Retail TouchPoints

FEBRUARY 18, 2025

The digital marketing funnel from search to consideration to purchase is fragmenting into exploration across more varied digital channels, making it more challenging to capture a consumers attention and lead them where we want them to go. While not a hard and fast rule, AI tools tend to go for the more established brand over the upstart.

Consumer 236

Consumer SEO Marketing Information 236

Forrester eCommerce

MARCH 26, 2024

To meet customers in their moments, marketers must design, execute, and optimize interactions across the full range of devices, channels, and touchpoints where consumers engage with a brand. Meanwhile, the marketing landscape continues to evolve with new technologies, data deprecation, and sophisticated consumers.

Technology 468

Technology Marketing Channel Consumer 468

Forrester eCommerce

OCTOBER 6, 2023

Generative AI continues to be the topic du jour, as businesses race to understand the technology for fear of being left behind. But what about consumers? I’ll be taking you through how consumers know, feel, and use Generative AI every quarter. Forrester is closely tracking this.

Blog 434

Blog Consumer Technology B2C 434

Retail TouchPoints

OCTOBER 18, 2024

Fraud has plagued retailers for quite some time, but the issue is now getting its time in the spotlight due to the increased use of AI within the industry, as well as consumers’ general awareness of the trend. This is a more straightforward use case for AI implementation, and one that consumers have come to know and crave.

Consumer 305

Consumer Technology Payment Services Information 305

Retail TouchPoints

OCTOBER 11, 2024

It’s almost always the first to embrace new waves of innovation, test and deploy new technologies, and integrate them into their businesses to create new, dynamic experiences to benefit customers, employees and ultimately — ROI. Vision AI is becoming more central to creating that retail experience consumers desire.

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Omnichannel Technology Operations Shipping Costs 295

Retail TouchPoints

DECEMBER 31, 2024

With the growth in ecommerce and higher consumer expectations for convenience, it is essential for retailers to make returns processes as efficient as outbound fulfillment. They also expect products to be available where, how and when they want them, which is only possible through a truly omnichannel approach on a single technology platform.

Payment Services 311

Payment Services Shipping Costs Retail Shipping 311

Retail TouchPoints

JANUARY 6, 2025

While policymakers often champion tariffs as a mechanism to protect domestic industries, their ripple effects are far-reaching, inflating costs, disrupting supply chains and, ultimately, burdening consumers. Price-sensitive products suffered a drop in demand as consumers struggled to shoulder the rising cost of tariff-stricken goods.

Retail 278

Retail Supplies Apparel Customer Loyalty 278

Retail TouchPoints

NOVEMBER 12, 2024

1WorldSync’s 2024 Consumer Product Content Benchmark report revealed that 64% of shoppers have scanned a QR code on a product while shopping in-store. By leveraging this technology, retailers can transform the holiday shopping journey from a potential stress point into an opportunity for meaningful engagement and increased sales.

Gifts 275

Gifts Magazine Information Social Media 275

Retail TouchPoints

JANUARY 9, 2025

The store serves not only as a place for product sales and services but as a base camp that should equip and inspire consumers for exploration, said Martina Cerletti, Retail Marketing Director for The North Face EMEA in an interview with Retail TouchPoints.

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Outdoor Consumer Fulfillment Definition 278

Retail TouchPoints

NOVEMBER 8, 2024

It’s a profound and weighty question to ask, especially with so many technologies evolving so quickly. During the Retail Innovation Conference & Expo, executives from ShopSimon (formerly Shop Premium Outlets), Rebag and Sune shared their answers by delving into the technologies and strategies driving their companies’ priorities.

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Shopping Carts Payment Services Jewelry Consumer 298

Retail TouchPoints

JANUARY 13, 2025

Retailers need to continue to focus on enhancing the digital product discovery experience, especially as more and more channels arise for consumers to discover and purchase their products. The Technology Advantage: Improving Pre-Purchase Experiences 1. Leveraging generative AI for smarter, focused product reviews.

