Remove Consumer Remove SEO Remove White Paper
article thumbnail

B2B eCommerce SEO: How It Differs From Standard SEO Strategies

Groove

Search engine optimization (SEO) is vital for both business-to-business (B2B) and business-to-consumer (B2C) sellers to reach their target markets. SEO strategy, however, differs depending on whether you’re running a B2B or B2C business.

SEO 280
article thumbnail

Benefits of Content Marketing for eCommerce: 10 Reasons to Start Now

Groove

With the prevalence of social media, businesses are constantly feeding unique and engaging content to their audiences through a variety of channels and consumers are beginning to expect this from brands. Establish Trust To help establish consumer trust, we recommend positioning your brand as an industry expert.

eCommerce 328
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Master Product Photography on a Tight Budget (We Did it With Less Than $50)

BigCommerce

Consumers seek time-saving shortcuts all the time, and their attention naturally gravitates to the quickest way to gather information: images. When consumers view a product page, they are looking for proof of quality and value. 93% of consumers consider images essential in purchasing decisions. Here’s how to set one up.

article thumbnail

Ecommerce Content Marketing Tips: Leveraging Email, Blogs, SEO, & More

ROI Revolution

Between website SEO , ecommerce blogs, email marketing, and conversion rate optimization , one thing remains clear: Content is still king. Email marketing is one of the most profitable channels for marketers, enabling brands to reach the more than 4 billion consumers around the globe who use email. White Papers & Reports.

Blog 158
article thumbnail

7 Tips for Successful Small Business Content Marketing

Kissmetrics

Serving up useful, timely content allows your business to become a thought leader in your industry, increasing your business’s recognition and building consumer trust, respect, and loyalty. Content marketing also allows you to identify your consumer’s pain points and speak to how your products solve those issues.

Marketing 363
article thumbnail

How to Do Quarterly Content Planning to 10x Content Output

Kissmetrics

SEO performance : Check factors like page ranking, backlinks acquired, and the keywords the page is ranking for as indicators of SEO performance. podcasts email newsletters and campaigns user generated content (UGC) long form pieces white papers. White Papers. Blog Posts.

article thumbnail

3 Inbound Marketing Trends to Master in 2021

Kissmetrics

To top it all off, inbound marketing trends shift almost as fast as SEO tactics. So instead of competing for ad space and buying slots, you focus on developing your blog, SEO presence, and social media platforms. You can achieve this with great SEO, blogging, social publishing, and more. The second stage is Convert.

Marketing 318