Retail TouchPoints

MAY 8, 2024

Pitié walked through key takeaways from the report and how these data points should influence brands’ ecommerce strategies moving forward. Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken. Pitié: Ultimately, your best acquisition strategy is a retention strategy.

Merchant Services 277

Merchant Services eCommerce Channel Mobile 277

365 Retail

FEBRUARY 9, 2025

In the competitive landscape of retail, fostering customer loyalty is essential for long-term success. Loyal customers provide a reliable revenue stream and contribute to brand growth by acting as ambassadors, sharing positive experiences through word-of-mouth and online reviews.

Customer Loyalty 52

Customer Loyalty Customer Retail Social Media 52

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

RTP blog

SEPTEMBER 17, 2018

According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them. The lack of activity indicates that brands struggle to remain relevant with the customers that have opted into their loyalty program.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

Optimizely

NOVEMBER 5, 2020

The argument for loyalty programs does not end here. By integrating your loyalty data into a CDP, you can enhance your segmentation strategy and make your customer data more useful and actionable. You don’t have to rack your brain to come up with creative ways to engage your customers.

Customer Loyalty 369

Customer Loyalty Article Recommendation Definition 369

Retail TouchPoints

DECEMBER 25, 2024

This article will touch on the impact in-store and online returns make to retailers and will provide recommended strategies to offset the surge in returns this holiday season. Retailers that have tried to prevent these behaviors have begun implementing strategies to account for frequent and fraudulent returns.

Shipping Costs 162

Shipping Costs Social Media Electronics Customer Loyalty 162

Retail TouchPoints

DECEMBER 15, 2022

million rewards loyalty members via more than 1 billion marketing messages in 2022. As part of an overhaul of its online offerings, Casey’s aligned its digital tools to build a new ecommerce presence, launched mobile apps, introduced a loyalty program and forged partnerships with third-party delivery companies.

Mobile 297

Mobile Arts Customer Loyalty Customer Data 297

SellBrite

JUNE 7, 2017

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. Have you tried any of them? Or maybe you have your own post-purchase tactics?

Customer Loyalty 166

Customer Loyalty Social Media Customer Customer Retention 166

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 110

Customer Loyalty Customer Retail eCommerce 110

Retail TouchPoints

AUGUST 30, 2023

Granted, executive respondents to this survey spanned retail, supermarket, consumer goods, airlines, entertainment and media and even financial services, so these results reflect a broader view of how business leaders are thinking about loyalty. But what’s happening in retail specifically?

Customer Loyalty 264

Customer Loyalty Retail Shipping Costs Financial Services 264

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

Retail TouchPoints

MARCH 3, 2023

Retailers are still at a nascent stage of personalization efforts for their customers. McKinsey research also indicates that only 15% of retailers have fully implemented personalization strategies; 80% and higher are still plotting their personalization strategy or have only just begun pilot initiatives.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283

Retail TouchPoints

JANUARY 24, 2024

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure. Given these trends, developing a robust omnichannel strategy is becoming increasingly critical for companies.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Wiser

APRIL 26, 2022

Merchandising is obviously an essential part of retail, but keeping your strategy up-to-date and profitable is difficult in a growing competitive market. Finding the right mix of time, budget, pricing, displays, and customer experience can be a big challenge when forming a successful merchandising strategy. 3: Customer Loyalty.

Customer Loyalty 146

Customer Loyalty Omnichannel Customer Experience Improvements 146

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . When applied, these strategies will surely positively impact your sales, CX, and customer loyalty. .

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

BigCommerce

SEPTEMBER 28, 2017

In this post, we’ll analyze how 2 brands are using Reamaze to drive up sales and customer loyalty while keeping their customer service reps happy and efficient across a multi-channel ecommerce customer service environment. The SMS + Live Chat + CRM Success Strategy. This creates customer loyalty.”.

Channel 402

Channel Live Chat Multi-channel Customer 402

Retail TouchPoints

DECEMBER 3, 2021

The e-commerce space is becoming increasingly competitive as brands and retailers recognize the importance of an omnichannel commerce strategy. Automated promotional planning tools can automatically determine the most effective strategy for each segment. In response, retailers will need to explore other means of differentiation.

Shipping Costs 288

Shipping Costs eCommerce Customer Loyalty Information 288

Optimizely

DECEMBER 18, 2018

Or if you’re one of the many digital native brands following Amazon’s example and moving in-store, you’re used to collecting all kinds of ecommerce data and using this to power your marketing efforts. What is in-store data? This will then enable you to implement a true omnichannel marketing strategy. Cross-sell and up-sell.

Marketing 225

Marketing Customer Loyalty POS Point of Sale 225

Retail TouchPoints

FEBRUARY 27, 2024

With this evolution into digital sales and the increased use of data mining, retailers are facing unprecedented challenges in digital security. Cyberattacks and network outages can disrupt operations and erode customer loyalty. She has worked with several global companies focusing on risk management strategy.

Payment Services 278

Payment Services Retail POS Operations 278

Retail TouchPoints

JANUARY 11, 2023

Shopify is ideal for this purpose as well because it has partners like Channelize.io, a plug-in that enables live shopping and video streams as well as multi-streaming of live shopping shows on Facebook, Twitch and YouTube, which makes it really easy to get this strategy off the ground.

