Kissmetrics

JULY 11, 2017

There are three general ways to grow revenue in any ecommerce business: Increase the total number of customers. As ecommerce marketers, knowing what to prioritize can be the difference between a standard year of growth and a phenomenal one. Content Marketing. Conversion Rate. Chatbot Conversion Optimization.

eCommerce 243

eCommerce Customer Merchant Services Conversion Optimization 243

Omnisend

DECEMBER 14, 2023

Reading Time: 8 minutes There’s a common myth that ecommerce apps are only useful for large and established online stores. That they’re unnecessary for small ecommerce businesses. This article explores some of the best ecommerce apps, including their key features, pros, cons, and pricing. The reality? Let’s get started!

Payment Services 78

Payment Services Shipping Costs eCommerce Shopify 78

Optimizely

SEPTEMBER 21, 2017

This is a guest blog post from Justuno , the conversion optimization platform. . Hidden fields are a powerful way to capture information about your potential ecommerce buyers. Let’s break down a few examples of hidden fields and how you can use them to improve your ecommerce marketing. Why Use Hidden Fields?

eCommerce 246

eCommerce Reference Information Conversion Optimization 246

Inflow Insights

AUGUST 25, 2021

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. This is the final entry in that series — but, if you want more guidance, you can always request a free proposal from our digital marketing strategists anytime. Create a team-wide holiday marketing plan.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Omnisend

OCTOBER 12, 2023

Reading Time: 8 minutes Many argue that setting up an ecommerce store on a WordPress site requires complex plugins and technical expertise. Transforming your WordPress website into an ecommerce store doesn’t have to be laborious. It’s a useful resource that guides ecommerce brands on how to set things up quickly and correctly.

Shopping Carts 78

Shopping Carts Payment Services Shipping Costs WooCommerce 78

Kissmetrics

OCTOBER 6, 2020

Ecommerce is still growing. Statista says worldwide ecommerce sales will grow from 4.2 The worldwide pandemic and the growth of remote work continues to boost ecommerce growth. This is a huge opportunity for ecommerce companies that are ready for this change. Your ecommerce business will need help.

eCommerce Marketing 248

eCommerce Marketing eCommerce Marketing Shipping Costs 248

Inflow Insights

NOVEMBER 20, 2018

Recently we tested the presence of the Better Business Bureau’s seal on one of our retail client’s eCommerce sites. Specifically, we tested its impact on conversions. In an A/B test with and without the badge, the version without the badge resulted in a 5% lift in conversions. The version with the BBB badge had less conversions.

eCommerce 136

eCommerce Conversion Optimization Recommendation Consumer 136

Inflow Insights

JULY 29, 2019

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. How Can We Become One of the Best eCommerce Agencies? A few years ago, I thought that too.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

Inflow Insights

JANUARY 15, 2020

Identifying your key “marketing levers” is an approach every eCommerce business can pursue. In this post, we share our philosophy for identifying the best marketing metrics to focus on without getting bogged down in unnecessary details. How to Analyze Your eCommerce KPI’s. Search Engine Optimization (SEO).

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

MARCH 26, 2020

The surprising reality of eCommerce PPC is that maximizing the return on ad spend (ROAS) does not always maximize profitability. When products share the same margin, optimizing for ROAS is easier to calculate. For example, eCommerce companies that use Google A ds have many bid optimization levers available such as: Device s.

PPC 130

PPC eCommerce Conversion Optimization Social Media 130

Inflow Insights

DECEMBER 26, 2018

What would it look like to find the best eCommerce agency for your company? We’ll also share some decision-making criteria you can use when evaluating an eCommerce agency. Note: At Inflow, we work with dozens of eCommerce companies to increase traffic, conversions, and sales. Get started now. Contact us to get started.

eCommerce 117

eCommerce Article PPC Improvements 117

Bootstrapping Ecommerce

JUNE 24, 2019

If you’re unsure about what to do with promo codes, join us as we take a look at 6 of the best ways to use promo codes in your ecommerce marketing strategy. The post 6 Ways to Use Promo Codes in Your Eommerce Marketing Strategy appeared first on Bootstrapping Ecommerce.

Marketing 97

Marketing eCommerce Marketing eCommerce Conversion Optimization 97

Inflow Insights

SEPTEMBER 16, 2019

You know that live chat is helpful for the customer experience on your eCommerce site…but does your live chat increase conversions ? We’ve noticed that many eCommerce companies are hopeful that the resources they put into live chat are helping to increase sales. The thing is: You can proactively optimize chat to sell.