Retail 298

Retail BigCommerce B2C Channel 298

Retail TouchPoints

NOVEMBER 14, 2024

For retailers and consumer businesses, a surge in data breaches presents difficult challenges. As a result, the retail and consumer industries have become an attractive target for cybercriminals, with research revealing that in 2023, retail and wholesale accounted for 11% of cybersecurity incidents. million last year. million and $3.48

Retail 277

Retail Payment Services Consumer Management 277

Forrester eCommerce

OCTOBER 24, 2023

Consumers and customers interact with brands across their customer journeys (see figure). Though the end customer doesn’t necessarily distinguish between different types of interactions, companies acutely know that different personalized tactics require different strategies, data, and technology. Many of these moments are personalized.

Consumer 394

Consumer Technology Customer B2C 394

Retail TouchPoints

OCTOBER 17, 2024

In particular, generative AI is revolutionizing the shopping landscape to create more personalized and memorable experiences for consumers. Specifically, technology like AI-enabled chatbots, messaging apps and other automated technologies are helping brands communicate directly with customers in a more natural way.

Retail 308

Retail Customer Data Social Media Technology 308

Retail TouchPoints

MAY 1, 2024

brands plan to increase investments in immersive technologies — think interactive displays for increased visual impact, carefully curated playlists and thoughtfully crafted scents that tap into nostalgia. Human-centric technology encourages retailers to think beyond traditional displays. Over half of U.S.

Technology 312

Technology Arts Payments Customer Loyalty 312

Forrester eCommerce

SEPTEMBER 2, 2024

How will consumers engage with GenAI in the future? As my colleague Audrey Chee-Read summarized it in a recent blog post, consumer adoption of GenAI with brands will happen unnoticeably. As new AI-powered products in everyday technology devices like smartphones and laptops increase, genAI will simply blend in as a native feature.

Consumer 300

Consumer Blog Technology Customer Experience 300

Retail TouchPoints

JANUARY 9, 2025

A Robust Portfolio of Fashion Brands With a range of offerings including formal fashion from Brooks Brothers, casual apparel for younger consumers from Aropostale, outdoor apparel and gear from Eddie Bauer and everyday fashion for the whole family from JCPenney, Catalyst Brands will boast expansive reach across multiple market and customer segments.

Apparel 290

Apparel Supplies Fashion Outdoor 290

Retail TouchPoints

NOVEMBER 29, 2024

Certain categories seem to work best with social commerce: Consumer packaged goods (CPG), fashion, beauty, and health and wellness. Cultivating KOCs (key opinion consumers, a.k.a. In addition, South Korean consumers are known for their quick adoption of new technologies.

Social Media 278

Social Media Beauty and Health Payment Services Consumer 278

Groove

NOVEMBER 19, 2024

His global expertise spans various product/service types, including SaaS, eCommerce, Cloud, and B2B, as well as several customer verticals, such as enterprise software, publishing, and consumer electronics. Ethan is an industry expert in eCommerce, e-marketing, and the dynamic technologies behind them.

eCommerce 448

eCommerce Merchant Services Consumer Electronics Electronics 448

Retail TouchPoints

OCTOBER 31, 2024

“We’re excited to unveil Adored by David’s, offering stunning, affordable dresses to help her embrace sustainability without compromise,” said Kelly Cook, President for Brand, Technology and Finance at David’s Bridal in a statement. “By Additionally, the retailer plans to introduce storied and vintage items into its ecosystem.

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Document Accessories Fashion Shipping 288

Retail TouchPoints

JANUARY 7, 2025

Consumers will now be able to use Samsung s 2025 Bespoke refrigerator models equipped with digital screens to replenish the items inside their fridge, thanks to a new partnership with Instacart and Samsungs proprietary food recognition technology, AI Vision Inside.

Electronics 273

Electronics Technology Consumer Retail 273

Retail TouchPoints

JULY 9, 2024

UK retailer Co-op is working with Walmart Commerce Technologies to bolster its “quick commerce” operations. The Walmart Commerce Technologies partnership is part of Co-op’s broader goal of expanding its quick commerce operations. The company aims to grow its member base from 5 million to 8 million by 2030.

Technology 286

Technology Order Fulfillment Fulfillment Operations 286

Retail TouchPoints

NOVEMBER 21, 2024

GlassesUSA.com has introduced a next-day delivery service for prescription eyewear, just in time for the end-of-year spending rush as consumers look to use up the funds in their FSA and HSA accounts.

