Remove Conversion Optimization Remove PPC Remove Shipping
article thumbnail

What a Unique Selling Proposition Really Means & Why Your Business MUST Have One

Kissmetrics

Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc.

article thumbnail

Advanced Conversion Tips: Analysis, Action & Attribution for 567% ROI

BigCommerce

Not only do you have to take care of daily operations — stocking items, arranging shipping, sourcing the best prices, etc. — Non-commercial and non-direct-revenue-generating websites can benefit from conversion optimization. Conversely, you need to reduce or minimize impediments in order to spur customers to convert.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Turn Product Pages into High Converting Landing Pages [14 Examples of The Good & The Bad]

BigCommerce

They’re typically linked to popular search keywords, ads, PPC content, banners, and social media advertising campaigns. These usually come in the form of reviews, shipping, return policies, etc. So how do you go about optimizing a landing page? We also see some value adds, like free shipping and a low price guarantee.

article thumbnail

4 Paid Search Strategies for the Aftermath of COVID-19

ROI Revolution

With this in mind, consider running longer-term promotions or free shipping offers to bolster click volume and set your ad apart from others. Your PPC accounts are experiencing a period of above-target efficiency , leaving wiggle room in your ROAS to give non-direct response advertising a serious go. SEO Checklist for COVID-19.

PPC 144
article thumbnail

The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

They must effectively leverage SEO, PPC, email, social, display ads, retargeting, mobile, shopping engines and affiliates to help drive qualified traffic to their online store. Retailers must constantly optimize their efforts in converting both email leads as well as website visitors into customers. Generating targeted traffic.

eCommerce 167
article thumbnail

The 6 Best Ecommerce Marketing Companies of 2020

Kissmetrics

While other agencies provide A-to-Z support covering design, optimization, and promotion, Inflow focuses exclusively on the marketing and advertising side. They offer SEO, PPC, paid social, and CRO services. They prioritize search engine optimization, conversion optimization, and pay per click management in that order.

article thumbnail

Advanced Tips to Master Every Type of Ecommerce Landing Page [+ 10X CRO]

BigCommerce

If you promise a product with a 20% discount and free shipping in the ad, then let that message be the first thing a prospect sees when she clicks through to the landing page. Are they just the ones that have an ad or PPC campaign linked to them? Prominent display of shipping terms and conditions. Calls to action.

eCommerce 258