Social Media 279

Social Media Multi-channel Customer Loyalty Shopify 279

Groove

JULY 21, 2020

Easily import customer data into Klaviyo, and use it to personalize your content and campaigns. Segment and automate these campaigns based on user behavior, and create personalized blocks to meet customer needs. Then, review results and optimize your email marketing strategy directly in the Klaviyo interface. Conclusion.

eCommerce 328

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 328

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 306

Retail Customer Data Customer Experience Social Media 306

Retail TouchPoints

AUGUST 19, 2024

This can be done through the effective use of granular data, which will in turn help retailers maintain customer loyalty and keep their revenues steadier, regardless of fluctuations in national consumer spending rates. Fabrizio Fantini, PhD is VP of Product Strategy at ToolsGroup , a supply chain planning and optimization firm.

Retail 306

Retail Customer Loyalty Consumer Social Media 306

lateshipment

MARCH 15, 2025

A stellar post-purchase experience isnt just nice to have; its a loyalty-building powerhouse. From proactive communication to seamless issue resolution, this guide will take you through critical strategies to keep customers happy, engaged, and coming back for more.

Payment Services 130

Payment Services Shipping Costs eCommerce eCommerce Platforms 130

Retail TouchPoints

SEPTEMBER 11, 2024

Analyzing customer data to predict future purchases can be hard. And it doesn’t help that most companies focus far too often on preference data to anticipate what customers will want next. The traditional argument for customizing a purchase experience goes like this. Dave Norton, Ph.D.

Customer 272

Customer Shopping Carts Social Media Recommendation 272

Wiser

AUGUST 28, 2023

Moreover, an effective assortment strategy allows retailers to stand out in the fiercely competitive retail landscape, providing a unique and memorable shopping experience. The trick lies in offering the right mix of products that not only intrigue and attract customers, but also stimulate their purchase decisions.

Retail 146

Retail Fashion Information Customer Data 146

Smile.io

FEBRUARY 2, 2024

Introducing Smile Plus Introducing Smile Plus a new plan for high-volume brands looking to build customer loyalty effortlessly. Our  Our goal is enterprise loyalty made easy Loyalty & Reward Program Insights from Smile.io Discover 5 loyalty program strategies to incorporate using Smile.io.

Customer Loyalty 101

Customer Loyalty eCommerce Customer Merchant Services 101

Retail TouchPoints

MARCH 20, 2024

The void that a cookieless world will bring will be indisputable if they don’t figure out an alternative strategy — one that will work for the marketing, advertising and consumer sides. In addition, it allows brands to act more as advisors than salespeople, which helps build trust and long-term customer loyalty.

Small Business Retail 277

Small Business Retail Recommendation Consumer Customer Data 277

Optimizely

FEBRUARY 6, 2018

Done well, personalization is an incredibly valuable tool to enable B2C marketers to boost customer loyalty, increase average order value, and customer lifetime value. Here’s how your customer data can better power truly personalized marketing efforts. Gather relevant customer data.

Marketing 277

Marketing B2C Customer Data Channel 277

Optimizely

MARCH 29, 2018

You collected important activity-based metrics, but you weren’t being a true data-driven marketer and tying it back to the most crucial metric of all: revenue. Are you really a data-driven B2C marketer? How many converted into long-term customers? So do you have a real data-driven marketing strategy?

B2C 247

B2C Marketing Multi-channel Customer Data 247

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2024

Simplify Returns and Transfers: If a product is out of stock at one location, a centralized system can facilitate inter-store transfers or online fulfillment, ensuring a seamless customer experience. Streamlined Customer Relationship Management (CRM) A centralized database is a game-changer for customer relationship management (CRM).

eCommerce Platforms 111

eCommerce Platforms Multi-channel Retail eCommerce 111

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Kissmetrics

JANUARY 17, 2022

It is easier to build real, human connections with your audience if you know what data and strategies to use. One of the most effective strategies to build a personal connection is personalized marketing. Most marketers use the strategy on multiple channels. The good news? Improve ROI of Marketing Efforts.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

AUGUST 29, 2022

An investigation concluded the Tim Hortons mobile app secretly collected sensitive user geolocation data without consent even when the app wasn’t in use. This discovery tarnished the reputation of a widely respected company with a long history of customer loyalty.

Mobile 312

Mobile Payments Payment Services Retail 312

Retail TouchPoints

MAY 26, 2022

Personalization has become a commonly used strategy for connecting with shoppers, no matter what channel they’re using to shop. Beyond satisfying shoppers, retailers can use personalization to make sense of first-party data and to put it to good use. How will retailers know if their personalization strategy is working?

Customer Loyalty 162

Customer Loyalty Technology Improvements Channel 162

Retail TouchPoints

JULY 26, 2023

Integration solutions can synchronize data between customer tickets, orders and financials to develop a comprehensive view of the customer. But complex warehouse networks, inventory levels, product updates and inbound shipments cause retailers to often struggle when trying to handle these data loads.

Fulfillment 240

Fulfillment Operations Shipping Costs Order Fulfillment 240

365 Retail

JUNE 6, 2022

For retailers, customer loyalty is perhaps their number-one priority. It helps to secure long-term sales and word-of-mouth promotion: nearly 9 in 10 loyal customers will recommend a brand to friends and family, while almost half would continue to purchase even after a poor experience. . Moving to the metaverse.

Customer Loyalty 81

Customer Loyalty Customer Games Multichannel 81