Retail TouchPoints

JANUARY 24, 2024

Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce. B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

RETAIL MANAGEMENT SOFTWARE

JUNE 26, 2024

Creating a seamless retail experience is essential for driving sales and fostering customer loyalty. This blog explores how retailers can navigate this evolving landscape and deliver experiences that keep customers coming back. They are digitally savvy and expect seamless, omnichannel interactions.

Customer Loyalty 52

Customer Loyalty Payment Services Customer eCommerce 52

Smile.io

FEBRUARY 2, 2024

  In this loyalty report, we dig into the growth of ecommerce brands through key indicators such as Smile generated value, customer lifetime value (CLV), repeat customer rate, average order value (AOV), purchase frequency (PF), and loyalty ROI. allows you to embed custom loyalty content throughout your website.

Customer Loyalty 92

Customer Loyalty eCommerce Customer Merchant Services 92

Smile.io

AUGUST 25, 2023

Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: reward exclusivity Sephora’s Beauty Insider is undoubtedly one of the best ecommerce customer loyalty programs out there. Program highlight: flexible redemption values.

Customer Loyalty 84

Customer Loyalty Customer Beauty and Health Food and Beverages 84

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Omnisend

DECEMBER 15, 2020

However, providing exceptional customer service isn’t about the number of channels but the quality of customer service across them —and omnichannel customer support can help do that. What is Omnichannel Support? This way, your customers always get accurate answers. Benefits of Omnichannel Customer Support.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Retail TouchPoints

AUGUST 30, 2023

Granted, executive respondents to this survey spanned retail, supermarket, consumer goods, airlines, entertainment and media and even financial services, so these results reflect a broader view of how business leaders are thinking about loyalty. But what’s happening in retail specifically?

Customer Loyalty 264

Customer Loyalty Retail Shipping Costs Financial Services 264

Retail TouchPoints

FEBRUARY 17, 2023

Lesson 2 Transparency and alignment are key to agile marketing operations: Marketing strategies and investments need to change at the speed of the customer. And in today’s omnichannel environment, that change is happening faster than ever. One truly can’t exist without the other,” she said. “I

Marketing 290

Marketing Customer Loyalty Omnichannel eCommerce 290

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

Retail TouchPoints

JULY 26, 2023

Integration solutions can synchronize data between customer tickets, orders and financials to develop a comprehensive view of the customer. But complex warehouse networks, inventory levels, product updates and inbound shipments cause retailers to often struggle when trying to handle these data loads.

Fulfillment 240

Fulfillment Operations Shipping Costs Order Fulfillment 240

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Optimizely

DECEMBER 18, 2018

Or if you’re one of the many digital native brands following Amazon’s example and moving in-store, you’re used to collecting all kinds of ecommerce data and using this to power your marketing efforts. What is in-store data? This will then enable you to implement a true omnichannel marketing strategy. Cross-sell and up-sell.

Marketing 225

Marketing Customer Loyalty POS Point of Sale 225

Retail TouchPoints

JULY 14, 2023

This applies across the customer shopping journey, from customized recommendations to predicting consumer behavior and product demand as well as creating more seamless omnichannel experiences. The possibilities appear to be endless. This helps minimize stockouts or overstocks during peak seasons.

eCommerce 244

eCommerce Order Fulfillment Fulfillment Multi-channel 244

Retail TouchPoints

DECEMBER 3, 2021

The e-commerce space is becoming increasingly competitive as brands and retailers recognize the importance of an omnichannel commerce strategy. This can include a wide variety of customer behavior metrics, from time spent in-store or online and individualized open rates for newsletters to average basket sizes and common repeat purchases.

Shipping Costs 288

Shipping Costs eCommerce Customer Loyalty Information 288

Wiser

APRIL 26, 2022

2: Omnichannel Buying Experiences. It’s been mentioned repeatedly that modern shoppers experience more of an omnichannel buying experience. One way to improve in this area is with the use of loyalty programs that allow you to gather customer data whenever they shop. 3: Customer Loyalty.

