Customer Related Topics 
Groove
NOVEMBER 1, 2024
While it may not be the most important factor when it comes to SEO rankings , the appearance of a website is highly important when you want to make the right impression on your customers. With BigCommerce, you have the option to use pre-designed standard themes or build your own custom themes. But which one is the best choice?
Retail TouchPoints
NOVEMBER 5, 2024
Retailers can avoid this problem by tapping into customer authentication psychology. It’s because customers actively reject change. As a retailer, your login process affects customer behavior and loyalty. What might sound like an unlikely scenario happens all the time – a FIDO Alliance study found that U.S.
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Retail TouchPoints
MARCH 3, 2025
The Cozy Earth marketing team sought a direct, personalized way to reach and serve customers across channels that aligned with the various buying journeys shoppers could embark on with its different product lines. However, like many brands, it also found that traditional channels were getting more crowded and expensive.
Retail TouchPoints
NOVEMBER 26, 2024
Companies that put customers at the forefront of everything they do tend to thrive in ecommerce,” said Lapic in an interview with Retail TouchPoints. Hannah Anderson is this beautiful, 40-year-old heritage brand, and the customers come back routinely year on year — it’s a very loyal customer base.
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To actually work as they’re supposed to, omnichannel experiences require tightly integrated customer and operations experiences. Explore the building blocks of personalization across channels and touchpoints in this masterclass, featuring real-world examples of how to apply a customer-centric lens to drive business outcomes for your brand.
Retail TouchPoints
DECEMBER 17, 2024
The Army & Air Force Exchange Service (AAFES) , a retailer serving American soldiers, airmen, guardians and their families, has expanded its partnership with Manhattan Associates to include the solution providers AI-powered customer service chatbot. Related Reading: How AI Assistants are Already Reshaping Shopping
Retail TouchPoints
MARCH 4, 2025
However, dynamic pricing also raises concerns, particularly around customer trust. Transparency is Key Customers already are familiar with dynamic pricing online, particularly on platforms like Amazon, where prices change constantly. Retailers need to openly share why prices are changing and how this benefits customers.
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Presented in partnership with commercetools, Contentstack, and Google Cloud, this edition is packed with new insights and practical examples to help you navigate changes in digital commerce and construct an adaptable tech stack optimized for efficiency and scalability.
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Delivering a seamless omnichannel experience has become a standard expectation for customers, but doing so requires a special ingredient.
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What about customer privacy and the use of data? Highlights from the playbook include how to: Score your brand’s personalization against others Use AI to boost personalization Unify your customer data Achieve a curated, scalable tech stack Get internal teams to collaborate on cross-channel experiences
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It’s in customer service interactions, product recommendations, marketing outreach, and yes, even commerce experiences. Then, explore use cases of AI in various industries and how it can quickly impact sales, conversions, and customer experience. AI is everywhere. But not every use of AI provides the same value to your brand.
Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach
More and more, customers are expecting a better personalized CX. Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. But can retailers actually deliver? So what are the potential solutions?
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation.
Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley
In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience. Tune into the webinar to learn: What specific channels do customers go for feedback. What should you not say?
Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes
Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. 📅 September 18, 2024 at 11:00 am PT, 2:00 pm ET, 7:00 pm BST
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