RETAIL MANAGEMENT SOFTWARE

JANUARY 8, 2025

In this blog, we will explore proven customer retention strategies that retail businesses can implement to boost customer loyalty and long-term success. Personalized Customer Experiences Customers today expect a personalized shopping experience.

Customer Retention 111

Customer Retention Customer Social Media Retail 111

Optimizely

APRIL 10, 2018

In order to do that, you need access to your customer data. You have to know who has purchased women’s shoes in the past year, along with anyone who has browsed those products on your site or liked shoe-related social media posts in the last 12 months. You call your data analyst and explain exactly what you need.

B2C 186

B2C Customer Data Customer Marketing 186

Retail TouchPoints

APRIL 17, 2024

Many retailers grapple with insufficient product data. Here, gen AI intervenes, enriching catalogs and enabling a more comprehensive customer experience. By empowering search engines to not just index data but enrich it dynamically, retailers can retain customers on their platform.

Social Media 311

Social Media B2C B2B Customer Data 311

Optimizely

FEBRUARY 3, 2020

So if you eat, sleep, and breathe the customer experience, why don’t you have better data and insights into your customer behavior? That’s exactly the promise of a customer data platform (CDP). In contrast, a customer data platform only relies on verified first-party data alone.

Customer Data 195

Customer Data Customer eCommerce Platforms Channel 195

GetElastic

JANUARY 13, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 150

Customer Experience Customer Multichannel Social Media 150

Retail TouchPoints

MARCH 8, 2021

RTP: What else do you think is crucial for retailers to know about humanizing the digital experience? Lacroix: Especially now with consumers interacting with brands so much digitally, there is a great opportunity to leverage your website, social media channels, ecommerce and digital advertising, but back that up with a human approach.

Customer Data 264

Customer Data Customer White Paper Technology 264

GetElastic

JANUARY 14, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 136

Customer Experience Customer Multichannel Social Media 136

lateshipment

MARCH 25, 2025

Businesses arent just competing with each othertheyre up against boutique stores, social media ads, and the infinite distractions of the internet, all while trying to deliver a seamless and stress-free experience. Retention Retaining your customer means keeping them engaged even after theyve completed their purchase.

Shipping Costs 130

Shipping Costs Shipping Payment Services eCommerce 130

Retail TouchPoints

OCTOBER 27, 2021

Like any model, the utility of Shapley values in retail marketing rests on a business’ data infrastructure. The neural network can thus learn from the historical data and estimate the probability of conversion for all existing combinations of touch points and sequences of interaction across the entire customer journey.

Multi-channel 306

Multi-channel Games Retail Social Media 306

BigCommerce

SEPTEMBER 28, 2017

It is the lifetime loyalty of that customer –– and loyalty often determines who wins in various ecommerce verticals. In order to succeed, ecommerce businesses not only need to build a revenue model around customer service but also a culture around great service that sets themselves apart from the competition. And Gillian’s team agrees.

Channel 402

Channel Live Chat Multi-channel Customer 402

Optimizely

OCTOBER 29, 2019

In order to do that, you need access to your customer data. You have to know who has purchased women’s shoes in the past year, along with anyone who has browsed those products on your site or liked shoe-related social media posts in the last 12 months. You call your data analyst and explain exactly what you need.

B2C 150

B2C Customer Data Customer Marketing 150

BigCommerce

DECEMBER 20, 2017

Community Building, Customer Engagement & CRM. Social Media Advertising, Campaigns & Retargeting. CRO & Data-Driven Optimizations. Localization, Personalization and Customer Experience. What is customer experience? Customer experience historically has involved WOW’ing the consumer.

eCommerce 419

eCommerce Shipping Costs BigCommerce Social Media 419

Retail TouchPoints

DECEMBER 12, 2024

These are the kinds of unexpected brand alignments that commerce media is enabling, allowing companies to tap into complementary audiences and create unique win-win value propositions for brands that might not have interacted otherwise.

Travel 173

Travel Books Accessories eCommerce Technology 173

Retail TouchPoints

NOVEMBER 12, 2020

The tool seeks to help retailers capture much more customer data, and at a faster rate compared to surveys and mystery shoppers. Associates using the platform can talk to customers as they normally would, except that a mic captures their conversations. Social media or word of mouth? Price, fit or competition?

Multi-channel 246

Multi-channel Customer Social Media Retail 246

Retail TouchPoints

APRIL 20, 2022

While online platforms and communities like Instagram are the “cornerstone” of the brands’ digital footprints, Del Fante explained that each physical location presents a unique opportunity to “express our brand in a way for us to retain customers. Using Analytics and Customer Data to Localize and Personalize Cannabis Retailing.

Retail 354

Retail Social Media Technology Events 354

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. Social Users.

Social Media 278

Social Media Consumer Shopify Fashion 278

Retail TouchPoints

NOVEMBER 6, 2023

Our consumer study found that 79% of shoppers conduct product research online, on a brand’s website and on social media, while 37% do their research online and then purchase items in-store. A recent Bazaarvoice study found that 89% of consumers prefer holiday shopping in-store; 72% said online and 22% prefer social media.

Omnichannel 312

Omnichannel Social Media Channel Mobile 312

Retail TouchPoints

DECEMBER 25, 2024

Another popular trend among social media influencers is snap-and-send-back, where items are purchased for photoshoots before immediately being returned for a full refund. By analyzing customer data, retailers can better understand which items are being returned the most, helping minimize the financial losses.

