RTP blog

SEPTEMBER 17, 2018

According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them. The lack of activity indicates that brands struggle to remain relevant with the customers that have opted into their loyalty program.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

RETAIL MANAGEMENT SOFTWARE

JANUARY 8, 2025

Retaining customers not only ensures consistent revenue but also fosters brand loyalty and advocacy. In this blog, we will explore proven customer retention strategies that retail businesses can implement to boost customer loyalty and long-term success.

Customer Retention 111

Customer Retention Customer Social Media Retail 111

Optimizely

JANUARY 11, 2018

By ingesting the right customer data, dynamic segments grow and shrink as your customers move in and out of the segments — automatically triggering the right campaigns at the right time. What is dynamic customer segmentation? Dynamic segmentation is nothing without the right customer data.

Customer 334

Customer B2C Customer Data Improvements 334

SellBrite

JUNE 7, 2017

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. There are lots of ways to get information about your clients.

Customer Loyalty 166

Customer Loyalty Social Media Customer Customer Retention 166

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2024

A centralized database acts as a single source of truth for all business data, allowing retailers to manage information from multiple channels and locations efficiently. A centralized database is a system where all of a company’s data is stored in one location, accessible to all departments and retail locations in real time.

eCommerce Platforms 111

eCommerce Platforms Multi-channel Retail eCommerce 111

Retail TouchPoints

NOVEMBER 14, 2022

Competitive pricing is a key strategy to build customer loyalty and increase sales. By using AI to calculate prices based on market demand and other market conditions, you can ensure that you’re offering the best value to your customers. This can help improve customer loyalty and help you stand out from competitors.

Customer Loyalty 360

Customer Loyalty Operations Improvements Customer Experience 360

Optimizely

SEPTEMBER 6, 2018

And with it, your chances of getting buyers to return and make a repeat purchase go out the window, leaving you with a non-existent customer loyalty strategy. Yet despite this, many marketers still celebrate their customer acquisition rates as if gaining one-time buyers is what matters most.

Customer Loyalty 332

Customer Loyalty B2C Recommendation Marketing 332

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 110

Customer Loyalty Customer Retail eCommerce 110

BigCommerce

SEPTEMBER 28, 2017

In this post, we’ll analyze how 2 brands are using Reamaze to drive up sales and customer loyalty while keeping their customer service reps happy and efficient across a multi-channel ecommerce customer service environment. This creates customer loyalty.”. Reduce Customer Effort.

Channel 402

Channel Live Chat Multi-channel Customer 402

Optimizely

DECEMBER 18, 2018

If you have a loyalty program as part of your store experience, you’ll at least be able to get an overview of what they’ve bought before and when through your point of sale (POS). But what are you doing with that vital information? What is in-store data? How can you integrate in-store data? Cross-sell and up-sell.

Marketing 225

Marketing Customer Loyalty POS Point of Sale 225

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . They feel that is the responsibility of the business to mitigate their anxiety and keep them informed of their package status.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

DECEMBER 3, 2021

This can done be through an automated agreement lifecycle management tool, which ensures both parties have the most up-to-date information. With enhanced information sources comes a reduction in misunderstandings so the retailer has room to test a promotion without impacting margins.

Shipping Costs 288

Shipping Costs eCommerce Customer Loyalty Information 288

Retail TouchPoints

MARCH 3, 2023

Customers’ data trails can help retailers access preferences, past orders and history. Combining data-informed experiences with customer support can open avenues for retailers to offer unmatched personalization to their consumers. Advanced customer support. leveraging owned and gathered customer data.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283

Optimizely

FEBRUARY 6, 2018

Done well, personalization is an incredibly valuable tool to enable B2C marketers to boost customer loyalty, increase average order value, and customer lifetime value. Here’s how your customer data can better power truly personalized marketing efforts. Gather relevant customer data.

Marketing 277

Marketing B2C Customer Data Channel 277

Retail TouchPoints

FEBRUARY 26, 2024

A Pew Research study reveals a concerning trend: 67% of consumers have little understanding of what companies do with their data, a sentiment echoed by an IAPP study which found that only 29% feel informed about how their data is protected. For many companies, it is not a matter of “if” there is a data breach, but when.

Improvements 317

Improvements Payment Services Consumer Banking 317

lateshipment

MARCH 15, 2025

Good after-sales service helps make the customer feel valued and less like a dollar bill. The Impact of Post-Purchase Experience on Customer Loyalty Post-purchase experience is an essential building block for customer loyalty and driving your Customer Lifetime value (CLV). Delays are bad, sure.

Payment Services 130

Payment Services Shipping Costs eCommerce eCommerce Platforms 130

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Retail TouchPoints

FEBRUARY 27, 2024

With this evolution into digital sales and the increased use of data mining, retailers are facing unprecedented challenges in digital security. Cyberattacks and network outages can disrupt operations and erode customer loyalty.

Payment Services 278

Payment Services Retail POS Operations 278

Retail TouchPoints

AUGUST 11, 2021

From supply chain and labor force disruptions to strict social distancing protocols, online and brick-and-mortar retailers alike have been forced to adapt their businesses practically overnight in order to retain customer loyalty and compete in the evolving digital economy. An Introduction to PCI Compliance.

Payment Services 264

Payment Services Retail Electronics Information 264

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. Apps are a great way to consolidate all brand information in one place for shoppers. This can include the weekly circular, curbside orders, aisle information, loyalty cards and chatbots.

Small Business Retail 246

Small Business Retail Marketing Retail Social Media 246

Retail TouchPoints

AUGUST 29, 2022

An investigation concluded the Tim Hortons mobile app secretly collected sensitive user geolocation data without consent even when the app wasn’t in use. This discovery tarnished the reputation of a widely respected company with a long history of customer loyalty.

