Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. Klaviyo is an email marketing tool designed specifically for eCommerce businesses. We recommend leveraging the tool when preparing for the holidays , as it helps to drive more online revenue with much less effort.

eCommerce 328

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 328

Optimizely

NOVEMBER 2, 2017

Every marketing communication — from emails to ads to web push — should aim to drive urgency in your buyers. Building a sense of urgency into your ecommerce marketing could even be the difference between hitting your revenue goals this quarter and missing them entirely. Discount Abandoned Carts.

eCommerce Marketing 170

eCommerce Marketing Marketing eCommerce B2C 170

Groove

SEPTEMBER 24, 2020

In this blog, we're breaking down the various Klaviyo integrations to help you integrate more data and improve your marketing strategy. eCommerce marketing tools are great for winning back lost customers, capturing abandoned carts, offering product recommendations and so much more. Klaviyo Integrations.

Customer Data 219

Customer Data BigCommerce eCommerce Marketing Document 219

Optimizely

OCTOBER 23, 2019

Marketers who use loyalty programs to create happy and loyal customers need to be able to integrate these programs into their customer data and marketing campaigns on a regular basis. COOLA is leading the way by connecting Yotpo loyalty into Zaius and seeing incredible customer engagement.

Customer Loyalty 30

Customer Loyalty Customer eCommerce Marketing eCommerce 30

Optimizely

JANUARY 28, 2020

Today’s ecommerce market is growing incredibly fast, as we all know. It’s never been easier to create an ecommerce business in every product category. Marketers like you need access to customer data to gain deep insights into your buyers and drive real results. Why you need CDP marketing.

Marketing 195

Marketing Multi-channel Social Media Customer Data 195

BigCommerce

APRIL 14, 2017

Notice you can set up as many as you would like, though 3 are recommended. Here is where you can customize the email and include coupon codes as necessary. We’ll cover the importance of this and what we recommend in a bit. The platform recommends additional products in order to cross or up-sell.

Shipping Costs 411

Shipping Costs Payments BigCommerce Payment Services 411

Kissmetrics

JUNE 14, 2017

Analyze Your Customer Data. Too many marketers rely on guesswork when it comes to their customers’ behaviors. Instead, it’s better to build systems to track what your customers actually do. What channels do your customers prefer to use? Customer data is a solution to understanding your audience’s habits.

Channel 226

Channel Customer Jewelry Customer Data 226

Optimizely

MARCH 9, 2021

Zaius integrated with Bronto in early 2020, enabling brands’ and retailers’ customer and email activity data to be automatically captured with every message send, open, click and bounce occurrence. Image Source: Zaius. What Zaius can do.

Customer Experience 195

Customer Experience Demo Customer Data Omnichannel 195

Omnisend

MAY 4, 2021

For example, the Gatsby app integrates with Omnisend to capture the social context of their customers, providing ideas for who might be a good collaborator. . Whether using an influencer search tool or tapping into your own customer data, this groundwork helps you pinpoint some options. Do they work with any competitors?

eCommerce Marketing 113

eCommerce Marketing Marketing eCommerce Social Media 113

Optimizely

NOVEMBER 20, 2018

Use content to create a one-of-a-kind customer experience. Once you’ve pinpointed your target market, it’s time to once again turn to your customer data to learn what products are going to tempt them. How this looks will vary from brand to brand because your products and your market are unique. One way to do that?

Shipping Costs 220

Shipping Costs Multi-channel Recommendation Events 220

Inflow Insights

JUNE 9, 2021

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. When you’re comparing eCommerce marketing automation, starting with a list of names is a fool’s errand. ActiveCampaign.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Magento 81

RTP blog

MAY 18, 2018

By Steve Tucker, Bunting When it comes to e-Commerce, marketers often focus on driving new web site traffic and getting new customers. While these customer acquisition efforts are undoubtedly important, it’s often forgotten that it’s your existing customers who will make up 40% of your future revenue.

eCommerce 150

eCommerce Customer eCommerce Marketing Recommendation 150

Optimizely

FEBRUARY 10, 2021

With an activated Customer Data Platform, like Zaius, brands have the ability to capture all the historical browsing and abandonment behavior of their shoppers and act on these behaviors with true 1:1 personalization. What if retailers were able to help these shoppers pick up their gift searches where they left off?

