Groove

AUGUST 19, 2024

Integrating your eCommerce tech stack is key for creating a smooth experience for both customers and employees. Benefits of The Gorgias Klaviyo Integration Integrating platforms allows you to upgrade the customer experience provided by your eCommerce store, as well as increase the efficiency of your in-house team.

Customer Data 195

Customer Data Customer Experience Information eCommerce 195

Retail TouchPoints

AUGUST 5, 2024

Additionally, conversational commerce can be a sophisticated virtual assistant engine that combines voice prompts and on-screen filtering to guide users through the buying process and offer robust, personalized recommendation options. Perhaps more important than customer data, however, is a unified product record.

Live Chat 278

Live Chat Customer Experience eCommerce Recommendation 278

Optimizely

OCTOBER 29, 2019

In order to do that, you need access to your customer data. What you can do — and what you need to do — is have access to and ownership of all customer data yourself. In today’s B2C market, getting your hands on customer data is not optional, but rather an integral part of B2C marketing today.

B2C 150

B2C Customer Data Customer Marketing 150

Retail TouchPoints

OCTOBER 22, 2024

Customers have different expectations for businesses of different sizes, requiring companies to tailor customer experience (CX) strategies to match their current growth stage. While tactics differ, all businesses must consider each customer’s lifetime value (LTV) and how that will be affected as they scale.

Payment Services 264

Payment Services Small Business Retail Recommendation Technology 264

Retail TouchPoints

JUNE 5, 2024

About two-thirds of companies plan to invest more in AI in the next six months, and 60% of commerce leaders recognize the value of AI in boosting customer experience to provide a competitive advantage. Data selection, cleaning and preprocessing are crucial. But when it’s trained on the right data, AI shines.

eCommerce 289

eCommerce Recommendation Customer Experience Technology 289

Omnisend

MARCH 16, 2021

Have you ever received a product recommendation that just didn’t make sense? In ecommerce, you always want the message you send to be relevant to your customer. 4 Benefits of Personalized Product Recommendations for Ecommerce. Product recommendations are products that appear onsite, in emails, or in other marketing messages.

Recommendation 159

Recommendation Accessories eCommerce Customer 159

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

And it generates natural language responses when receiving input from a user, making it potentially useful in a variety of business applications where a human-like conversation with customers is desirable. It can be used to answer customer questions, provide product information, and even assist in the purchase decision.

Customer Experience 98

Customer Experience Retail Customer eCommerce 98

Retail TouchPoints

JULY 9, 2024

JCPenney CIO Sharmeelee Bala revealed the critical role that the retailer’s valuable customer data will continue to play in its turnaround, which is only appropriate since “the lens we have maniacally focused on is the customer and the customer experience,” she said in an interview with Retail TouchPoints.

POS 279

POS Department Stores Payment Services Point of Sale 279

Retail TouchPoints

JANUARY 30, 2024

Gen AI, with its vast potential for enhancing efficiency and personalizing customer experiences, also comes with ethical considerations. The role of such a committee — consisting of individuals from different departments and backgrounds — extends from supply chain management to customer interaction.

Retail 340

Retail Customer Experience Technology Customer Data 340

365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Customer data should always be two things: reliable and repeatable.

Customer Data 62

Customer Data Customer Multi-channel Events 62

Retail TouchPoints

MARCH 20, 2024

Conversational commerce gained popularity when one-click online shopping rose and brands were losing face-to-face customer interaction but still wanted to create an intimate and personalized consumer experience. These needs include information on current trends, knowledge about the customer (e.g.

Small Business Retail 277

Small Business Retail Recommendation Consumer Customer Data 277

Retail TouchPoints

JANUARY 2, 2024

The real opportunity lies in using your digital product strategy as a way of improving the customer experience (CX) and finding new growth opportunities. Use Existing Data and Research to Find New Revenue Streams Launching a new revenue stream can be costly, risky and time-consuming. Take E.l.f.

