Optimizely

APRIL 10, 2018

In order to do that, you need access to your customer data. What you can do — and what you need to do — is have access and ownership of all customer data yourself. In today’s B2C market, getting your hands on customer data is not optional, but rather an integral part of B2C marketing today.

B2C 186

B2C Customer Data Customer Marketing 186

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Optimizely

OCTOBER 23, 2019

Marketers who use loyalty programs to create happy and loyal customers need to be able to integrate these programs into their customer data and marketing campaigns on a regular basis. COOLA is leading the way by connecting Yotpo loyalty into Zaius and seeing incredible customer engagement.

Customer Loyalty 30

Customer Loyalty Customer eCommerce Marketing eCommerce 30

Optimizely

JANUARY 11, 2018

By ingesting the right customer data, dynamic segments grow and shrink as your customers move in and out of the segments — automatically triggering the right campaigns at the right time. However, it requires you to collect and unify a large amount of customer data in one central location.

Customer 334

Customer B2C Customer Data Improvements 334

BigCommerce

JUNE 27, 2017

Since credibility represents such a basic obstacle to conversions on an ecommerce website, overcoming that obstacle can result in significantly improved conversions. Fogg resulted in 10 guidelines for credibility that ecommerce stores can use to improve their credibility. Extensive studies by Stanford professor B.J.

Improvements 275

Improvements eCommerce Payment Services Merchant Services 275

Retail TouchPoints

DECEMBER 25, 2024

By analyzing customer data, retailers can better understand which items are being returned the most, helping minimize the financial losses. Changing the return process can improve customer satisfaction, increase brand loyalty and boost sales. Georgia Leybourne is Chief Marketing Officer at Linnworks.

Shipping Costs 162

Shipping Costs Social Media Electronics Customer Loyalty 162

Retail TouchPoints

NOVEMBER 14, 2022

Competitive pricing is a key strategy to build customer loyalty and increase sales. By using AI to calculate prices based on market demand and other market conditions, you can ensure that you’re offering the best value to your customers. This can help improve customer loyalty and help you stand out from competitors.

Customer Loyalty 360

Customer Loyalty Operations Improvements Customer Experience 360

Optimizely

NOVEMBER 5, 2020

The argument for loyalty programs does not end here. By integrating your loyalty data into a CDP, you can enhance your segmentation strategy and make your customer data more useful and actionable. Increase Engagement Keeping your customers engaged is essential to retaining existing customers and acquiring new ones.

Customer Loyalty 369

Customer Loyalty Article Recommendation Definition 369

SellBrite

JUNE 7, 2017

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. Send branded confirmations. Have you tried any of them? Share in comments!

Customer Loyalty 166

Customer Loyalty Social Media Customer Customer Retention 166

Retail TouchPoints

JULY 24, 2024

The new Boxed.com will leverage Spresso technology and MSG’s established fulfillment network to deliver an enhanced customer experience and drive growth for the revived brand. Boxed has always been committed to providing exceptional value and convenience to our customers,” said Mark Gadayev, CEO at Boxed and MSG in a statement.

Fulfillment 263

Fulfillment Customer Loyalty Banking eCommerce Platforms 263

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2024

In today’s data-driven world, retail businesses face an increasing demand to streamline operations, improve customer experience, and stay ahead of the competition. Improved Data Accuracy and Consistency One of the most significant advantages of having a centralized database is the accuracy and consistency of data.

eCommerce Platforms 111

eCommerce Platforms Multi-channel Retail eCommerce 111

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 110

Customer Loyalty Customer Retail eCommerce 110

Optimizely

APRIL 11, 2019

Zaius recently launched a new, customer-centric approach to marketing with Zam , the data science-powered marketing assistant. Zam assists you by connecting all your customer data, analyzing behaviors, and orchestrating and automating highly personal interactions. In this live demo, we’ll explore how our CRM p.

Demo 34

Demo B2C Customer Loyalty Customer Data 34

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . > Receive Delivery Experience Feedback – Gather feedback from customers about their delivery experience.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

JANUARY 11, 2023

Now, foot traffic is still relevant, but brands also have to worry about growing their social presence, having social shops to make purchasing quick and easy, livestream shopping, oh and making sure this all connects back to their website/online store and that they are collecting data to improve future customer experiences.

Social Media 279

Social Media Multi-channel Customer Loyalty Shopify 279

BigCommerce

SEPTEMBER 28, 2017

In this post, we’ll analyze how 2 brands are using Reamaze to drive up sales and customer loyalty while keeping their customer service reps happy and efficient across a multi-channel ecommerce customer service environment. Text messaging provides Lash Stuff customers a quick and easy way to get the support they want.”.

Channel 402

Channel Live Chat Multi-channel Customer 402

Retail TouchPoints

DECEMBER 3, 2021

This can include a wide variety of customer behavior metrics, from time spent in-store or online and individualized open rates for newsletters to average basket sizes and common repeat purchases. With this level of customer data comes more impactful promotions that reduce misused advertising dollars or other wasted communication efforts.

Shipping Costs 288

Shipping Costs eCommerce Customer Loyalty Information 288

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 306

Retail Customer Data Customer Experience Social Media 306

Kissmetrics

JANUARY 17, 2022

Contextual personalization considers where customers are in their journey. Companies have used personalized marketing for years to improve engagement rates , but factors like the growth of AI and data analytics are making it easier than ever for even smaller companies to get on board. Improve ROI of Marketing Efforts.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

JANUARY 24, 2024

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure. Influx of AI and Hyper-Personalization AI and hyper-personalization will be a driving force in B2B ecommerce in 2024.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Retail TouchPoints

MARCH 3, 2023

There are four main tactical challenges that retailers seem to be facing in getting personalization off the ground: Data management, data analytics, alignment of retail organizations across functions and tools and technology enablement. Customers’ data trails can help retailers access preferences, past orders and history.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283

lateshipment

MARCH 25, 2025

Retention Retaining your customer means keeping them engaged even after theyve completed their purchase. Optimizing this shopping journey stage is essential as it builds customer loyalty and repeat purchases. Facilitates Personalized Marketing 72% of surveyed customers say they only engage with personalized messages.

