BigCommerce

SEPTEMBER 28, 2017

In this post, we’ll analyze how 2 brands are using Reamaze to drive up sales and customer loyalty while keeping their customer service reps happy and efficient across a multi-channel ecommerce customer service environment. This creates customer loyalty.”. Reduce Customer Effort.

Channel 402

Channel Live Chat Multi-channel Customer 402

Retail TouchPoints

JANUARY 11, 2023

Shops via social media platforms, like Instagram and TikTok, have also become extremely popular by making that 1:1 in-store connection easier for brands to replicate online. Overall, a CRM solution can help retailers better understand and serve their customers, resulting in increased customer loyalty and improved business growth.

Social Media 279

Social Media Multi-channel Customer Loyalty Shopify 279

lateshipment

MARCH 25, 2025

Businesses arent just competing with each othertheyre up against boutique stores, social media ads, and the infinite distractions of the internet, all while trying to deliver a seamless and stress-free experience. Retention Retaining your customer means keeping them engaged even after theyve completed their purchase.

Shipping Costs 130

Shipping Costs Shipping Payment Services eCommerce 130

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 110

Customer Loyalty Customer Retail eCommerce 110

Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Unlike the traditional multichannel approach, social commerce is about creating strong communities and affinities around specific brands and verticals.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Retail TouchPoints

SEPTEMBER 14, 2022

At the same time, this rapid ecommerce growth has seen its fair share of issues, such as website crashes, customer support issues, supply chain disruptions and dips in customer loyalty due to a lack of personalization.

Retail 298

Retail Social Media Presentation Customer Loyalty 298

Retail TouchPoints

MARCH 3, 2023

There are four main tactical challenges that retailers seem to be facing in getting personalization off the ground: Data management, data analytics, alignment of retail organizations across functions and tools and technology enablement. Customers’ data trails can help retailers access preferences, past orders and history.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. Shoppers are inundated with marketing information from retailers in their email inboxes, on social media, across in-store touch points and more.

Small Business Retail 246

Small Business Retail Marketing Retail Social Media 246

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . You can also focus on the channels where your customers go the most and sell to them there.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

lateshipment

MARCH 15, 2025

Good after-sales service helps make the customer feel valued and less like a dollar bill. The Impact of Post-Purchase Experience on Customer Loyalty Post-purchase experience is an essential building block for customer loyalty and driving your Customer Lifetime value (CLV).

Payment Services 130

Payment Services Shipping Costs eCommerce eCommerce Platforms 130

BigCommerce

DECEMBER 20, 2017

Community Building, Customer Engagement & CRM. Social Media Advertising, Campaigns & Retargeting. CRO & Data-Driven Optimizations. Now, brands must look to new tactics to make their customer experience a differentiator. Purchase History: Recommend products based on a customer’s past purchases.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Retail TouchPoints

AUGUST 19, 2024

This can be done through the effective use of granular data, which will in turn help retailers maintain customer loyalty and keep their revenues steadier, regardless of fluctuations in national consumer spending rates. This can only be achieved by combining human expertise with granular data.

Retail 306

Retail Customer Loyalty Consumer Social Media 306

Optimizely

JANUARY 10, 2019

With new technologies, new social media platforms, and new competitors emerging every day, it can be tough to keep up and make your brand stand out. Now, marketers have to own the entire customer experience, from the first interaction to true customer loyalty across platforms and devices.

B2C 231

B2C Marketing Social Media Customer Loyalty 231

Retail TouchPoints

SEPTEMBER 11, 2024

Analyzing customer data to predict future purchases can be hard. And it doesn’t help that most companies focus far too often on preference data to anticipate what customers will want next. The traditional argument for customizing a purchase experience goes like this.

Customer 272

Customer Shopping Carts Social Media Recommendation 272

Groove

MAY 3, 2018

Smile.io – Loyalty Programs. Customer loyalty programs help establish repeat purchasers and turn them into evangelists. If you're an eCommerce store looking to use customer data to tailor email and social media marketing, Klaviyo can help. To setup the integration, visit the BigCommerce App store.

BigCommerce 285

BigCommerce Marketing eCommerce Social Media 285

Optimizely

MARCH 29, 2018

You collected important activity-based metrics, but you weren’t being a true data-driven marketer and tying it back to the most crucial metric of all: revenue. Are you really a data-driven B2C marketer? Maybe your newsletters are fun and pretty, your social media ads are engaging and funny, and they’re driving traffic to your site.

B2C 247

B2C Marketing Multi-channel Customer Data 247

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 306

Retail Customer Data Customer Experience Social Media 306

Kissmetrics

JANUARY 17, 2022

Segmentation helps brands to understand their customers better and target their products accordingly. You can implement email segmentation by analyzing the customer data and behavior over various channels to deliver the content and style most valuable to your buyers/prospects. Better Understand Your Customers.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Retail TouchPoints

JULY 10, 2023

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. The agents can instead focus on dealing with more complicated customer issues or driving customer retention offers.