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Inflow Insights

APRIL 2, 2018

We’ve tested security and customer service seals countless times in our ten years analyzing eCommerce websites. Or looking for other ways to optimize your site for conversions? 1: Electronics eCommerce Site. We evenly split over 78,000 visitors between three versions of an electronics eCommerce site.

Outdoor 128

Outdoor Electronics eCommerce Conversion Optimization 128

Inflow Insights

SEPTEMBER 5, 2019

In this post, we will break down what a best-in-class eCommerce homepage looks like, according to our conversion optimization best practices research. What it is: There is only 1 absolute rule in conversion optimization: the faster your site, the better it will convert. 2019: 1 Does, 24 Don’t.

Conversion Optimization 87

Conversion Optimization eCommerce Live Chat Mobile 87

Ecommerce Platforms

DECEMBER 30, 2019

Yet at the same time, with existing e-commerce channels striving for a fairly good dominance in the market, it’s hard to find an all-in-one platform that's honed to perfection. Our blog site is a huge proponent of e-commerce solutions that are not only savvy but also have the capacity for cross-border sales transactions.

eCommerce 190

eCommerce Drop Ship Shipping Costs Merchant Services 190

BigCommerce

JUNE 22, 2017

In ecommerce, it means this: You don’t have to outsell your competition today. If you do that, if you can earn more sales, more loyalty and more market share each day after the next –– you will win. Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps.

eCommerce Analytics 402

eCommerce Analytics BigCommerce eCommerce Shipping Costs 402

BigCommerce

APRIL 12, 2017

There are nuances to earning that sale –– what we will call “conversion” from here on out –– that are crucial for all business owners to know. And conversion doesn’t just happen: you need to optimize for it. First, let’s begin by defining a conversion –– which often has a different definition business to business.

eCommerce 419

eCommerce BigCommerce Shipping Costs Payment Services 419

Ecommerce Platforms

MAY 29, 2023

The best Shopify landing page builder offers business leaders in the ecommerce market all the tools they need to create compelling, conversion-optimized pages. According to some studies, dedicated ecommerce landing pages can convert around 60% better than any other website page.

Shopify 211

Shopify SEO Conversion Optimization Social Media 211

BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. Because a lot happens in a year within retail and ecommerce.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Inflow Insights

JANUARY 23, 2018

When we ask eCommerce site owners what data they most want and need, they almost always say the same thing: What are successful eCommerce sites are doing today to convert traffic into paying customers online? To answer this question, every year we analyze 20 best-in-class eCommerce sites to figure out what they’re doing.

eCommerce 162

eCommerce Conversion Optimization Mobile Shipping Costs 162

Blue Acorn

APRIL 28, 2017

In our recent webinar co-hosted with Pixlee , a platform to help online retailers incorporate UGC on their sites to increase click-through and inspire more sales, we dug into the importance UGC plays in the customer journey and how it can be optimized to increase conversions. The Three Types of User-Generated Content.

Webinar 76

Webinar Fashion Social Media B2B 76

Blue Acorn

APRIL 28, 2017

In our recent webinar co-hosted with Pixlee , a platform to help online retailers incorporate UGC on their sites to increase click-through and inspire more sales, we dug into the importance UGC plays in the customer journey and how it can be optimized to increase conversions. The Three Types of User-Generated Content.

Webinar 60

Webinar Fashion Social Media B2B 60

Demac Media

DECEMBER 1, 2017

After months of hard work, you launched your shiny new website and opened your eCommerce doors to the world. You are technically ready for business, but how much thought did you or your team put into Search Engine Optimization? Product reviews are BIG in e-commerce. You did it. Add microdata to product reviews.

SEO 42

SEO Shopify eCommerce Supplies 42

eCommerce CEO

JANUARY 29, 2019

There is a lot more to make a profitable e-commerce store up and running on WordPress than installing a few plugins. Setting up an e-commerce site on WordPress is an attractive option for entrepreneurs. Once you have your ecommerce store idea, you can go live in a few clicks without spending much money, if any.

eCommerce 53

eCommerce Shipping Costs WooCommerce Social Media 53

Inflow Insights

MAY 3, 2019

Who We Are: At Inflow, we work with dozens of eCommerce companies to increase traffic, conversions, and sales. Whereas with Google Shopping ads, it looks and feels like you are on an eCommerce listing page already. For one, Google optimizes for transaction history. Get started now. ). What Are Google Shopping Ads.