Shipping Costs 130

Shipping Costs Shipping Payment Services eCommerce 130

Groove

MAY 3, 2018

These assets can build credibility, improve customer trust and ultimately help increase revenue. That's why many brands are investing in tools like Yotpo to manage their customer-generated reviews and content. Smile.io – Loyalty Programs. To setup the integration, visit the BigCommerce App store.

BigCommerce 285

BigCommerce Marketing eCommerce Social Media 285

Optimizely

DECEMBER 18, 2018

Or if you’re one of the many digital native brands following Amazon’s example and moving in-store, you’re used to collecting all kinds of ecommerce data and using this to power your marketing efforts. What is in-store data? How can in-store data help improve customer loyalty? Cross-sell and up-sell.

Marketing 225

Marketing Customer Loyalty POS Point of Sale 225

Smile.io

FEBRUARY 2, 2024

  In this loyalty report, we dig into the growth of ecommerce brands through key indicators such as Smile generated value, customer lifetime value (CLV), repeat customer rate, average order value (AOV), purchase frequency (PF), and loyalty ROI. allows you to embed custom loyalty content throughout your website.

Customer Loyalty 101

Customer Loyalty eCommerce Customer Merchant Services 101

Optimizely

JULY 9, 2019

Zaius launched a new, customer-centric approach that helps you connect all your customer data, analyze behaviors, and orchestrate and automate highly personal interactions. With our newly improved platform, you’ll be able to guide the shopper journey, improve customer service, and sustain customer loyalty.

Demo 150

Demo B2C Customer Customer Loyalty 150

Retail TouchPoints

MARCH 20, 2024

By leveraging customer data and AI to provide product recommendations, special offers or exclusive deals that resonate with individual consumers, you, as retailers, can drive higher sales to get the best answer for every shopping query. These needs include information on current trends, knowledge about the customer (e.g.

Small Business Retail 277

Small Business Retail Recommendation Consumer Customer Data 277

Optimizely

MARCH 29, 2018

You collected important activity-based metrics, but you weren’t being a true data-driven marketer and tying it back to the most crucial metric of all: revenue. Are you really a data-driven B2C marketer? How many converted into long-term customers? Do you know where your customers have come from?

B2C 247

B2C Marketing Multi-channel Customer Data 247

Retail TouchPoints

JULY 10, 2023

Retailers have a vast amount of data about customer shopping behavior and purchase history. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.

Merchant Services 279

Merchant Services Shipping Costs Retail Social Media 279

Retail TouchPoints

SEPTEMBER 11, 2024

Analyzing customer data to predict future purchases can be hard. And it doesn’t help that most companies focus far too often on preference data to anticipate what customers will want next. The traditional argument for customizing a purchase experience goes like this.

Customer 272

Customer Shopping Carts Social Media Recommendation 272

Optimizely

FEBRUARY 13, 2018

That way, you won’t annoy your customer and cause them to walk away from your brand before customer service is able to handle their complaint. Integrate all your customer data. This platform can serve as the hub for much of your customer data including all purchases, addresses, and other identifying information.

B2C 170

B2C Marketing Customer Data eCommerce Platforms 170

Kissmetrics

OCTOBER 5, 2021

Companies use them to identify the features of their perfect customer and their usual behavior. The more specific you get with these personas, the better you will understand who your customers are and what they need from you. You create customer personas by using a multitude of data. How do you overcome this?

eCommerce 334

eCommerce Recommendation Customer Data Marketing 334

Groove

JUNE 16, 2023

Optimizing Website Speed In today's fast-paced online world, where users have little patience for slow-loading websites, optimizing your website speed is crucial for a positive user experience and improved conversion rates. Occasional discounts and incentives not only attract new customers but also foster customer loyalty.

Merchant Services 313

Merchant Services Payment Services eCommerce Shipping Costs 313

Retail TouchPoints

JULY 14, 2023

It’s still early days, but AI advancements have the potential to fundamentally change ecommerce operations by drastically improving order fulfillment practices and bridging the ever-significant personalization gap forming between the online and offline realms. This allows businesses to respond quickly and effectively to the customer.

eCommerce 244

eCommerce Order Fulfillment Fulfillment Multi-channel 244

Retail TouchPoints

JULY 26, 2023

Integration solutions can synchronize data between customer tickets, orders and financials to develop a comprehensive view of the customer. But complex warehouse networks, inventory levels, product updates and inbound shipments cause retailers to often struggle when trying to handle these data loads.

Fulfillment 240

Fulfillment Operations Shipping Costs Order Fulfillment 240

Mi9

DECEMBER 4, 2024

Enhanced Retail Customer Experience One of the standout benefits of a mobile POS system is the improvement in retail customer experience. Additionally, mobile POS systems give sales associates on-the-go access to valuable customer data. With mPOS, sales associates are not bound by a traditional checkout counter.

Payment Services 52

Payment Services POS Mobile Shipping Costs 52

Retail TouchPoints

DECEMBER 16, 2022

It’s the ideal way for retailers to differentiate themselves from the competition, build customer loyalty to generate long-term sales, and ensure customers feel their time in-store was well spent. mPOS solutions provide real-time analytics and customer data. Mobility is essential for assisted selling success.

Technology 278

Technology Payment Services Retail POS 278