Gifts 195

Gifts Recommendation Shopify Reference 195

Optimizely

JUNE 8, 2020

If you’re a marketer, here are the questions that probably keep you awake at night: How do I find and isolate the right buyers that I want to sell to, out of a sea of thousands? The answers lie with your Customer Data Platform (CDP). How should I introduce my brand and my products to them? How do I convert them? Start Free.

Customer 195

Customer Social Media Customer Data Recommendation 195

BigCommerce

DECEMBER 20, 2017

Facebook has made a lot of ecommerce owners into millionaires, but now big brands are realizing the power of Facebook and the cost is going up. As a result, many experts are recommending alternate approaches to success for 2018. Brands like that are considered early stage, high-growth ecommerce companies. makes this work.

eCommerce 419

eCommerce Shipping Costs BigCommerce Social Media 419

Omnisend

MAY 24, 2021

The best way to learn about your customers’ preferences and behavior is through customer analytics, which helps to visualize your customer data and allows you to provide personalized, relevant messaging at exactly the right times. But first, let’s take a closer look at what customer data analysis is.

Customer 134

Customer Customer Data Customer Retention Omnichannel 134

Ecommerce Platforms

SEPTEMBER 4, 2019

Ecommerce marketing is becoming more and more automated every year. From welcome emails to sales funnels and ad networks, all ecommerce stores should be using some sort of automated marketing tool to ensure a consistent flow of sales and exposure. But which ecommerce marketing software is right for you?

eCommerce Marketing 91

eCommerce Marketing eCommerce Marketing Shipping Costs 91

Optimizely

AUGUST 9, 2018

More and more, brands are looking to own their communication with customers, focusing on the repeat purchase and driving customer loyalty. As the ecommerce market gets even more crowded, the prices will only continue to rise. Sam Norpel, GM, Digital Commerce at Vitamin Shoppe. It’s unique to your customer.”

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Ecommerce Platforms

MAY 16, 2022

Are you looking for a cloud-based marketing automation solution for your business? Or, are you, like most ecommerce enterprises, wanting to make the best use of your customer data? There are many types of marketing automation solutions, but how do you identify the one that best fits your business needs?

eCommerce 211

eCommerce Shopify Merchant Services Channel 211

Optimizely

DECEMBER 10, 2019

say they would give personal information in exchange for more tailored product recommendations. Salesforce CEO Mark Benioff recently announced updates to their Customer 360 platform that have received a lot of attention in the eCommerce industry. . If the data marketers have access to isn’t actionable, it’s useless. .

Customer 150

Customer Customer Data Customer Experience eCommerce 150

Onilab User Guides

DECEMBER 28, 2018

Nate is a business technology expert and a futurist mostly engaged in finding and implementation of the latest technology trends into SMB and startups management and marketing processes. Businesses have been using customer data to boost their marketing efforts for decades. However, the way we gather this data has changed.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

BigCommerce

JANUARY 23, 2018

“The vulnerability we uncovered [on Magento] represents a significant threat not to just one store, but to all of the retail brands that use the Magento platform for their online stores – which represents about 30% of the ecommerce market.”. Ecommerce marketing is harder than ever before. No, the #1 reason is empowerment.

Payment Services 362

Payment Services eCommerce BigCommerce eCommerce Platforms 362

365 Retail

MARCH 10, 2024

This information will empower retailers to suggest things that fit their customers’ personal style. Such insights can even help businesses create tailored product recommendations, personalise advertisements, and customise shopping journeys.

eCommerce 103

eCommerce Payment Services Payments eCommerce Marketing 103

Optimizely

NOVEMBER 7, 2019

The hard part of segmenting your customers should be giving your business model the proper consideration, not getting the data you need. Use this “central command” to gain full visibility into the customer journey, regardless of where it’s happening or whether the customer is still anonymous or already known.

Improvements 30

Improvements Channel Events Customer 30

Inflow Insights

DECEMBER 3, 2019

In the experience of eCommerce businesses we’ve spoken to, there are three main use cases that both Monetate and Certona can handle well, these include: Product recommendations. Content recommendations (and content personalization). changing the navigation to match a customer profile). Dynamic UI changes (i.e.

eCommerce 144

eCommerce Recommendation Management Customer Experience 144

Omnisend

MAY 10, 2021

7 Common Email Marketing Mistakes That Ecommerce Brands Make. With trusted opt-in channels at the forefront of ecommerce marketing strategies, email takes center stage for many brands—and with good reason. This leaves the customer feeling tricked, and likely upset with your brand. And even that can misfire.

