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19 Advanced SEO Techniques to Double Your Search Traffic

Kissmetrics

Understanding SEO is crucial to significantly increase your traffic and brand awareness. You can help them find it by becoming an SEO expert. That’s why search engine optimization (SEO) is so important. Staying on top of SEO takes a lot of research and experimentation. See why SEO is so important to your success?

SEO 363
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5 Emerging Conversion Best Practices for Ecommerce Websites

Retail TouchPoints

Today, we’re sharing five major emerging conversion optimization trends that your online business should incorporate to meet those changing behaviors, increase your online conversion rate and boost your overall revenue. Remember that conversion rate optimization is also an ongoing process. When used (and trained!)

eCommerce 317
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How to Choose The Right Content Marketing Agency

Kissmetrics

If you’re looking for an agency, they should have a portfolio of well-written content as well as online reviews, case studies, or references they can provide. It’s pretty easy to verify ROI; ask for case studies in the references that go along with them. Case studies and accolades. Good feedback.

Marketing 363
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Why Redesigns Sabotage Your SEO Rankings (And How to Avoid It)

Kissmetrics

Especially when it comes to destroying all of the hard-earned SEO rankings you’ve built up over time. Here’s how to avoid sabotaging your own SEO rankings with your redesign. There are hundreds of rankings factors for SEO. But what they don’t realize is that they’re often creating a TON of problems for SEO.

SEO 194
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What a Unique Selling Proposition Really Means & Why Your Business MUST Have One

Kissmetrics

Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc.

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Advanced Conversion Tips: Analysis, Action & Attribution for 567% ROI

BigCommerce

Non-commercial and non-direct-revenue-generating websites can benefit from conversion optimization. CRO isn’t free, though, so if you depend on creating positive ROI, you may see negative net effects from spending money to optimize a site that’s not directly generating revenue. CRO is not mutually exclusive with SEO.

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10 Simple Updates to Make to Your eCommerce Store for Increased Conversions

Optimizely

Given that this strategy is employed by some of the biggest retailers online (Amazon, eBay, Walmart), sellers should see this as one of the most basic elements of their on-site conversion optimization strategy. Shopping cart abandonment is a massive issue for eCommerce retailers, one that significantly impacts conversion rates.