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Meet Zam: Your Marketing Assistant

Optimizely

We have someone you MUST meet! Zam is a data science-powered marketing assistant that lives inside the Zaius B2C CRM platform. We take care of data science so that you can take care of your customers.” – Spencer Pingry, CTO of Zaius. Drowning in data. Zam (like Sam, but with a ‘Z’). Let’s look at how.

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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Meeting your business objectives isn’t easy – no matter how many Inc., The truth of the matter is this: What makes your business successful is your dedication to customer experience, your market strategies, your operational efficiencies and the team of people you build. We’ll cover: What an ecommerce platform is.

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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

Investing in the right technology will help brands not only capture the right data but also provide solutions to analyze that data and leverage it for highly targeted marketing campaigns. Leveraging technology solutions to segment customers into various personas can allow retailers to serve up more relevant offers and messages.

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Switch Signals: How to Use Ecommerce Platforms to More Effectively Meet Business Goals

Retail TouchPoints

Andreas Arentoft is a data and technology nerd currently working as the Head of Go-to-Market, Technology at Precis Digital. With a diverse background in designing advanced media buying strategies and custom data solutions, Arentoft focuses on bridging technology and business problems to find action-oriented solutions.

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7 Powerful Enterprise E-Commerce Platforms for Retail Businesses

Fabric

Enterprise e-commerce platforms are purpose-built to handle the complex needs of large-scale retail operations. With global e-commerce sales projected to reach $6.3 trillion by 2026, it’s now more important than ever to invest in a platform that can adapt and scale as your business grows.

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Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Retail TouchPoints

While retailers can do little to affect world events and macro inflation, they can make use of an often underused asset they already have: customer data. Retailers that know their customers and can anticipate their needs through more personalized experiences will remain top of mind for consumers.

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Shopline Review: What Does This eCommerce Platform Have to Offer?

Ecommerce Platforms

In light of that, it's no wonder that entrepreneurs are frequently finding new eCommerce-related opportunities to turn their passion into a living online. However, the right eCommerce platform is imperative to succeed in this venture. Data Analytics. appeared first on Ecommerce Platforms. Let’s get started!