Retail TouchPoints

JANUARY 28, 2022

With recent missteps by social media giants like Facebook, consumers have become increasingly aware of how their personal data is collected and used. Listen and then act accordingly: If a customer tells you they’re the outdoors type, don’t show them ads for a slinky cocktail dress. Still, respect boundaries.

Gifts 278

Gifts Shipping Costs Social Media Outdoor 278

Retail TouchPoints

MAY 14, 2024

Skechers is bringing its brand to new audiences with a virtual store in Roblox aimed at younger consumers and a new co-branded collection with tractor brand John Deere designed for agricultural and construction professionals. Skechers Roblox Store Banks 3.4 million visits, 4 million virtual try-ons and generated nearly 45 million impressions.

Games 262

Games Outdoor Social Media Accessories 262

Retail TouchPoints

NOVEMBER 10, 2020

Adding to the overall shipping volume will be those consumers who would normally have purchased a gift in-store and brought it to the recipient themselves. Adobe also found that 64% of consumers won’t pay for fast shipping, meaning retailers need to encourage shoppers to make their purchases with plenty of time to spare.

Shipping Costs 246

Shipping Costs Social Media Gifts Shipping 246

BigCommerce

NOVEMBER 28, 2017

Automotive retailers saw the highest average order value ($235.10) , followed by retailers within the Sports & Outdoors ($143.50) and Home & Garden ($103.60) categories. Consumers in California, Texas, Florida, New York and Pennsylvania made the most purchases for the second consecutive year. Sports & Outdoors.

BigCommerce 415

BigCommerce Merchant Services Small Business Retail Food and Beverages 415

Optimizely

FEBRUARY 28, 2020

The list of athleisure brands is lengthy and constantly growing, with names like Outdoor Voices, Lululemon, and Athleta leading the pack (among many, many others). With so many options available to consumers, entering the space may not be difficult, but succeeding is a serious challenge. out of 5 highly-coveted praise hands.

Outdoor 195

Outdoor Customer Experience Social Media Clothing 195

Retail TouchPoints

MARCH 11, 2021

And while the pandemic meant quick, efficient shopping trips by consumers, as more people are vaccinated they will increasingly be interested in full-scale outings and longer dwell times. Outdoor Shopping Centers Should Make the Streets Feel Alive. They add a vibrancy that will make cooped-up shoppers eager to return to old habits.

Outdoor 308

Outdoor Fulfillment Events Department Stores 308

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Collect and Leverage First-Party Data . Invest in Your People .

Customer Loyalty 243

Customer Loyalty Customer Retail Shipping Costs 243

Kissmetrics

MARCH 3, 2021

Geofencing lets businesses advertise to consumers within a specified geographic area. As consumers enter the geofence, they’re sent location-based ads on their devices. Understand consumer behavior: Geofencing lets brands aggregate consumer behavior such as time spent in-store or how visitors navigate their shops.

Marketing 315

Marketing Outdoor Consumer Mobile 315

Kissmetrics

APRIL 1, 2021

The image-heavy platform is the fifth most-used social media network in the world, with over 1.2 The company boasts millions of users, and social media professionals, brands, and influencers can use the tool to manage content across Instagram, Pinterest, and even TikTok. Instagram is extremely popular. billion users.

Small Business Retail 285

Small Business Retail Social Media SEO Books 285

BigCommerce

JANUARY 25, 2018

Consumers seek time-saving shortcuts all the time, and their attention naturally gravitates to the quickest way to gather information: images. When consumers view a product page, they are looking for proof of quality and value. 93% of consumers consider images essential in purchasing decisions. Website updates.

White Paper 419

White Paper Clothing Improvements Outdoor 419

Retail TouchPoints

APRIL 6, 2022

But while reports of the “death” of the physical store have been greatly exaggerated, it’s clear that while stores are still vital elements in the shopper journey, they will need to be rethought — and in some cases redesigned — to reflect consumers’ still-evolving preferences.

eCommerce 299

eCommerce Arts Department Stores Shipping Costs 299

ESW

APRIL 11, 2023

Between Zoom calls and Netflix binging, many people looked out their windows at an outdoor world just waiting to be explored. As a result, people flocked to the great outdoors like never before and outdoor brands with DTC channels saw revenues skyrocket. Outdoor activity increased by 6.9% That’s a jump of 7.1

Outdoor 88

Outdoor Multi-channel Shipping Costs Apparel 88

Retail TouchPoints

NOVEMBER 5, 2024

A recent consumer survey by experience agency ChangeUp identified what customers see as the key benefits of in-store shopping: 66% of shoppers feel more in control of their purchases in-store; 51% believe they get better-quality items; and 43% find in-store shopping enjoyable, highlighting the tactile and visual elements of the experience.