Marketing 174

Marketing X-cart Mobile Recommendation 174

BigCommerce

JUNE 22, 2017

Once you are armed with the above data points as a foundation, advanced ecommerce personalization takes on three forms: On-site targeting through modal pop-ups, header/footer banners, sliders, pop-unders and dynamic content blocks (UX). Email driven 1:1 product recommendations, i.e. email automation.

eCommerce Analytics 402

eCommerce Analytics BigCommerce eCommerce Shipping Costs 402

GetElastic

SEPTEMBER 2, 2021

I have been an Account Manager and Consultant for a large portion of my career before making the switch to sales and marketing operations a few years back. I recently joined Elastic Path in January of 2021, where I am really enjoying working in the eCommerce market and learning a ton. Market Trends in B2B eCommerce.

B2B 141

B2B Management eCommerce B2C 141

Ecommerce Platforms

APRIL 30, 2020

It automatically syncs customer data so you can follow up at the right time with personalized shopping and product recommendations. It includes unlimited sends, customizable templates, basic eCommerce marketing, and the ability to accept online payments. If you prepay for 6 months or a year, you can save up to 15%.

Shopify 206

Shopify Marketing Payment Services eCommerce 206

Ecommerce Platforms

JANUARY 5, 2021

SALESmanago uses machine learning and AI to aggregate and analyze all your customer data. With this to hand, it provides all the tools and info you need to create and launch high-converting marketing campaigns and deliver the best possible customer service. A Customer Data Platform. Yves Rocher.

Live Chat 104

Live Chat Social Media Magento Customer Data 104

UpSellIt

JULY 13, 2023

Data and Insights: Omnichannel retailing leverages customer data and insights to deliver personalized experiences, whereas multichannel retailing tends to analyze separately. Data-Driven Personalization and Targeted Marketing Leverage the data you collect across all channels to personalize your marketing efforts.

Omnichannel 108

Omnichannel Multichannel Payment Services Retail 108

lateshipment

APRIL 2, 2021

Take away – Despite the surge in online orders, it is practically difficult for SMBs like yours to compete with companies such as Amazon and Walmart, which have established dominance over the eCommerce market. Hybrid (omnichannel) marketing is the future now. hot and trendy.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Omnisend

MARCH 30, 2021

Email marketing is at the core of any great ecommerce marketing strategy. No other channel allows for such proximity and 1-to-1 conversation with your customers. Furthermore, no other channel is quite as profitable as email: for every $1 spent on email marketing, ecommerce merchants can expect to earn $42.

Merchant Services 148

Merchant Services eCommerce Channel eCommerce Platforms 148

Inflow Insights

NOVEMBER 11, 2021

As mentioned above, we recommend eCommerce businesses run a combination of paid social advertising and paid search advertising campaigns. This not only helps you get your brand across as many channels as possible, but also provides insightful data that you can use to scale your strategy up or down as needed in the future.

Social Media 125

Social Media eCommerce Recommendation Channel 125

BigCommerce

NOVEMBER 28, 2017

Proper planning for every moment of the big sale days of the year, making sure all MARCOM is in total sync to drive traffic, and leveraging as well as maximizing customer data are the top three tools we use to guarantee great results. — Ken Hill, CEO, Dorco USA. — Kilee Nickels, Co-Owner, Nickel & Suede.

BigCommerce 415

BigCommerce Small Business Retail Merchant Services Food and Beverages 415

Omnisend

MARCH 29, 2021

Track what interested them in the past so you can recommend products that make the most sense. Email/Phone Capture: If you include a popup on your site, customize it so that the featured incentive or image pertains to the category your customer is currently browsing. It’s reality.

Fashion 148

Fashion eCommerce Omnichannel Clothing 148

Ecommerce Platforms

OCTOBER 4, 2022

By the end of 2022, the global eCommerce market is expected to grow to a staggering $5.55 In light of that, it's no wonder that entrepreneurs are frequently finding new eCommerce-related opportunities to turn their passion into a living online. Data Analytics. trillion – that's a lot of dough!

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208