Fulfillment 289

Fulfillment Supplies Technology Consumer 289

Retail TouchPoints

DECEMBER 24, 2024

For decades, household name brands have topped the consumer market. Theyve dominated shelf space at retailers around the world while owning consumer mindshare thanks to massive marketing budgets, established reputations and widespread recognition. All of that is changing. Have you tried their Chili Lime Tortilla Chips?)

lightspeed 278

lightspeed Consumer Customer Loyalty Operations 278

Retail TouchPoints

DECEMBER 17, 2024

Amid all the ongoing furor around new artificial intelligence applications, when it comes to actual utility for both brands and consumers, the cream that has risen to the top appears to be AI-powered agents. This shift could eliminate the gap between research and purchase entirely, creating a more intuitive consumer journey.

Merchant Services 289

Merchant Services Consumer Social Media Retail 289

Retail TouchPoints

JULY 24, 2024

Welcome to the new frontier of consumer engagement — the fusion of architectural design and audio-visual (AV) technology. By seamlessly integrating technology with thoughtful design, companies are redefining what it means to experience a brand.

Technology 264

Technology Arts Consumer Operations 264

Retail TouchPoints

NOVEMBER 7, 2024

Three more supermarket chains will connect their electronic shelf label (ESL) hardware to the Carrot Tags pick-to-light functionality from Instacart , making it easier for Instacart pickers — and eventually for consumers themselves — to find the products on their shopping list.

Fulfillment 278

Fulfillment eCommerce Electronics Recommendation 278

Retail TouchPoints

DECEMBER 16, 2024

That means investing in technology that both directly and indirectly supports them as they browse and buy across channels. In addition to ongoing training, we have implemented a number of technology solutions to enhance our customer service. RTP: How do you use consumer and associate feedback to best prioritize your tech investments?

Payment Services 278

Payment Services Supplies Mobile Live Chat 278

Forrester eCommerce

DECEMBER 12, 2024

Last year, when Silicon Valley, Signature, and First Republic failed, four out of five US online consumers knew about it. Still, consumer attitudes about bank failures havent changed. Our September 2024 Consumer Pulse Survey revealed this. This […]

Banking 195

Banking Consumer Financial Services Mobile 195

Retail TouchPoints

NOVEMBER 28, 2024

Payments technology is central to the shopping experience. Innovations like biometrics and tap-to-pay have transformed how, when and where consumers shop. How can retailers update their payments systems to meet rapidly changing consumer behavior during peak demand? Ecommerce offers convenience, variety and competitive deals.

Payment Services 298

Payment Services Payments Merchant Services Omnichannel 298

Retail TouchPoints

FEBRUARY 4, 2025

The retail industrys rapid adoption of generative AI technologies will continue in 2025. In 2025, retailers will scale these AI projects across the enterprise and embed the technology into core operations of their business. At the same time, consumer expectations for personalized, omnichannel shopping experiences continue to rise.

eCommerce 302

eCommerce Retail Omnichannel Multi-channel 302

Retail TouchPoints

FEBRUARY 12, 2025

The retail industry has been quick to embrace new technologies for customer engagement especially during the pandemic, when the shift from brick-and-mortar to online retail became critical. While the business side has rapidly adopted digital tools to engage consumers, the security side has often been locked into older technology.

Retail 277

Retail Technology Supplies Operations 277

Retail TouchPoints

FEBRUARY 10, 2025

During Q1 2025, Skechers already has opened 14 company-owned stores and relocated four stores, including Skechers reimagined store in Canadas West Edmonton Mall, now an immersive Performance location featuring half-size pickleball and basketball courts and a range of technology showcases.

Point of Sale 297

Point of Sale Operations Customer Experience Channel 297

Retail TouchPoints

DECEMBER 10, 2024

Full Glass ultimate goal is to build a multi-brand wine marketplace that reimagines the traditional wine-buying experience by integrating cutting-edge technology and personalized wine discovery. Other previous acquisitions have included Winc , Bright Cellars , Wine Insiders , Scout & Cellar and Splash Wines.

Technology 277

Technology eCommerce Consumer Other 277

Retail TouchPoints

OCTOBER 21, 2024

With the rise of ecommerce, direct-to-consumer (DTC) retailers are particularly vulnerable as their online-only presence provides fertile ground for fraudulent activities. Investing in advanced technology is perhaps the most critical step in combating sophisticated refund fraud.

Retail 278

Retail Payment Services Technology Payments 278