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How to Take Your Brand Direct to Consumer

BigCommerce

Thinking of dipping your toes into the direct to consumer waters? In fact, according to IAB’s popular new study, The Rise of the 21st Century Brand Economy, the future of retail growth comes from direct consumer relationships. Today we’ll explore five essential elements your brand needs to know for going direct to consumer.

Consumer 305
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Building vs. Buying a Pricing Engine for Your E-Commerce Business

Fabric

Software engineers working in e-commerce are frequently faced with the decision of building or buying a pricing engine. While developing a pricing engine in-house may appear to be the ideal option, it frequently necessitates a significant investment of resources. What is a Pricing Engine? What is a Pricing Engine?

eCommerce 236
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BigCommerce Pricing: Choosing the Right Plan for You

Groove

Choosing an eCommerce platform is often a stressful and time-consuming endeavor. From functionality to customization and overall pricing, it’s important to understand how each factor will affect your project and business. BigCommerce Pricing Plans. BigCommerce offers four pricing plans: Standard, Plus, Pro and Enterprise.

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6 Trends that Point To a Holistic Approach to Ecommerce

Retail TouchPoints

With more consumers spending time and money online, ecommerce entrepreneurs have more opportunities but face the peril of higher customer expectations for service and experience, as well as more competition from traditional retail brands that rushed online in order to survive. 2020 was a milestone year for ecommerce. 3: Speak Up or Perish.

eCommerce 279
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Using Data to Fuel Ecommerce Growth

SellBrite

According to a study by IHL Group, in 2015 overstock cost retailers more than $1 trillion globally. Inaccurate competitor data is another popular reason for overstock, leaving a seller unable to offer a competitive price point for a sourced item. Discerning Product Demand & Expenses.

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Multichannel Commerce Series: Connect to the Right Channels

ChannelAdvisor

While most brands previously saw e-commerce as one channel in their go-to-market strategy, it now consists of a multitude of channels — each with its own complexities from costs of listing to storage to fulfillment. Yet from different audiences to diverse experiences, helping consumers feel connected to your brand is critical.

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Multichannel Commerce Series: Fulfill Customer Expectations

ChannelAdvisor

This is the fourth installment in our new, weekly blog series on multichannel commerce. Read How to Connect to the Right Channels , Market at the Right Time and Sell Wherever Consumers Shop. . In 2005, Amazon forever changed the e-commerce industry when it launched Prime in the US with the promise of two-day shipping.