Shipping Costs 162

Shipping Costs Social Media Electronics Customer Loyalty 162

Retail TouchPoints

JULY 29, 2020

Ready to grow even further, the company launched a digital transformation to swap out its legacy systems, advance customer knowledge through data and provide a truly omnichannel customer experience. Store Associates Gain Access To Up-To-Date Data. Greater Emphasis On DTC Provides Deeper Customer Insights.

Omnichannel 317

Omnichannel eCommerce POS eCommerce Marketing 317

Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Unlike the traditional multichannel approach, social commerce is about creating strong communities and affinities around specific brands and verticals.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Groove

NOVEMBER 17, 2020

Though both are great for increasing efficiency and creating a positive customer experience, we recommend keeping your core needs in mind when making a decision. Klaviyo is a marketing automation platform that provides the tools necessary for online businesses to build meaningful customer relationships. Social Media Marketing.

BigCommerce 300

BigCommerce Customer Data Social Media eCommerce 300

Retail TouchPoints

AUGUST 5, 2024

Major retailers like Walmart have been experimenting with this brand of conversational commerce for years at this point with the hopes of transforming the customer experience. These touch points could be on an ecommerce site, through social media or via messaging apps like WhatsApp or Facebook Messenger.

Live Chat 278

Live Chat eCommerce Customer Experience Recommendation 278

lateshipment

MARCH 15, 2025

The Impact of Post-Purchase Experience on Customer Loyalty Post-purchase experience is an essential building block for customer loyalty and driving your Customer Lifetime value (CLV). Go beyond generic messagesuse customer data to tailor updates, recommendations, and exclusive offers.

Payment Services 130

Payment Services Shipping Costs eCommerce eCommerce Platforms 130

Retail TouchPoints

MARCH 9, 2023

To do it, Forever 21 is: Making significant investments to align its digital and physical channels ; Enabling fast, frictionless checkout ; Meeting Gen Z where they are, on social media, to drive discovery ; and Listening to its customers to evolve its brand in line with their expectations. said Hawkins.

Omnichannel 279

Omnichannel Social Media Mobile Channel 279

Groove

AUGUST 18, 2020

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. This tool makes it easy for eCommerce merchants to grow their contact lists, personalize user experiences and communicate more effectively with customers. Real-Time Customer Data.

Merchant Services 330

Merchant Services Shopify Subscription Multi-channel 330

Retail TouchPoints

JANUARY 27, 2021

This left smaller retailers searching for ways to boost online sales performance and customer experiences in the face of such stiff competition, especially for leveraging big-ticket retail events — Black Friday, Cyber Monday, Christmas — for securing much-needed revenue. According to Global Web Index, in the U.S.,

Retail 279

Retail Social Media Channel Multichannel 279

Retail TouchPoints

MARCH 3, 2023

The best personalized experiences happen when retailers make the customers a part of the dialogue and leverage data to create one-to-one experiences that are more targeted to them based on their unique interests and behaviors, as opposed to customers like them. Advanced customer support.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283

Retail TouchPoints

SEPTEMBER 14, 2022

Instead, companies should be looking at first-party data, data that comes directly from their customers and is securely extracted from the contents of communications channels such as email, social media, app usage, website traffic and more.

Retail 298

Retail Social Media Presentation Customer Loyalty 298

Retail TouchPoints

JANUARY 11, 2023

Now, foot traffic is still relevant, but brands also have to worry about growing their social presence, having social shops to make purchasing quick and easy, livestream shopping, oh and making sure this all connects back to their website/online store and that they are collecting data to improve future customer experiences.

Social Media 279

Social Media Multi-channel Customer Loyalty Shopify 279

Optimizely

SEPTEMBER 11, 2018

Have you ever actually asked your customers what they think of your B2C brand? If not, you’re missing out on key data points. While it’s vital to collect and analyze customer data across channels and devices, it isn’t enough to track email opens, social media likes, and website visits alone.

Customer 250

Customer B2C Social Media Improvements 250

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 306

Retail Customer Data Customer Experience Social Media 306

Retail TouchPoints

MARCH 19, 2025

The latest generative AI tools can help brands create even more engaging experiences by personalizing them for customers. By analyzing customer data and generating personalized content, immersive experiences go from a generic engaging experience to personalized relevant experience, further enhancing brand engagement.

Customer 147

Customer Vend Games Automotive 147

Retail TouchPoints

SEPTEMBER 12, 2022

Owning the Entire Customer Experience. As a result, it has been able to maintain its DTC model and ensure it can keep its competitive pricing and own the entire customer experience — from delivery to installation. That’s why the ethos behind our brand is making every day feel as relaxing as Sunday morning.”.

Social Media 278

Social Media Shipping Costs Customer Experience Consumer 278

Retail TouchPoints

JUNE 10, 2024

The next level of first-party data marketing is using a customer data platform (CDP) or a marketing data warehouse to build audiences with data from different sources of tools and technology, such as a CRM, ERP, POS system and digital analytics, social media or email platforms.

Marketing 299

Marketing Customer Social Media POS 299

Retail TouchPoints

JUNE 8, 2022

Retail industry experts often talk about the benefits of bringing together all customer data in one place, but IT professionals know how difficult that is to actually accomplish. Our customers are Gen Z, and they are so unique that they demand the service in the way they want it. They are very mobile-savvy.

Social Media 278

Social Media Customer Data Shipping Costs Management 278

Retail TouchPoints

SEPTEMBER 20, 2024

Enhance Ad Placement and Personalization with Data and AI To stand out among the competition, retailers must showcase how they can leverage a wealth of first-party customer data to provide detailed information about customer segments that are interested in CPGs’ products and their specific preferences.

Retail 278

Retail Workshop Social Media Omnichannel 278

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262