Customer Loyalty 146

Customer Loyalty Omnichannel Customer Experience Improvements 146

Smile.io

OCTOBER 13, 2021

Whether you’re an experienced marketing professional or a one-person show running your first ecommerce store, you’ve probably heard of a little something called “omnichannel marketing”. Just from the name you may have guessed it has to do with interacting with your customers through multiple different channels.

Omnichannel 73

Omnichannel Multichannel Marketing eCommerce 73

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

One of the latest developments in this sector is the use of ChatGPT and other innovative technologies such as AI (artificial intelligence), AR (augmented reality), and VR (virtual reality) to create seamless omnichannel shopping experiences. This can help retailers increase sales and build customer loyalty.

Customer Experience 98

Customer Experience Retail Customer eCommerce 98

UpSellIt

AUGUST 23, 2023

When customer concerns and hesitations are addressed, you’ll find a significant increase in conversions and customer satisfaction. It involves utilizing customer data, preferences, and behavior to deliver relevant and personalized content, regardless of the channel or device used by the customer.

eCommerce 127

eCommerce Recommendation Omnichannel Customer Data 127

365 Retail

JUNE 7, 2023

Amperity , the leading enterprise customer data platform (CDP) for consumer brands, has announced Forever 21 has selected Amperity to ‘maximise the value’ of its omnichannel customer data. With Amperity, Forever 21 will be able to provide more relevant, personalised customer experiences.

Customer Experience 70

Customer Experience Customer Customer Data Customer Loyalty 70

Retail TouchPoints

APRIL 2, 2021

Instead, analysis and understanding of both structured and unstructured customer data is what’s required if brands want to create extraordinary experiences in a channel-less manner. That’s when the customer will use the channel the brand dictates in order to enjoy the experience.

Retail 158

Retail Specialty Retailers Customer Loyalty Customer Experience 158

Omnisend

MAY 24, 2021

The best way to learn about your customers’ preferences and behavior is through customer analytics, which helps to visualize your customer data and allows you to provide personalized, relevant messaging at exactly the right times. But first, let’s take a closer look at what customer data analysis is.

Customer 134

Customer Customer Data Customer Retention Omnichannel 134

Smile.io

MAY 15, 2024

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. Shopify Plus and POS are great options for omnichannel commerce. 

Payment Services 53

Payment Services Merchant Services eCommerce Payments 53

Kibo

MAY 14, 2014

5 Tips for Improving Your Omnichannel Customer Experience Technology is rapidly changing the way we connect with the world, including how we shop for the products we want. Little more than a decade ago, a smiling sales associate and a 1-800 support number were enough to ensure a great customer experience.

Customer Experience 62

Customer Experience Omnichannel Improvements Customer 62

Kissmetrics

JANUARY 17, 2022

Segmentation helps brands to understand their customers better and target their products accordingly. You can implement email segmentation by analyzing the customer data and behavior over various channels to deliver the content and style most valuable to your buyers/prospects. What tools can I use to personalize my marketing?

Marketing 273

Marketing Recommendation Social Media Improvements 273

Optimizely

AUGUST 9, 2018

More and more, brands are looking to own their communication with customers, focusing on the repeat purchase and driving customer loyalty. Omnichannel is Still Tough to Achieve. Unfortunately, omnichannel remains a struggle for many B2C brands. Think you’re ready for omnichannel?

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Optimizely

FEBRUARY 6, 2018

Done well, personalization is an incredibly valuable tool to enable B2C marketers to boost customer loyalty, increase average order value, and customer lifetime value. Here’s how your customer data can better power truly personalized marketing efforts. Gather relevant customer data.