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

Inflow Insights

DECEMBER 3, 2019

In the process of writing this article Kibo Commerce (which owns Certona) actually acquired Monetate. Kibo will be keeping the two platforms separate for the foreseeable future, so the question of Monetate vs. Certona is still very relevant for eCommerce businesses. What do these eCommerce personalization engines do?

eCommerce 144

eCommerce Recommendation Management Customer Experience 144

Inflow Insights

APRIL 16, 2019

In this piece we’re going to take a systematic look at how we optimize Google Ads (formerly known as AdWords) eCommerce campaigns to find the best performing strategies. We’ll walk you through 7 different strategies that bring the best ROAS for eCommerce companies. Part 2: Google Search ads. Get started now. ).

eCommerce 156

eCommerce Mobile PPC Online Retail 156

eCommerce CEO

AUGUST 23, 2018

Digital commerce is a huge segment in itself. Self-Paced E-Learning/Online Courses Market Growth. While the overall numbers for eLearning (corporate, universities) are massive, this report shows dismal growth in the self-paced eLearning market. ecommerce #Physical #Digital @ecomdash Click To Tweet.

Download 106

Download Shipping Costs eCommerce Books 106

Inflow Insights

NOVEMBER 14, 2019

Do you want to keep the traffic from search engines coming to your eCommerce website? In past posts, we’ve outlined: How to develop a content marketing strategy for eCommerce websites. Creating content for eCommerce and scaling quality content production. Why Organic eCommerce Sales Drop When Traffic Drops.

eCommerce 106

eCommerce SEO PPC Recommendation 106

Demac Media

JANUARY 25, 2018

Thanks to a recent report by Baymard Institute we know that, on average, 7 out of every 10 ecommerce carts are abandoned. If you want to know how to optimize your abandoned cart flow performance, you’ll need to dig deeper into the data. How do you know abandoned cart emails are an effective tool for recovering sales?

Shipping Costs 50

Shipping Costs Shipping Webinar Magento 50

Retail TouchPoints

APRIL 13, 2021

In just a few steps, you can improve your site’s scores and reduce the likelihood of massive traffic disruption to your ecommerce site. Ecommerce sites deploy many interactive elements — chatbots, drop-down banners, pop-ups, videos, etc. — What are Core Web Vitals? How to Improve Core Web Vitals for Your Online Store.

SEO 185

SEO Improvements Mobile Recommendation 185

Inflow Insights

SEPTEMBER 27, 2019

In eCommerce, there are 3 ways upsells and cross-sells are usually presented: on the product page, on the cart/checkout page, and after checkout. eCommerce marketers often try to guess which page placement upsells and cross-sells work the “best” on or where they are highest converting….

X-cart 67

X-cart eCommerce Presentation Shipping Costs 67

eCommerce CEO

AUGUST 19, 2017

The number of ecommerce tools is mind-boggling. From shopping cart software to marketing automation tools, getting your online store setup can be a confusing process. With over 5 years in the ecommerce game and over a decade in internet marketing, I know what products work. Ecommerce Website Tools. BigCommerce.

Shipping Costs 108

Shipping Costs eCommerce Payment Services X-cart 108

Demac Media

JANUARY 18, 2018

The average eCommerce store devotes more than 80% of their marketing budget to acquisition , forcing retention to take a back seat – even though 40% of an ecommerce store’s revenue is created by only 8% of its customers. You’ll want to focus on increasing the value of current customers, and keeping all your new customers.

Customer Loyalty 31

Customer Loyalty Retail Customer Marketing 31

ROI Revolution

DECEMBER 20, 2017

With 2018 right around the corner, what are the ecommerce trends that retailers like you need to be aware of in the new year? So without further ado, here are five ecommerce trends that will help to shape 2018. So without further ado, here are five ecommerce trends that will help to shape 2018. Think about your products.

eCommerce 60

eCommerce Mobile PPC SEO 60

Inflow Insights

JUNE 26, 2018

Are you curious how your eCommerce site is performing compared to your competitors? You might be tracking your eCommerce conversion rate. And site visits are not the best way to calculate the conversion rate of a site. Note: Want insights to other metrics that impact your conversion rate? We can help.

eCommerce 93

eCommerce Social Media Channel Recommendation 93