RTP blog

SEPTEMBER 17, 2018

According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them. The lack of activity indicates that brands struggle to remain relevant with the customers that have opted into their loyalty program.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

Retail TouchPoints

NOVEMBER 14, 2022

Competitive pricing is a key strategy to build customer loyalty and increase sales. By using AI to calculate prices based on market demand and other market conditions, you can ensure that you’re offering the best value to your customers. This can help improve customer loyalty and help you stand out from competitors.

Customer Loyalty 360

Customer Loyalty Operations Improvements Customer Experience 360

lateshipment

MARCH 25, 2025

Your customers shopping journey refers to the steps theyve taken before, during, and even after they make a purchase at your store. With the growing role of a positive customer experience in driving sales and repeat purchases, the concept of the shopping journey and its importance has never been more relevant.

Shipping Costs 130

Shipping Costs Shipping Payment Services eCommerce 130

BigCommerce

SEPTEMBER 28, 2017

It is the lifetime loyalty of that customer –– and loyalty often determines who wins in various ecommerce verticals. In order to succeed, ecommerce businesses not only need to build a revenue model around customer service but also a culture around great service that sets themselves apart from the competition.

Channel 402

Channel Live Chat Multi-channel Customer 402

Retail TouchPoints

JULY 24, 2024

The new Boxed.com will leverage Spresso technology and MSG’s established fulfillment network to deliver an enhanced customer experience and drive growth for the revived brand. Boxed has always been committed to providing exceptional value and convenience to our customers,” said Mark Gadayev, CEO at Boxed and MSG in a statement.

Fulfillment 263

Fulfillment Customer Loyalty Banking eCommerce Platforms 263

Retail TouchPoints

MARCH 3, 2023

The best personalized experiences happen when retailers make the customers a part of the dialogue and leverage data to create one-to-one experiences that are more targeted to them based on their unique interests and behaviors, as opposed to customers like them. Advanced customer support.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 110

Customer Loyalty Customer Retail Subscription 110

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2024

In today’s data-driven world, retail businesses face an increasing demand to streamline operations, improve customer experience, and stay ahead of the competition. Streamlined Customer Relationship Management (CRM) A centralized database is a game-changer for customer relationship management (CRM).

eCommerce Platforms 111

eCommerce Platforms Multi-channel Retail eCommerce 111

Optimizely

SEPTEMBER 6, 2018

And with it, your chances of getting buyers to return and make a repeat purchase go out the window, leaving you with a non-existent customer loyalty strategy. Yet despite this, many marketers still celebrate their customer acquisition rates as if gaining one-time buyers is what matters most.

Customer Loyalty 332

Customer Loyalty B2C Recommendation Marketing 332

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . That gives businesses of today, all the more reason to invest in great customer service to remain competitive.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

DECEMBER 25, 2024

By analyzing customer data, retailers can better understand which items are being returned the most, helping minimize the financial losses. Converting refunds into exchanges, store credits or partial refunds are other ways to increase customer loyalty while efficiently controlling inventory.

Shipping Costs 162

Shipping Costs Social Media Electronics Customer Loyalty 162

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

Retail TouchPoints

AUGUST 30, 2023

Granted, executive respondents to this survey spanned retail, supermarket, consumer goods, airlines, entertainment and media and even financial services, so these results reflect a broader view of how business leaders are thinking about loyalty. But what’s happening in retail specifically?

Customer Loyalty 264

Customer Loyalty Retail Shipping Costs Financial Services 264

lateshipment

MARCH 15, 2025

Good after-sales service helps make the customer feel valued and less like a dollar bill. The Impact of Post-Purchase Experience on Customer Loyalty Post-purchase experience is an essential building block for customer loyalty and driving your Customer Lifetime value (CLV).

Payment Services 130

Payment Services Shipping Costs eCommerce eCommerce Platforms 130

Retail TouchPoints

SEPTEMBER 14, 2022

At the same time, this rapid ecommerce growth has seen its fair share of issues, such as website crashes, customer support issues, supply chain disruptions and dips in customer loyalty due to a lack of personalization. Increase engagement and customer satisfaction with real-time delivery notifications.

Retail 298

Retail Social Media Presentation Customer Loyalty 298

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 306

Retail Customer Data Customer Experience Social Media 306

Retail TouchPoints

DECEMBER 3, 2021

Scenario testing takes the guesswork out of promotion planning by using data and analytics to forecast the results and ensure profitability. Delivering the Best Customer Experience. Customers today are not homogenous. The promotion that intrigues one segment of your customer base may not resonate with another segment.

Shipping Costs 288

Shipping Costs eCommerce Customer Loyalty Information 288

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Influx of AI and Hyper-Personalization AI and hyper-personalization will be a driving force in B2B ecommerce in 2024.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Retail TouchPoints

MARCH 20, 2024

This data gives marketing teams actionable insights to better understand and predict customers’ needs and behavior, therefore increasing customer satisfaction. In addition, it allows brands to act more as advisors than salespeople, which helps build trust and long-term customer loyalty.

