Retail TouchPoints

NOVEMBER 6, 2023

As consumers turned to ecommerce during the pandemic (in droves), the “death of the mall” was widely reported. As the divide between digital commerce and in-store shopping shrinks, the spotlight is now on the role omnichannel retail strategies play in both driving traffic to brand’s websites and foot traffic to physical stores.

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Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In fact, Retail TouchPoints has seen the number of channels used to conduct business grow year after year in its annual Omnichannel and Fulfillment Benchmark Survey.

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Retail TouchPoints

MAY 26, 2023

During this Retail Innovation Conference & Expo sneak peek, Erica Vallecorsa sits down with Lindsay Mikos, Senior Director of Omnichannel Strategy & Programs at Walgreens.

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Wiser

OCTOBER 30, 2024

Retail has undergone a significant transformation as consumer behavior shifts and modern shoppers increasingly move fluidly between online and in-store interactions. These consumers are driven by convenience, access to information, and the ability to compare options seamlessly.

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Retail TouchPoints

NOVEMBER 21, 2022

The retailer aims to create a consumer-driven demand engine by growing its ecommerce operations while adjusting its global operations, including halting a planned expansion into Japan. Dillon highlighted Foot Locker’s omnichannel presence , loyalty program and overall digital marketing strategies as the main areas of focus.

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Retail TouchPoints

NOVEMBER 13, 2023

Brooklinen was a direct-to-consumer darling that promised consumers high-quality sheets at great prices. By eliminating supply chain complexities and “cutting out the middlemen,” Brooklinen was able to streamline the product development journey and fully immerse consumers in the ethos and values of the brand.

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Retail TouchPoints

JULY 27, 2021

The pandemic’s disruption of the retail industry has driven a lot of change over the past 15 months, from an increase in online shopping to the rapid adoption of omnichannel fulfillment options. Because for consumers, omnichannel shopping is insanely convenient. Your Omnichannel Strategy Is Happening in a Silo.

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Retail TouchPoints

JULY 15, 2022

But the retailers that invested in omnichannel capabilities were able to adapt and survive. Over a four-week period, Build-A-Bear turned its store locations into micro-fulfillment centers so it could maintain store operations, keep associates working and create a bright spot for consumers navigating uncertainty and stress.

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Salsify

FEBRUARY 27, 2024

Get to know Goldilocks shoppers and what their search for ‘just right’ omnichannel experiences looks like in the modern consumer buying journey.

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Retail TouchPoints

AUGUST 23, 2023

Furniture brand La-Z-Boy has implemented a new omnichannel listening solution as part of its ongoing strategy to evolve the brand and grow customer loyalty. The XI Platform leverages InMoment’s text analytics engine and deep learning AI to help users understand and respond to all the dynamics impacting the omnichannel business.

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Retail TouchPoints

APRIL 6, 2022

As the number of available online selling channels increases, maintaining consistent product details across all consumer touch points has become an increasingly complex task for sellers. We’re in a new era of commerce where outdated approaches are no longer effective.

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Kissmetrics

APRIL 21, 2021

If you’re like most consumers, there’s a good chance you interacted with the brand multiple times on different channels using different devices before you paid. To successfully target and convert consumers across every channel and platform, you need a unified marketing strategy. What Is Omnichannel E-commerce?

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Retail TouchPoints

APRIL 20, 2023

omnichannel growth strategy over the next three years — the largest investment the retailer has made in nearly four decades of operating in the country. Ikea will invest more than $2.2 billion in its U.S. More than ever before, we want to increase the density of our presence in the U.S., The new facilities build on the other U.S.

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Retail TouchPoints

NOVEMBER 17, 2021

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? The day kicked off with a keynote presentation by Jeff Orschell, EY Americas Practice Leader: “Bottom line for retailers is that change is still happening, consumer behavior is still changing.

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RIS News

DECEMBER 1, 2023

In a time where the sources of inventory supply seem to be growing, retailers face an increasingly complex challenge —delivering precise, real-time inventory data higher up the shopping funnel to meet the demands of today's omnichannel fulfillment la

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Retail TouchPoints

OCTOBER 4, 2023

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. The cost-of-living crisis is undoubtedly driving buying decisions, so simplifying the consumer journey is essential for closing the sale.

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Retail TouchPoints

DECEMBER 14, 2020

I would say by and large that consumer product manufacturers and retailers working in the private label space are finding ways to source products to fill the shelves,” said Melanie Nuce, SVP, Corporate Development at GS1 US during the webinar. “I Omnichannel Means One Channel, Not Two Connected Channels.

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Retail TouchPoints

SEPTEMBER 8, 2023

With more than 20 years of experience in the consumer products industry and “a proven record of operating excellence, financial discipline and building high-performance teams,” Glendinning will officially join the Express leadership team and board of directors on Sept.