Marketing 277

Marketing B2C Customer Data Channel 277

iVend

MARCH 11, 2024

Add this all up and it means that well-designed and executed loyalty programs can boost revenue from members customers by *. The benefits of customer loyalty don’t stop at increased revenue – loyalty also helps to generate higher profit margins too. Loyalty delivers a massive boost to retail success.

POS 52

POS Customer Loyalty Retail Payments 52

iVend

FEBRUARY 15, 2024

Add this all up and it means that well-designed and executed loyalty programs can boost revenue from members customers by *. The benefits of customer loyalty don’t stop at increased revenue – loyalty also helps to generate higher profit margins too. Loyalty delivers a massive boost to retail success.

POS 52

POS Customer Loyalty Payments Point of Sale 52

Pivotree Blog

NOVEMBER 7, 2024

Accurate descriptions, high-quality images, detailed specifications, and customer reviews should be readily available for each product. This not only improves the shopping experience but also builds trust with your customers, reducing return rates and boosting overall satisfaction.

Shipping Costs 52

Shipping Costs Games Order Fulfillment Fulfillment 52

Retail TouchPoints

FEBRUARY 28, 2023

Put simply, Marketing in the Moment is the next evolution in personalization and a way for retailers to connect with their customers using all the information available to them in the most effective way possible. He joined as chairman in January 2016, moving to CEO in September 2016.

Retail 289

Retail Books Consumer Social Media 289

Smile.io

MARCH 22, 2024

In these cases, the question quickly becomes—how do you migrate your customers, data, and entire rewards program to another provider? Your customers might be familiar with a specific look and feel, and you might be accustomed to operating and analyzing your program in certain ways. Is it user-friendly? 

Customer Loyalty 91

Customer Loyalty Merchant Services Shopify Shipping Costs 91

UpSellIt

FEBRUARY 26, 2024

Upsellit is a leading conversion optimization partner and we help brands collect new-to-file leads, recover lost sales and boost customer loyalty. Message Delivery Our omnichannel strategy keeps your brand front and center for your audience, regardless of their preferred device.

Customer Loyalty 109

Customer Loyalty Conversion Optimization Shopping Carts Technology 109

Optimizely

MARCH 27, 2018

Omnichannel takes over the organization. “To We have a team that is focused on omnichannel experiences so we don’t just fall back into our channel silos.”. Many brands at Shoptalk discussed how the organization of the company has to reflect the value of serving customers across channels. Customer-driven content is key. “It

B2C 150

B2C Omnichannel Channel Customer Data 150

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2024

Simplify Returns and Transfers: If a product is out of stock at one location, a centralized system can facilitate inter-store transfers or online fulfillment, ensuring a seamless customer experience. Streamlined Customer Relationship Management (CRM) A centralized database is a game-changer for customer relationship management (CRM).

eCommerce Platforms 90

eCommerce Platforms Multi-channel Retail eCommerce 90

Retail TouchPoints

SEPTEMBER 17, 2020

When consumer spending resumes, brands with experiences that engender customer loyalty will benefit most.”. Advanced personalization should be used across the entire customer lifecycle, from the initial click all the way to post-purchase and even throughout potential return cycles.

eCommerce 241

eCommerce Mobile Channel Customer Loyalty 241

Optimizely

SEPTEMBER 4, 2018

You should be working to implement omnichannel campaigns , lower your cost-per-click, and get a better handle on your first party data. . Even if you’ve created a robust ecommerce marketing strategy, doing the wrong thing at the wrong moment could chase away even your very best customers. Miss out on omnichannel.

eCommerce Marketing 231

eCommerce Marketing eCommerce Marketing Omnichannel 231

GetElastic

APRIL 28, 2022

Boosted Customer Loyalty : As a result of the direct relationship brands can facilitate with customers, they can build a more loyal customer base. Omnichannel Shopping Leading to Better Customer Retention. Subscriptions Build Up Customer Loyalty. AI Creates Innovative Ideas.

Payment Services 78

Payment Services eCommerce Customer Retention Demo 78