Remove Conversion Optimization Remove Shipping Costs Remove Toys
article thumbnail

How Coronavirus Is Impacting Ecommerce [June 2020]

ROI Revolution

Toys & games. Toys & games. 52% are cutting operational costs, with 54% freezing hiring. In paid search, the average cost per click of a digital automotive ad has dropped 31% year-over-year. This includes office supplies, fitness equipment, cosmetics, housewares, home improvement, toys, and hobby-related products.

eCommerce 173
article thumbnail

How Coronavirus Is Impacting Ecommerce

ROI Revolution

This includes office supplies, fitness equipment, cosmetics, housewares, home improvement, toys, and hobby-related products. Both fitness equipment and toys/hobbies account for 29% of the new essentials spending. This surge, combined with disrupted supply chains, has led to an increase in shipping delays, as well. Find it here.

eCommerce 131
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Coronavirus Is Impacting Ecommerce [June 2020]

ROI Revolution

52% are cutting operational costs, with 54% freezing hiring. In paid search, the average cost per click of a digital automotive ad has dropped 31% year-over-year. Looking at the beginning of May versus the beginning of March, conversion rates on ecommerce automotive websites have increased 11.1%. days longer to fulfill orders.

eCommerce 122
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2020]

ROI Revolution

Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. And now it’s been pushed back again to give time for the marketplace giant to get all its shipping and fulfillment ducks in a row, including the hiring of more than 175,000 new workers. Toys & games. 7/9 update.

eCommerce 158
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Last year, low prices and the ability to purchase online were the top concerns for customers. Business being good isn’t always a good thing.

eCommerce 148
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

While consumers enjoy BNPL for its ease of use, flexibility, and low interest rates, 57% say they regret using BNPL because it was too expensive. Prime members can already shop with special discounts in categories like electronics, toys, home, and more. 45% of shoppers are more inspired to make a purchase by convenience than price.

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [January 2022]

ROI Revolution

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. are seeing customers be less willing to pay full price. Business being good isn’t always a good thing. eMarketer). How did it happen?