Retail TouchPoints

JUNE 28, 2022

While retailers can do little to affect world events and macro inflation, they can make use of an often underused asset they already have: customer data. Retailers that know their customers and can anticipate their needs through more personalized experiences will remain top of mind for consumers.

Customer Data 290

Customer Data Customer Retail Consumer 290

Forrester eCommerce

SEPTEMBER 1, 2022

How Did You Get Interested in Data and Analytics? Tell Us About Yourself I was born in Amman, Jordan. Some weeks after, my family relocated to the United States and settled in the Midwest. My childhood took me from Minneapolis to Milwaukee and eventually to the south suburbs of Chicago, where I currently reside. Growing […].

Customer Data 366

Customer Data Customer Customer Experience 366

Retail TouchPoints

JANUARY 20, 2021

Retailers have a lot more customer data than before but also are engaging with customers on new channels at significantly higher volume.

Customer Data 179

Customer Data Customer Customer Experience Channel 179

Optimizely

FEBRUARY 3, 2020

So if you eat, sleep, and breathe the customer experience, why don’t you have better data and insights into your customer behavior? That’s exactly the promise of a customer data platform (CDP). In contrast, a customer data platform only relies on verified first-party data alone.

Customer Data 195

Customer Data Customer eCommerce Platforms Channel 195

Forrester eCommerce

SEPTEMBER 14, 2022

I’m not generally known for my prowess in do-it-yourself, or DIY. When anything needs fixing, putting together and certainly constructing from scratch, I prefer to leave it to people who know what they’re doing.

Customer Data 195

Customer Data Customer Other B2B 195

Retail TouchPoints

FEBRUARY 17, 2021

Reward Your Most Loyal Customers. Loyalty programs offer another tool to track buying behavior and gather customer data while also driving additional revenue. This type of one-to-one proactive outreach about highly relevant topics is effective in driving return visits and sales of high-margin full-price items.

Customer Data 292

Customer Data Marketing Customer POS 292

Omniconvert

MAY 31, 2022

What is a customer data platform and why would you need it? The post What is a customer data platform appeared first on Omniconvert Ecommerce Growth Blog. How can it benefit your business and marketing strategy? Read on to find out!

Customer Data 78

Customer Data Customer Blog eCommerce 78

Optimizely

APRIL 10, 2018

In order to do that, you need access to your customer data. What you can do — and what you need to do — is have access and ownership of all customer data yourself. In today’s B2C market, getting your hands on customer data is not optional, but rather an integral part of B2C marketing today.

B2C 186

B2C Customer Data Customer Marketing 186

Optimizely

AUGUST 6, 2020

Consider the percentage of tea vs. soda drinkers when developing new products to predict how much interest our customers are likely to show. The post The Unexplored Gold Mines of Customer Data: Quizzes appeared first on Zaius.

Customer Data 195

Customer Data Customer Events Shopify 195

Optimizely

OCTOBER 29, 2019

In order to do that, you need access to your customer data. What you can do — and what you need to do — is have access to and ownership of all customer data yourself. In today’s B2C market, getting your hands on customer data is not optional, but rather an integral part of B2C marketing today.

B2C 150

B2C Customer Data Customer Marketing 150

Forrester eCommerce

JUNE 22, 2023

Marketers want to capture as much zero- and first-party data as possible, whether that’s email addresses, marketing opt-ins and other consent, or more granular data about who a customer is and what they’re interested in.

Customer Data 195

Customer Data Customer Marketing Consumer 195

Forrester eCommerce

FEBRUARY 2, 2023

In the era of data deprecation, many B2C marketing clients are asking me “how can I get more first-party data?” or “how do I get more customers to share data with me?”

Customer Data 195

Customer Data B2C Customer Recommendation 195

Optimizely

APRIL 26, 2018

It all goes back to an inability to access and utilize customer data effectively. It’s tough to effectively unify all that data, but it is possible. . By stitching together detailed customer data, you can better understand your buyers as they move across devices, browsers, and platforms.

Webinar 150

Webinar Customer Data Omnichannel Customer 150

Forrester eCommerce

NOVEMBER 5, 2018

There’s a recurring assumption in discussions about internet of things (IoT) platforms: The platform providers make their money by mining insights from data loaded into their platform. They sell those insights back to the customer who put the data there in the first place and will also sell them to anyone else who can pay. […].

Customer Data 338

Customer Data Customer 338

Retail TouchPoints

FEBRUARY 9, 2023

When the first Batteries Plus opened in 1988 in Green Bay, Wis. it was a groundbreaking retail concept, in many ways heralding a new era of personal computing and electronics.

Customer Data 237

Customer Data Customer Omnichannel Electronics 237

Retail TouchPoints

OCTOBER 1, 2021

million online customers had been obtained by an unauthorized party. The company is in the process of notifying its online customers of the security breach, which occurred in May 2020. Neiman Marcus Group (NMG) said it recently learned personal information from as many as 4.6

Customer Data 289

Customer Data Customer Payment Services Gifts 289

RTP blog

OCTOBER 15, 2018

However, the biggest hurdle, one which makes this shining moment of truth dull, is the “introvert” approach of retailers in collecting their customers’ data. Why Should Retailers Collect Customer Data? Understanding customer needs deeply, and accepting it to be the new norm, is the prime reason to collect data.