Merchant Services 279

Merchant Services Shipping Costs Retail Social Media 279

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards.

Social Media 278

Social Media Consumer Information Marketing 278

Optimizely

JUNE 10, 2020

And, with new ecommerce brands seemingly popping up daily, it’s essential that brands focus on building loyalty within their customer base. So, how do you differentiate your brand and create serious customer loyalty? Many Sephora shoppers seek out the Rouge (top tier loyalty membership level) as a badge of honor.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

Smile.io

AUGUST 25, 2023

Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: reward exclusivity Sephora’s Beauty Insider is undoubtedly one of the best ecommerce customer loyalty programs out there. Program highlight: flexible redemption values.

Customer Loyalty 88

Customer Loyalty Customer Beauty and Health Food and Beverages 88

Smile.io

FEBRUARY 2, 2024

  In this loyalty report, we dig into the growth of ecommerce brands through key indicators such as Smile generated value, customer lifetime value (CLV), repeat customer rate, average order value (AOV), purchase frequency (PF), and loyalty ROI. allows you to embed custom loyalty content throughout your website.

Customer Loyalty 101

Customer Loyalty eCommerce Customer Merchant Services 101

Retail TouchPoints

FEBRUARY 17, 2023

Lesson 3 Marketing teams should always be learning about their customers: Data is the linchpin for deep customer understanding and more agile marketing practices. The most exciting thing to D’Arcy about her role at Homedics is she’s helping architect the brand’s data and personalization strategy.

Marketing 290

Marketing Customer Loyalty Omnichannel eCommerce 290

Optimizely

JUNE 13, 2019

You don’t always have to understand why exactly your customers make the choices they do — you just have to know that they are doing it and use that data to your advantage to drive customer loyalty. By using customer affinities, you can say goodbye to outdated marketing tactics like batch-and-blast email.

Customer 270

Customer Outdoor Social Media Customer Loyalty 270

Retail TouchPoints

FEBRUARY 28, 2023

Put simply, Marketing in the Moment is the next evolution in personalization and a way for retailers to connect with their customers using all the information available to them in the most effective way possible. System: How does the customer interact with the retailer’s marketing platforms, and what is their status?

Retail 289

Retail Books Consumer Social Media 289

Retail TouchPoints

APRIL 2, 2021

Instead, analysis and understanding of both structured and unstructured customer data is what’s required if brands want to create extraordinary experiences in a channel-less manner. That’s when the customer will use the channel the brand dictates in order to enjoy the experience.

Retail 165

Retail Specialty Retailers Customer Loyalty Channel 165

RTP blog

JUNE 10, 2019

At the same time, the notion of customer loyalty has never been more important. According to the Wharton School’s Marketing Metrics , the probability of selling to an existing customer is 14X more than attracting a new one. Retailers can make adjustments in the way they do business to improve experiences for other customers.

Customer 150

Customer Customer Loyalty Social Media Recommendation 150

365 Retail

JULY 5, 2022

Customers are becoming more vigilant about spending money. How can brands capture customer loyalty at this turbulent time? Achille Traore, CEO, White Label Loyalty. Retail customer loyalty programs can help with both retention and new customer acquisition by enticing customers to purchase from you over your competitor.

Customer Loyalty 72

Customer Loyalty Customer Retail Banking 72

Retail TouchPoints

MAY 8, 2024

Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken. Slow page loads are more than problematic — they strongly influence whether a customer ever seeks the brand out in the future.

Merchant Services 277

Merchant Services eCommerce Channel Mobile 277

BigCommerce

MAY 1, 2018

Due to the ease of creating and maintaining an ecommerce shop, as well as the rise of micro-brands, today’s market is riddled with cutthroat competition and decreased customer loyalty. Present targeted ads, as different customers want different/relevant messaging. Not all data points matter.

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

Optimizely

FEBRUARY 8, 2018

More buyers than ever are engaging with your brand through email, social media, paid ads, and push notifications. Centralize your marketing data. The first step to achieving multi-channel marketing attribution is to unify all of your customer data in one place. So what should you do? Learn from your failures.

Multi-channel 186

Multi-channel Channel Marketing B2C 186

Groove

JUNE 16, 2023

Positive feedback not only serves as valuable social proof but also serves as a valuable source of insights for potential customers. Consider integrating social feeds into your website. Social feeds display real-time social media posts related to your products, creating an authentic and engaging community around your brand.

Merchant Services 313

Merchant Services Payment Services eCommerce Shipping Costs 313

Optimizely

SEPTEMBER 4, 2018

Even if you’ve created a robust ecommerce marketing strategy, doing the wrong thing at the wrong moment could chase away even your very best customers. Making a big mistake can actually undo all the hard work you’ve done to build your brand, engage your buyers, and encourage customer loyalty.

eCommerce Marketing 231

eCommerce Marketing eCommerce Marketing Omnichannel 231