Small Business Retail 277

Small Business Retail Recommendation Consumer Customer Data 277

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. If managed correctly, AI-driven personalized marketing across various touch points will foster long-term customer loyalty, no matter how big or small a retailer is.

Small Business Retail 246

Small Business Retail Marketing Retail Social Media 246

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Optimizely

DECEMBER 18, 2018

That’s why you need to integrate the in-store data you’re collecting with customer data from other channels and make a consistent and personalized customer experience. What is in-store data? How can in-store data help improve customer loyalty? Cross-sell and up-sell.

Marketing 225

Marketing Customer Loyalty POS Point of Sale 225

Retail TouchPoints

DECEMBER 16, 2022

It’s the ideal way for retailers to differentiate themselves from the competition, build customer loyalty to generate long-term sales, and ensure customers feel their time in-store was well spent. mPOS solutions provide real-time analytics and customer data. Streamline Workflow to Optimize Service.

Technology 278

Technology Payment Services Retail POS 278

Retail TouchPoints

JANUARY 11, 2023

Now, foot traffic is still relevant, but brands also have to worry about growing their social presence, having social shops to make purchasing quick and easy, livestream shopping, oh and making sure this all connects back to their website/online store and that they are collecting data to improve future customer experiences.

Social Media 279

Social Media Multi-channel Customer Loyalty Shopify 279

Retail TouchPoints

AUGUST 29, 2022

An investigation concluded the Tim Hortons mobile app secretly collected sensitive user geolocation data without consent even when the app wasn’t in use. This discovery tarnished the reputation of a widely respected company with a long history of customer loyalty.

Mobile 312

Mobile Payments Payment Services Retail 312

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

And it generates natural language responses when receiving input from a user, making it potentially useful in a variety of business applications where a human-like conversation with customers is desirable. It can be used to answer customer questions, provide product information, and even assist in the purchase decision.

Customer Experience 111

Customer Experience Retail Customer eCommerce 111

Kissmetrics

JANUARY 17, 2022

Segmentation helps brands to understand their customers better and target their products accordingly. You can implement email segmentation by analyzing the customer data and behavior over various channels to deliver the content and style most valuable to your buyers/prospects. Dynamic Websites.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Optimizely

MARCH 29, 2018

You collected important activity-based metrics, but you weren’t being a true data-driven marketer and tying it back to the most crucial metric of all: revenue. Are you really a data-driven B2C marketer? How many converted into long-term customers? Do you know where your customers have come from?

B2C 247

B2C Marketing Multi-channel Customer Data 247

Groove

MAY 3, 2018

That's why many brands are investing in tools like Yotpo to manage their customer-generated reviews and content. Yotpo is a user-generated content platform that helps brands collect, distribute and use content to improve their customer experiences. Smile.io – Loyalty Programs. eCommerce Email – Klaviyo.

BigCommerce 285

BigCommerce Marketing eCommerce Social Media 285

Optimizely

JANUARY 10, 2019

Now, marketers have to own the entire customer experience, from the first interaction to true customer loyalty across platforms and devices. Everyone in marketing knows that the field has been taking over by data. As data becomes central to all of marketing, so too you have to adapt and up your data-centric skills.

B2C 231

B2C Marketing Social Media Customer Loyalty 231

Smile.io

FEBRUARY 2, 2024

  In this loyalty report, we dig into the growth of ecommerce brands through key indicators such as Smile generated value, customer lifetime value (CLV), repeat customer rate, average order value (AOV), purchase frequency (PF), and loyalty ROI. allows you to embed custom loyalty content throughout your website.

Customer Loyalty 101

Customer Loyalty eCommerce Customer Merchant Services 101

Retail TouchPoints

AUGUST 19, 2024

This can be done through the effective use of granular data, which will in turn help retailers maintain customer loyalty and keep their revenues steadier, regardless of fluctuations in national consumer spending rates. One way to prepare for such an event is for organizations to sharpen their approach to price optimization.

Retail 306

Retail Customer Loyalty Consumer Social Media 306

Retail TouchPoints

JULY 14, 2023

Generative AI is set to revolutionize ecommerce, enabling a more interactive and personalized shopping experience, which is integral to both attracting and retaining customers. In the crowded landscape of ecommerce, a positive customer experience across every aspect of an order has become intrinsic to online success.

eCommerce 244

eCommerce Order Fulfillment Fulfillment Multi-channel 244

Optimizely

JUNE 10, 2020

And, with new ecommerce brands seemingly popping up daily, it’s essential that brands focus on building loyalty within their customer base. So, how do you differentiate your brand and create serious customer loyalty? Many Sephora shoppers seek out the Rouge (top tier loyalty membership level) as a badge of honor.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195