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ESW

SEPTEMBER 29, 2023

Consumers have shifted from shopping primarily in-store to now using a mix of online, mobile and brick-and-mortar channels. To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. Why focus on omnichannel? Because customers demand it.

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Retail TouchPoints

JANUARY 31, 2024

We’ve all heard that today’s empowered consumer demands seamless and consistent experiences, but new research from CI&T indicates that these expectations are higher than ever. consumers of all ages, races and genders, as well as an assessment of digital retail strategies across various product categories.

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Forrester eCommerce

DECEMBER 13, 2018

Watch the video below to learn how omnichannel and personalization tie together to generate a lasting impression for a consumer. Have questions on how you can better differentiate your brand through omnichannel and personalization? Schedule an inquiry to dive deeper.

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Wiser

OCTOBER 29, 2024

For today’s consumers, price and availability aren’t just practical considerations, they are foundational elements of trust. However, our recent surveys highlight that many brands and retailers are still grappling with discrepancies and stock issues, which can erode consumer confidence and loyalty.

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Retail TouchPoints

DECEMBER 31, 2021

Fortunately, retailers are responding, however slowly, to offer full-funnel omnichannel strategies and place them in the hands of brands and media buyers themselves, and they’re doing so with three goals in mind. In the new retail landscape, brands can use these specific tactics to drive traffic to where consumers are already shopping.

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Retail TouchPoints

MARCH 9, 2023

Hawkins’ job is to actually deliver on all those buzzy retail aspirations — omnichannel, seamless, frictionless — and fast, because if there’s one thing the mobile-first Gen Z shopper is not known for, it’s patience. Forever 21 is working hard to evolve its offerings in line with these new consumer demands.

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Retail TouchPoints

OCTOBER 21, 2024

” Aligning with the Demands of Today’s Consumers “Some of the language that I continue to hear when I go to many of [my go-to-market appointments] are things like, ‘What will our adjacencies be?’” Consumers are finding inspiration everywhere, and they’re more eclectic in their fashion choices. ” Hyman added.

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ESW

JULY 18, 2024

Omnichannel shoppers use online and off-line channels to research products, make purchases and return items. Download the report to better understand what exactly modern consumers expect from brands like yours. To win and delight these shoppers, your brand needs to focus on making the entire customer journey seamless and efficient.

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Salsify

FEBRUARY 21, 2023

Much has been made about the omnichannel approach as a way to improve the shopper experience and streamline the purchase process. And new research backs up this common sense assertion with hard data.

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Retail TouchPoints

OCTOBER 5, 2021

With conversational commerce solutions, brands can unlock a seamless omnichannel experience, win lasting customer loyalty and drive revenue. Modern consumers live on their mobile devices. In fact, according to Facebook , 58% of consumers are more confident messaging a business than calling them.

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Retail TouchPoints

AUGUST 13, 2021

As the company’s Senior Director and General Manager of Omnichannel, Sharon Gee has been at the center of the massive shifts taking place in ecommerce over the last year and a half. As a result, companies had to contemplate, ‘What is my omnichannel strategy? What does the ideal of omnichannel look like, in your opinion?

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Retail TouchPoints

DECEMBER 14, 2020

However, consumers now have access to various communication methods. To provide an informative and empathetic experience, retailers must offer a truly omnichannel experience. Many companies are just now building their omnichannel strategies from scratch and taking a very holistic approach. Take a Down-to-Earth Approach.

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Retail TouchPoints

MARCH 30, 2023

trillion for the year, according to data released at the State of Retail & the Consumer virtual event. Retailers are prepared to serve consumers in the current economic environment by offering a range of products at affordable prices with great shopping experiences.” trillion and $5.23 trillion and $1.43

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RTP blog

JULY 17, 2017

By Peter Zaballos, SPS Commerce The Digital Consumer Age Of Retail The retail industry has entered a new era – the Digital Consumer Age of Retail. Consumers’ proficient use of digital channels has revolutionized the retail industry and technology has changed the way people shop today.

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Wiser

OCTOBER 31, 2024

With inflation impacting purchasing power and digital technology reshaping the way consumers shop, it’s never been more essential for brands and retailers to adapt their promotional strategies. Understanding the Impact of Inflation on Consumer Behavior Inflation has significantly shifted how consumers approach spending.

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Retail TouchPoints

JULY 29, 2020

While the name Burton is almost synonymous with the snowboards the company began making in 1977, Burton has diversified over the years into new categories — including surfboards, apparel, goggles/optics and other sports gear — as well as expanding beyond manufacturing into direct-to-consumer (DTC) retail, both physical and digital.

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Forrester eCommerce

JANUARY 22, 2019

Omnichannel investments, including in-store pickup and endless aisle, continue to be top strategic investment for digital business professionals at retail organizations.

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