Mobile 275

Mobile Operations Consumer Shopify 275

BigCommerce

MAY 4, 2018

For consumers, Rent the Runway is a luxury clothing rental company that allows regular folks to rent and wear expensive goods they’d otherwise never have access to. A few years ago, the team decided to launch a direct-to-consumer channel. But that’s where AI and social commerce could help. What to Know Before You Go.

Workshop 419

Workshop Presentation eCommerce Payment Services 419

Retail TouchPoints

MAY 12, 2021

Customers reported a heavy reliance on social media, T&C’s website, and in-store messaging for updates and other information: 63% and 55% of respondents referred to T&C social media and website, respectively, before visiting a store. Communication was increased across all channels. Planning for Improvement.

Social Media 261

Social Media Improvements Information Technology 261

SellBrite

DECEMBER 20, 2019

But as businesses experiment and try to give consumers what they want, the online retail space is changing rapidly. It also takes away from choice overload — the idea that access to too many choices makes decision-making more difficult and less satisfying — which can be a relief to consumers. Take Bonobos, for example.

eCommerce 184

eCommerce Social Media Merchant Services Payment Services 184

Retail TouchPoints

JUNE 13, 2024

In Deckers’ financial results, President and CEO Dave Powers reaffirmed that HOKA was one of its “most admired and well-positioned brands in the marketplace,” with a “robust innovation product pipeline designed to win with global consumers.” As in any community-driven store, the goal is to build relationships and foster loyalty.

Demo 214

Demo Sporting Goods Workshop Technology 214

Ecommerce Platforms

NOVEMBER 17, 2022

Build a persona around your company through music, characters, a brand “face,” or even a specific voice in your content (like quirkiness in blog posts and on social media accounts). What about social media marketing that shows your products in action, prompting others to desire those same experiences? Go to the top.

Social Media 249

Social Media Merchant Services Shipping Costs eCommerce 249

Retail TouchPoints

FEBRUARY 23, 2022

Now that nearly everyone carries a phone with a digital camera and apps for sharing content across global social media platforms, people are increasingly becoming adept photographers and image-makers. Even visually oriented consumer-facing businesses like retail outlets often struggle needlessly to turn images into assets.

Retail 264

Retail Mobile Outdoor Social Media 264

BigCommerce

AUGUST 29, 2017

Instagram influencers make sense if you’re a particularly visual product or looking to build your following on social media, and can be especially effective when paired with instagram ads. YouTube influencer marketing is great because it can both educate consumers about your brand and drive conversion in one fell swoop.

Marketing 417

Marketing Customer BigCommerce Other 417

Retail TouchPoints

JULY 11, 2023

Lesson 1: Network Analytics Can Streamline Operations The NFL uses advanced WiFi analytics to gain insights into fan activity — cashless payments for beer, posting on social media or queueing for the restrooms — that enables them to better understand at a granular level their data usage and plan for other underlying networks.

Payments 213

Payments Payment Services Retail Social Media 213

Kissmetrics

DECEMBER 18, 2020

The tips that we discuss below can be applied in similar ways across a wide range of areas, including: Websites Logos Branding Landing pages Menu bars Email marketing Social media posts and cover photos Product design Videos. Green is Ideal for Environmental and Outdoor Products and Brands. So, how do you get it, right?

eCommerce 363

eCommerce Outdoor Article Web Design 363

Retail TouchPoints

SEPTEMBER 10, 2024

For the new campaign, Snoop Dogg and longtime friend Warren G star in a series of videos and ad spots where they bluntly chat about Solo Stove merch, including three soon-to-be launched products that will round out Solo Stove’s outdoor living portfolio. Snoop was and is the right partner to help us do that.” We’re being very overt.

Sporting Goods 264

Sporting Goods Outdoor Consumer Marketing 264

Kissmetrics

APRIL 7, 2020

From having to practice social distancing and getting used to life without the outdoors to continually washing our hands and wearing masks and seeing loved ones and friends getting sick, the Coronavirus is something none of us expected. And, of course, going back to school can be expensive and is time-consuming.

