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What a Unique Selling Proposition Really Means & Why Your Business MUST Have One

Kissmetrics

The Entrepreneur.com encyclopedia defines a unique selling proposition as follows: The factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition. But what does that mean? How will a unique selling proposition help your business? What will you be known for?

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Unveiling the Best Amazon Product Research Tools for 2024

Algopix

By analyzing keywords, product features, and competitor listings, sellers can create compelling product listings that attract customers and drive conversions. Optimized product listings are essential for ranking higher in Amazon search results and attracting organic traffic to your listings.

eCommerce 119
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Here Are 6 Arguments That Will Get Your Boss to Double Your CRO Budget

Kissmetrics

However, platforms like BuiltWith and Datanyze can reveal telltale signs that reveal how much your competitors are spending on conversion optimization. The more investments the competition has across their domains, the more involved they are with optimization, and the bigger your company’s push should be to avoid being left behind.

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

For online retailers, it presents an opportunity to conquer the market, skyrocket sales, and cultivate brand loyalty through streamlined marketing. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. For most, the holiday season is the time to unwind and celebrate.

eCommerce 109
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Our Strategy for Building One of the Best eCommerce Agencies

Inflow Insights

In the next sections, I’ll dig into how we’re using the opportunity presented by natural growth. We use the principles of our Inflow Harmonic Triangle to provide SEO, PPC, and CRO growth services to eCommerce companies with over $10 million in revenue. This gives us a narrower focus for optimizing our lead generation.

eCommerce 103
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The Power of PPC + SEO

ROI Revolution

PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Good PPC maximizes your immediate return and optimizing your SEO consistently increases your brand authority over time. Tracking and measuring your SEO and PPC campaigns.

PPC 88
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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Cost Per Click Quality Score Click-Through Rate Cost Per Conversion. Goals Conversions Revenue Traffic Sources. Conversion Rate Metrics.