile, which can be used to provide personalized customer experiences across all channels and devices — all in real time. Marketers can also try out a multi-image carousel-based push notification campaign.

Multi-channel 246

Multi-channel POS Customer Data Mobile 246

Ecommerce Platforms

OCTOBER 26, 2021

This function allows you to connect all of your sales channels to build a seamless customer experience, strengthen your customer support center and also provide contemporary shopping options like buying online and pick up in-store with your data on all channels synced. Flexible Multi-Store. Omnichannel. SEO Functionality.

Payment Services 232

Payment Services Shipping Costs Multi-channel Payments 232

Retail TouchPoints

OCTOBER 20, 2021

The past 18 months have seen a lapse in consumer confidence. The pandemic forced alternative fulfillment to the forefront, but every brand interpreted it in a different way, which has left consumers reeling over the lack of clarity and control over their own experience.

Specialty Retailers 256

Specialty Retailers Multi-channel Fulfillment Mobile 256

Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. Omnichannel now means not just offering services across channels, but also providing seamless communication that connects all touch points. “As

Consumer 189

Consumer Payment Services Fulfillment Multi-channel 189

Retail TouchPoints

OCTOBER 19, 2022

Klar n a is continuing to expand beyond payments as it looks to become “a starting point for every purchase” for its 150 million global consumers. Klarna’s new intelligent search tool compares thousands of websites to help consumers find the best price for any product and lists the results in an “orderly overview.” Shoppable Video.

Merchant Services 290

Merchant Services eCommerce Shipping Costs Multi-channel 290

Wiser

JANUARY 30, 2025

The New Consumer Journey: Navigating Multiple Channels Todays consumers seamlessly navigate between online, mobile, and in-store shopping channels, with 49% seeking a more cohesive experience across these touchpoints. At the center of this interplay lies a single, pivotal moment: the consumer decision point.

Omnichannel 78

Omnichannel Shipping Costs Retail Multi-channel 78

BigCommerce

JULY 25, 2017

The 10X Ecommerce Slack channel is a great place for that, if you aren’t already using something else. Shopping apps are still relevant: Atlanta Light Bulbs worked with a BigCommerce partner, AppMixture , to build out a mobile app for their B2B buyers. This is how you do B2B mobile commerce. Talk to influencers and experts.

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419

RTP blog

SEPTEMBER 18, 2017

So you go to the retailer’s app or mobile site, scan the barcode and find the sweater in your size. This may sound futuristic, but this scenario is possible today largely because of the power and growing ubiquity of mobile. American consumers spend an average of five hours a day on their mobile devices.

Merchant Services 300

Merchant Services Multi-channel PayPal Mobile 300

Retail TouchPoints

SEPTEMBER 25, 2023

From a simple point of view, retail media has exactly what advertisers want: a direct connection to the consumers who are on a site to, hopefully, shop for a product or category of products. And in the multi-device, multitasking world we live in, offsite media can drive brand recognition and engagement.

Retail 328

Retail Multi-channel Technology Article 328

Retail TouchPoints

AUGUST 9, 2021

Many companies are accustomed to viewing performance by channel, by store or by product. But for consumer brands, the ultimate measure of marketing success is in fostering a better relationship with the customer. The health of a company’s relationship with these individuals transcends the store, the channel and the product.

Customer 299

Customer Multi-channel B2C Omnichannel 299

Kissmetrics

JULY 2, 2019

Such as knowing what percentage of traffic your competitors are getting from each channel. What’s your bounce rate, average session duration, or even pageviews per channel? Within Google Analytics navigation, click on “Audiences” then “Benchmarking” then “Channels”. From desktop devices to tablets to even mobile phones.

Blog 276

Blog Multi-channel Channel Mobile 276

Retail TouchPoints

APRIL 29, 2024

They offer the chance to deliver a better mobile experience, more deeply engage with customers and a touch point through which to gather additional intel on consumers’ behavior and preferences. Most impressive, though, is that app conversion rates are 5X higher than among the brand’s mobile web users. “

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Customer POS Download Payment Services 273

BigCommerce

APRIL 24, 2018

The only real alternatives to using an ecommerce platform are: Building one from scratch, which is out of the question for most businesses — and only justifiable for multimillion (or multi billion) dollar companies. Discover why brands like SONY and PEPSICO use open SaaS to tackle: Direct-to-Consumer & B2C Implementations.

eCommerce Platforms 419

eCommerce Platforms Payment Services eCommerce Shipping Costs 419

GetElastic

APRIL 16, 2020

B2B Mobile Commerce Apps are Hot: Here's Why. Mobile commerce apps for B2B are increasing, and with good reason -- 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. For industrial supplier Grainger, 41% of its mobile sales flow through its app.

B2B 135

B2B Mobile eCommerce Shipping Costs 135

Kissmetrics

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. Strong mobile optimization capabilities. Mobile devices account for over half (53%) of clicks on search ads. And the world of mobile optimization is tricky, especially when combined with ever-changing search and social algorithms.

PPC 279

PPC Multi-channel Social Media B2C 279

Retail TouchPoints

JULY 27, 2022

The demand for grocery omnichannel ecommerce has been fueled by the pandemic, specifically consumers’ desire for convenience. To keep up with this demand and consumer expectations, grocers will have to invest in the right forward-looking technology to evolve omnichannel offerings to meet customer needs.

Payment Services 264

Payment Services Shipping Costs Omnichannel Fulfillment 264