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How to Win with On-Site Marketing with Erik Christiansen from Justuno - EP014

Groove

Before launching Justuno, Erik built Sierrasnowboard.com from $0 to $24M in annual revenue, pioneering early eCommerce strategies focused on community engagement and conversion optimization. In his free time, he enjoys cooking, traveling, DJing, and the pursuit of rare pocket squares.

eCommerce 237
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The Existential Threat to Ecommerce

Retail TouchPoints

Ecommerce brands are desperately looking for people with expertise in merchandising, customer experience, site design, conversion optimization and countless other roles, but the available talent pool simply doesn’t exist. As a result, all focus is on recruiting talent from other brands and agencies.

eCommerce 306
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6 Advantages of Hyperbolic Discounting

Kissmetrics

Additionally, a lot of people do not use the power of hyperbolic discounting in conversion optimization. Imagine a dehydrated person traveling through the desert. On a smaller scale — conversion optimization, ecommerce, etc. — As a conversion optimizer , you can use this technique to your advantage.

Reference 267
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How to Improve Ecommerce Conversion Right Now

BigCommerce

Using conversion optimization techniques and methods, it is possible to identify the areas of your site that affect credibility. By tracking how visitors travel through the conversion funnel and where they drop out, it is possible to pinpoint areas of friction. How CRO can help establish credibility.

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May 2020 COVID-19 Industry Updates: Retail, Automotive, Gaming, & More

ROI Revolution

These COVID-19 industry updates cover retail, various forms of gaming, automotive & travel, and more. Automotive, shipping, & travel. Looking at the beginning of May versus the beginning of March, conversion rates on ecommerce automotive websites have increased 11.1%. Travel Association projects a loss of 4.6

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August 2020 COVID-19 + Ecommerce Update

ROI Revolution

digital travel sales are expected to drop 44.7% Most sectors of the travel industry won’t recover from the pandemic until at least 2022 , with most consumers planning to either not vacation at all or to stay in their country or local area. Conversion Optimization During COVID-19. Due to COVID-19, U.S.

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9 Marketing Strategies for Black Friday and Cyber Monday (BFCM)

UpSellIt

Identify Anonymous Shoppers Although conversion rates are growing overall, the shopping cart abandonment rate for fashion retailers is still at 87%. Travel companies average an 82% abandonment rate, and cosmetics companies average a 70% abandonment rate.

Marketing 137