Marketing 357

Marketing Payment Services SEO eCommerce 357

BigCommerce

JULY 25, 2017

After one of those Live videos hit 1,000,000 views (with a bit of social media promotion), he realized he was on to something. After all, with 9 brand subsidiaries and plans to turn their umbrella brand –- Exxel Outdoors –– into a retail site all its own (totaling 10 ecommerce sites), the 2 ecommerce managers had a lot of their hands.

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419

Retail TouchPoints

MAY 8, 2023

That could be a bot that the brand has put forward to interact with you, or [a consumer] scanning a QR code in a retail store to begin a loyalty journey that happens over WhatsApp and continues after you leave the store. RTP: What are some specific ways retailers can remove friction, particularly in these self-service or remote interactions?

Channel 275

Channel Merchant Services Payment Services Recommendation 275

Kissmetrics

JUNE 14, 2017

They are learning about your products from display ads, researching your brand on social media, and signing up for your email campaigns to get the latest product updates. You have multiple teams engaging with consumers on various channels. Conveying a message similar to your competitor can confuse consumers. Image Source.

Channel 226

Channel Customer Jewelry Customer Data 226

Optimizely

JUNE 10, 2020

And consumers are looking for loyalty programs — according to Yotpo , 90% of shoppers surveyed would join loyalty programs from their favorite brands. Sending your customers a thank you note for shopping or replying to a social media post thanking your customers goes a long way. Express Your Gratitude.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

365 Retail

MAY 24, 2022

The Range and TV shopping channel, Ideal World TV will launch The Range TV this weekend as they look to win the battle for consumer attention both in-store and on screens with a unique retailer-shopping-channel partnership. Now you can buy from The Range at over 200 stores, in-store via kiosks, on the website and via TV and social media.

Social Media 122

Social Media Outdoor Channel Demo 122

SellBrite

FEBRUARY 6, 2018

Without a moment’s hesitation, you One-Click-Buy the frying pan that had more of the secret sauce that psychologists, marketers and salespeople refer to as “social proof.”. Social proof guides much of consumer purchasing behavior on the web these days. People love using social media. The Basics of UGC.

eCommerce 150

eCommerce Social Media Clothing Outdoor 150

Kissmetrics

MARCH 22, 2018

Consumers want more than an email newsletter—they want easy tracking and personalization. Their customers are surprised and delighted to receive add-ons and their loyal social media followers will often post their latest gift, thus increasing brand awareness in addition to fostering loyalty. Download the original guide here.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

RTP blog

SEPTEMBER 28, 2017

Consumers may be attached to their phones and computers, and they may be doing a lot of pre-purchase research on these devices, but the physical store is not dead. In fact, MasterCard data shows that 90% of consumers’ spending is still in the physical environment. The physical presence of a store is still important.

Merchant Services 150

Merchant Services Magazine Outdoor Social Media 150

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Walk-out mobile checkout technology and real-time mobile chat allow associates to interact with shoppers during social distancing.

Consumer 94

Consumer Retail Social Media Payment Services 94

Kissmetrics

JANUARY 29, 2018

Patagonia stands for environmentally friendly outdoor clothing. Consumers know that Apple products are quality. So when the issue came out about the battery usage on older iPhones, Apple had to go to great lengths to win consumer trust back. So when you know what you stand for, you can then effectively message this to consumers.

Social Media 206

Social Media Consumer Customer B2C 206

Korona

JANUARY 6, 2023

The world of social media has allowed even the smallest businesses to proliferate in a highly-competitive eCommerce industry. Effectively marketing their products in the social media landscape can result in enough increase in sales and profits to transform a business. The Impact of Social Media Marketing on Brands.

Social Media 52

Social Media eCommerce Marketing POS 52

Kissmetrics

JANUARY 30, 2022

We used the consumer review website TrustPilot to select the 7,000+ websites with a review rating of 4-stars or more and then cross-referenced this data with Ubersuggest to see which were liked by both users and Google. This could mean companies focus more on social sharing and social media ads since a lot of content is visual.

SEO 244

SEO Beauty and Health Social Media Fashion 244

Retail TouchPoints

JUNE 24, 2021

This shift has naturally led to conversations among retailers, real estate developers and property landlords about where brick-and-mortar retail fits this “next normal” of consumer purchasing habits. Inspiring usage of social media is also an effective low-cost way to create experiential retail.

Retail 177

Retail Social Media Leisure Multichannel 177