Mobile 312

Mobile Payments Payment Services Retail 312

Retail TouchPoints

AUGUST 19, 2024

This can be done through the effective use of granular data, which will in turn help retailers maintain customer loyalty and keep their revenues steadier, regardless of fluctuations in national consumer spending rates. One way to prepare for such an event is for organizations to sharpen their approach to price optimization.

Retail 306

Retail Customer Loyalty Consumer Social Media 306

BigCommerce

MAY 1, 2018

Wired dives straight to the heart of the matter: “Modernity provides too many variables, but too little data per variable. So the spurious relationships grow much, much faster than real information. In other words: Big data may mean more information, but it also means more false information.”.

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

Retail TouchPoints

MARCH 20, 2024

Essentially, that data is then used to create more personalized experiences, like targeted ads for you the next time you visit that site or a similar site. This data gives marketing teams actionable insights to better understand and predict customers’ needs and behavior, therefore increasing customer satisfaction.

Small Business Retail 277

Small Business Retail Recommendation Consumer Customer Data 277

Retail TouchPoints

SEPTEMBER 14, 2022

At the same time, this rapid ecommerce growth has seen its fair share of issues, such as website crashes, customer support issues, supply chain disruptions and dips in customer loyalty due to a lack of personalization.

Retail 298

Retail Social Media Presentation Customer Loyalty 298

lateshipment

MARCH 25, 2025

This means having an optimized landing page, engaging them through active marketing, and ensuring you have clear messaging that leaves your customers with no doubts about what you bring to the table. Keeping your customers hooked at this stage requires you to offer in-depth information about your offerings.

Shipping Costs 130

Shipping Costs Shipping Payment Services eCommerce 130

Retail TouchPoints

JANUARY 11, 2023

Not to mention that Shopify has many other technology partners that can help brands of all sizes connect their channels and therefore, all of their customer data — improving the entire lifecycle for the customer. By implementing a CRM solution, small retailers can compete.

Social Media 279

Social Media Multi-channel Customer Loyalty Shopify 279

Kissmetrics

OCTOBER 5, 2021

Collect the Right Data. If you’re not collecting the right kinds of information , you won’t have a good starting point for personalization. By collecting information from readers on sign-up forms. Whatever information you ask for, keep it short and sweet, like this example: Next, use integrations to gather even more data.

eCommerce 334

eCommerce Recommendation Customer Data Marketing 334

Kissmetrics

JANUARY 17, 2022

Segmentation helps brands to understand their customers better and target their products accordingly. You can implement email segmentation by analyzing the customer data and behavior over various channels to deliver the content and style most valuable to your buyers/prospects. Better Understand Your Customers.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

APRIL 26, 2022

Brands are facing a customer data conundrum. While 49% of consumers say they’re frustrated by receiving irrelevant content and offers from brands, 45% say they aren’t comfortable sharing their personal data in exchange for more personalized experiences. Zero-Party Data and the Rise of Conversational Commerce.

Customer 242

Customer Retail Information Consumer 242

Groove

MAY 3, 2018

Smile.io – Loyalty Programs. Customer loyalty programs help establish repeat purchasers and turn them into evangelists. integrates your BigCommerce store with HubSpot by syncing HubSpot cookie data with customer eCommerce order data. To setup the integration, visit the BigCommerce App store. HubShop.ly

BigCommerce 285

BigCommerce Marketing eCommerce Social Media 285

Smile.io

FEBRUARY 2, 2024

  In this loyalty report, we dig into the growth of ecommerce brands through key indicators such as Smile generated value, customer lifetime value (CLV), repeat customer rate, average order value (AOV), purchase frequency (PF), and loyalty ROI. allows you to embed custom loyalty content throughout your website.

Customer Loyalty 101

Customer Loyalty eCommerce Customer Merchant Services 101

Optimizely

FEBRUARY 13, 2018

That way, you won’t annoy your customer and cause them to walk away from your brand before customer service is able to handle their complaint. Integrate all your customer data. This platform can serve as the hub for much of your customer data including all purchases, addresses, and other identifying information.

B2C 170

B2C Marketing Customer Data eCommerce Platforms 170

Smile.io

AUGUST 25, 2023

Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: reward exclusivity Sephora’s Beauty Insider is undoubtedly one of the best ecommerce customer loyalty programs out there. Program highlight: flexible redemption values.

Customer Loyalty 88

Customer Loyalty Customer Beauty and Health Food and Beverages 88

Retail TouchPoints

DECEMBER 16, 2022

It’s the ideal way for retailers to differentiate themselves from the competition, build customer loyalty to generate long-term sales, and ensure customers feel their time in-store was well spent. mPOS solutions provide real-time analytics and customer data. Mobility is essential for assisted selling success.

Technology 278

Technology Payment Services Retail POS 278

Retail TouchPoints

JULY 26, 2023

But hampered by data silos and isolated applications, success teams often lack access to accurate, real-time information that can resolve customer disputes and questions quickly. Integration solutions can synchronize data between customer tickets, orders and financials to develop a comprehensive view of the customer.

Fulfillment 240

Fulfillment Operations Shipping Costs Order Fulfillment 240

365 Retail

JUNE 6, 2022

For retailers, customer loyalty is perhaps their number-one priority. It helps to secure long-term sales and word-of-mouth promotion: nearly 9 in 10 loyal customers will recommend a brand to friends and family, while almost half would continue to purchase even after a poor experience. .

Customer Loyalty 81

Customer Loyalty Customer Games Multichannel 81