Improvements 282

Improvements Retail Mobile Customer Experience 282

Retail TouchPoints

MARCH 3, 2023

The best personalized experiences happen when retailers make the customers a part of the dialogue and leverage data to create one-to-one experiences that are more targeted to them based on their unique interests and behaviors, as opposed to customers like them. leveraging owned and gathered customer data.

Consumer 282

Consumer Customer Loyalty Customer Experience Recommendation 282

Retail TouchPoints

MAY 31, 2022

With so much activity online at the height of the pandemic — during which many people gladly took to shopping online for convenience and peace of mind — retailers have a windfall of customer data that can be leveraged to deliver better and more engaging shopping experiences. AI-powered personalized recommendations.

Mobile 328

Mobile Customer Data Recommendation Fashion 328

Sailthru

FEBRUARY 5, 2020

In many cases, poor customer data management will be the catalyst. We all know that customer data is crucial for personalization, especially in the earliest stages of the customer journey as you’re still establishing that relationship. But how do you go about getting it?

Customer Data 97

Customer Data Customer Multi-channel Mobile Payments 97

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

Retail TouchPoints

MARCH 30, 2021

Asian online fashion and lifestyle website Zalora is deploying the Algonomy Hyper-Personalization Suite to offer real-time, personalized interactions across all touch points on its customers’ digital journey, including search, content, browse and product recommendations.

Mobile 246

Mobile eCommerce Accessories Apparel 246

Retail TouchPoints

SEPTEMBER 8, 2023

Six Steps to Create Customer Value The report also identified six key ways that marketers can overcome these challenges, aligning marketing, customer experience (CX) and digital to create value for customers.

B2C 263

B2C Marketing Technology Customer Data 263

Retail TouchPoints

APRIL 15, 2021

Rinkit plans to use the Emarsys solution to analyze, identify and contextualize actionable customer insights in order to amplify the value of its growing customer database.

Customer 264

Customer Customer Experience Customer Data Recommendation 264

Algopix

DECEMBER 2, 2020

No matter the industry, customers today have more ways to research their options than ever before. Customer experiences are the ultimate deciding factor that separates successful companies from the rest. And in many cases, that experience is more important than price or quality. But what does this look like in practice?

Customer Experience 78

Customer Experience Improvements Management Customer 78

Retail TouchPoints

AUGUST 29, 2023

Creating a competitive advantage in personalization is based on a company’s ability to capture, analyze and use personalized customer data, as well as understand, customize and optimize the customer journey, all at scale. Think big — way outside the product recommendations box. It’s also a giant undertaking.

Multi-channel 246

Multi-channel Retail Customer Experience Customer Data 246

Retail TouchPoints

DECEMBER 15, 2022

Also, it is not enough for marketers to just ‘know’ their customers; it is important for them to be one step ahead and predict what they need and how they will behave. In the current scenario, what customers expect from brands is often changing in a dynamic manner. Factors Driving the Need for Real-Time CDP.

Multi-channel 246

Multi-channel POS Customer Data Mobile 246

Groove

FEBRUARY 16, 2024

Some of the top benefits you can look forward to when you integrate Shopify with HubSpot include: Unified Customer Data: Integrating HubSpot and Shopify ensures that information such as customer purchases, preferences, and interactions are seamlessly synchronized between the two platforms.

Shopify 269

Shopify Live Chat Customer Data Information 269

UpSellIt

NOVEMBER 7, 2024

In a market where customer acquisition costs are soaring and competition is fierce, fostering loyalty can set your brand apart. In this blog, we’ll explore three effective strategies to increase customer loyalty and turn one-time buyers into lifelong advocates. What is Customer Loyalty?

Customer Loyalty 135

Customer Loyalty Customer Live Chat Customer Experience 135

Retail TouchPoints

JUNE 18, 2024

As the regulatory landscape and practical applications of third-party data continue to shift, brands must adjust their investment and priorities to tactics that allow them to collect their own customer data. Collecting Your Own Data Brands are likely already collecting their own data in some way from their websites or apps.