Customer Data 150

Customer Data Customer X-cart Retail 150

RetailDive

NOVEMBER 2, 2022

Brands from Walmart to Peloton are now able to access more personal customer data, including biometric identifiers, as they expand their digital capabilities. Where does that leave them legally?

Customer Data 124

Customer Data Customer Retail 124

Optimizely

JULY 18, 2019

The post Zaius Introduces New Solution for Retail Services, Simplifies Customer Data appeared first on Zaius. MarTech Advisor.

Customer Data 150

Customer Data Customer Retail 150

365 Retail

DECEMBER 12, 2023

Rhone: Leading the way with omnichannel retail Rhone , the premium performance lifestyle brand, decided to maximise the value of its omnichannel customer data to deliver personalised customer experiences. The post Customer data: Which retailers are leading the way? Earlier this year.

Customer Data 52

Customer Data Customer Retail Omnichannel 52

Omniconvert

JUNE 16, 2020

What is customer data? The post What is a customer data platform appeared first on ECOMMERCE GROWTH Blog. You’re a business that is partially or entirely functioning online, right? You are processing orders, you.

Customer Data 78

Customer Data Customer Blog eCommerce 78

Digital Doughnut

JANUARY 29, 2024

UK’s retail landscape is evolving rapidly, with Customer Data Platforms (CDPs) at the forefront, helping retailers to intimately understand their customers.

Customer Data 52

Customer Data Customer Retail Mobile 52

365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Customer data should always be two things: reliable and repeatable.

Customer Data 62

Customer Data Customer Multi-channel Events 62

Omniconvert

MAY 10, 2022

Discover the benefits of using a customer data platform dedicated to the eCommerce companies and see what criteria can make your decision easier. The post Benefits of a Customer Data Platform built for eCommerce stores appeared first on Omniconvert Ecommerce Growth Blog.

Customer Data 78

Customer Data eCommerce Customer Blog 78

Retail TouchPoints

DECEMBER 24, 2020

Data breaches pose a significant risk to digital retailers, leading to lost customer trust and potentially far worse. Whether it’s malicious code placed on a checkout page or a clever phishing attack, hackers will find a way to siphon off sensitive customer data.

Customer Data 165

Customer Data Customer Jewelry Payment Services 165

Omniconvert

FEBRUARY 23, 2022

Discover how to get and use customer intelligence data to improve your eCommerce business and optimize the customer experience. The post Customer intelligence: How to get & use customer data in eCommerce appeared first on Omniconvert Ecommerce Growth Blog.

Customer Data 78

Customer Data Customer eCommerce Customer Experience 78

Sailthru

FEBRUARY 5, 2020

In many cases, poor customer data management will be the catalyst. We all know that customer data is crucial for personalization, especially in the earliest stages of the customer journey as you’re still establishing that relationship. Give Customer Data an Abandoned Cart Approach Like Adidas.

Customer Data 97

Customer Data Customer Multi-channel Mobile Payments 97

RetailMinded

NOVEMBER 23, 2022

As a retailer, you likely already have a wealth of customer data. This data can include customer contact information, purchase history, and demographic information. In addition, analyzing customer data can help you to identify trends and anticipate future demand.

Customer Data 52

Customer Data Cryptography Customer Retail 52

Retail TouchPoints

MARCH 8, 2021

Using the data at their fingertips, retailers can capture a more in-depth view of customers’ lives, allowing them to better understand their wants and needs — and ultimately use that picture to create a service experience that incorporates both technology and humans.

Customer Data 264

Customer Data Customer White Paper Technology 264

Omniconvert

JULY 6, 2020

If you own an online store with a large customer database, and you’re actively collecting customer data, you’re probably in. The post From customer data to actionable insights: how to find out where you’re losing customers appeared first on ECOMMERCE GROWTH Blog.

Customer Data 113

Customer Data Customer Blog eCommerce 113

Forrester eCommerce

NOVEMBER 18, 2024

Instead, leverage it for next-gen customer engagement based on compelling, contextually relevant experiences. Forrester defines a CCMH as: Enterprise marketing technology that supports customer data management, […]

Channel 195

Channel Marketing Customer Customer Data 195

retailnext

SEPTEMBER 24, 2019

Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. When you’re aiming for success in the retail industry, customer experience makes a world of difference.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Funnel.io

NOVEMBER 21, 2023

But among all the tools that offer solutions fo r data management and analysis, it can be difficult to understand the roles that different types of tools play in a data stack.

Customer Data 36

Customer Data Customer Management Marketing 36

Korona

DECEMBER 21, 2023

POS security is vital for any retail business. Learn how criminals can hack systems and how your business can protect itself from threats.

POS 52

POS Customer Data Retail Customer 52

GetElastic

DECEMBER 7, 2017

This is similar to the insights gleaned from clickstreams—and a powerful way for retailers to create personalized, data-driven shopping experiences. The post Checkout-less Shopping: Faster Payments, Smarter Customer Data appeared first on Get Elastic Ecommerce Blog.

Payment Services 133

Payment Services Merchant Services Customer Data Customer 133

GetElastic

DECEMBER 7, 2017

This is similar to the insights gleaned from clickstreams—and a powerful way for retailers to create personalized, data-driven shopping experiences. The post Checkout-less Shopping: Faster Payments, Smarter Customer Data appeared first on Get Elastic Ecommerce Blog.

Payment Services 133

Payment Services Merchant Services Customer Data Customer 133