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Your Small Business Saturday Guide: Tips, Tools, and Statistics for Local Companies

BigCommerce

For a tradition that only dates to 2010, you have to hand it to Small Business Saturday. consumers, with 64% of survey respondents indicating that their primary motivation for shopping on the day after Black Friday was to support their local community. But why is Small Business Saturday so important?

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‘Cash or Card?’: Why More Financing Choices Drive Consumers’ Decisions on Which Retailers to Shop

Retail TouchPoints

The customer experience is paramount to the success of today’s retailers. A recent study of more than 4,700 consumers from Bread Financial indicates payment choices — including retail store credit cards, bank branded credit cards and buy now, pay later (BNPL) — at checkout have become a major factor in pleasing shoppers and closing a sale.

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Three Requirements For Successful Retailers Post-Pandemic

Retail TouchPoints

The global pandemic has accelerated the pace of change for the retail industry at a rate we have never before seen. E-Commerce spending has grown by more than 30% , cementing consumer expectations for flexibility, choice and convenience. As we move forward, these capabilities are critical for all retailers: Accept Contactless Payments.

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Trending The Rules: Top Retail Trends Are Trending At An Unprecedented Rate

Retail TouchPoints

COVID-19 has changed retail. Earlier this year, we released a report, titled “The Best Vision is Insight,” outlining our predictions for the top retail trends of 2020. Nowadays, the experience of browsing virtual re-creations of physical stores couldn’t be more important for consumers. Smooth Operators Appeal Online And Off.

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Square’s Proposed $29B Afterpay Acquisition Shines a Brighter Spotlight on BNPL

Retail TouchPoints

The Melbourne, Australia-based company currently serves more than 16 million consumers and nearly 100,000 merchants worldwide. The deal strengthens Square’s offerings to small businesses and could make them more attractive to larger enterprises via its Seller and Cash App ecosystems.

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Retailers Must Embrace Financial Services, and Quickly

Retail TouchPoints

Retailers know that customer engagement must be the focus of their marketing efforts. The only problem is, for many retailers, the idea of becoming involved in the financial transaction part of the journey is a leap too far. Its simplicity works for the retailer and customer alike.

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Shopify Invests in Wholesale Marketplace Faire, Expands Reach into B2B Ecommerce

Retail TouchPoints

Shopify has taken a stake in the B2B retail marketplace Faire and is establishing Faire as the recommended wholesale marketplace for its millions of global merchants through a deeper integration between the two platforms. The size of Shopify’s stake in Faire was not disclosed.

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