Retail 263

Retail Games Information Technology 263

Retail TouchPoints

JULY 14, 2023

Generative AI is set to revolutionize ecommerce, enabling a more interactive and personalized shopping experience, which is integral to both attracting and retaining customers. In the crowded landscape of ecommerce, a positive customer experience across every aspect of an order has become intrinsic to online success.

eCommerce 244

eCommerce Order Fulfillment Fulfillment Multi-channel 244

Retail TouchPoints

OCTOBER 31, 2023

Through the effective use of their customer data and clienteling capabilities, retailers can craft deeply personalized shopping experiences, making the wardrobe refresh portion of the RTO journey much more enjoyable for the customer.

Customer 279

Customer Retail Recommendation Fashion 279

Retail TouchPoints

FEBRUARY 15, 2023

and all of those have a data and analytics element, which is what we’re helping them figure out.” AI.Retail doesn’t replace “execution systems” like a customer data platform (CDP), pricing system or assortment planning tool; instead, it helps retailers feed better information into those systems, explained Standish.

Merchant Services 290

Merchant Services Supplies Retail Customer Data 290

Retail TouchPoints

DECEMBER 17, 2021

Omnichannel is a buzzword in the world of retail customer experience. This results in siloed communication and a disjointed customer experience. Omnichannel platforms are meant to limit disruption and simplify the customer experience, as well as grow and change with your business. Aberdeen Group ).

Omnichannel 328

Omnichannel Multichannel Multi-channel Customer Retention 328

Retail TouchPoints

JANUARY 5, 2024

Those efforts have been complicated by the fact that while some consumers find it “creepy” that brands seem to know a lot about them, many consumers also want contextual, relevant communications and offerings from brands — and brands’ ability to collect, analyze and use customer data is essential to providing those offerings.

Recommendation 306

Recommendation Consumer Information Customer 306

Groove

AUGUST 18, 2020

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. This tool makes it easy for eCommerce merchants to grow their contact lists, personalize user experiences and communicate more effectively with customers. Real-Time Customer Data.

Merchant Services 319

Merchant Services Shopify Subscription Multi-channel 319

Retail TouchPoints

DECEMBER 1, 2020

Price Chopper Supermarkets will leverage the Manthan-RichRelevance customer data platform (CDP), purpose-built for customer-centric retail businesses, and its specialized recommendation engine to gain more detailed customer insights.

Marketing 192

Marketing Omnichannel Recommendation Customer Data 192

Optimizely

FEBRUARY 26, 2021

Customer centricity is not only a nice thing to have, but it should be at the core of every growing ecommerce brand, focusing on delivering customized experiences for their shoppers in order to make every interaction matter. . Where do my loyal customers prefer to interact with my brand?” “How Lean Marketing Team.

eCommerce 195

eCommerce Customer Data Shipping Costs Social Media 195

Retail TouchPoints

JANUARY 4, 2023

By using high-quality images and videos of products, customers are drawn closer. While videos make for a more engaging customer experience, only 40% of product detail pages currently use video, according to the 2022 Omnichannel Retail Index. Some brands, however, have not shied away from this challenge.

eCommerce 302

eCommerce Omnichannel Comparison Shopping Recommendation 302

Retail TouchPoints

APRIL 17, 2024

Many retailers grapple with insufficient product data. Here, gen AI intervenes, enriching catalogs and enabling a more comprehensive customer experience. By empowering search engines to not just index data but enrich it dynamically, retailers can retain customers on their platform.

Social Media 311

Social Media B2C B2B Customer Data 311

RTP blog

JANUARY 17, 2018

Store associates, when equipped with custom-made mobile apps tailored specifically for the retail experience, can achieve exponential performance and sales outcomes by offering customers a personalized in-store experience. Take, for example, product promoters who travel across retail sites performing in-store promotions.

Mobile 300

Mobile Retail eCommerce Shipping Costs 300