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10 Holiday eCommerce Conversion Optimization Strategies for 2021

Inflow Insights

On Black Friday 2020, almost 80% of shoppers abandoned their shopping carts while browsing online. Consider using some of these approaches : Exit pop-ups offering discounts or promos Abandoned cart email flows (loop in your email experts for this one) Clarity on shipping costs from the start (more on that below).

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10 Simple Updates to Make to Your eCommerce Store for Increased Conversions

Optimizely

Given that this strategy is employed by some of the biggest retailers online (Amazon, eBay, Walmart), sellers should see this as one of the most basic elements of their on-site conversion optimization strategy. Showcase Shipping Costs. Provide a Great Return Policy. Write Powerful Product Descriptions.

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Mysterio Theme Review: A Full Run-down of This Fashion Theme

Ecommerce Platforms

Best of all, on top of its flawless design , this theme also boasts built-in tools for generating traffic, leads, and conversion optimization. Cart and Checkout. The shopping cart gives you options to display the product, quantity, price, product weight, and total cart value. Mysterio Theme Review: Features.

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The Ultimate Checklist for Every New Ecommerce Site (Oct 2021)

Ecommerce Platforms

Display any specials, promotions, or free shipping options. Outside of product pages, your customers may want to learn more about your business, seek out ways to contact customer support, or even read information about your shipping policy. Links to the most popular products. Have a clear search field at the top of your site.

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Shopping Cart Abandonment Rate : The percentage of checkouts that aren’t completed can help determine the reasons user sessions result in cart abandonment. Customer Acquisition Cost : Divide the total marketing and sales cost with the total number of conversions you got in a given time period.

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The 14 Point Ecommerce Launch Checklist (Mar 2022)

Ecommerce Platforms

Display any specials, promotions, or free shipping options. Outside of product pages, your customers may want to learn more about your business, seek out ways to contact customer support, or even read information about your shipping policy. Links to the most popular products. Have a clear search field at the top of your site.

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28 Ecommerce Conversion Rate Optimization Steps Guaranteed to Increase Sales

BigCommerce

If you have your store running on BigCommerce, the platform has an Analytics section in the administration panel that shows all abandoned carts including what products were in the cart at the time of abandonment. Offer Free Shipping. Think you can’t offer free shipping? Is Free Shipping Really Sustainable?

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