Remove Customer Data Remove eCommerce Platforms Remove Point of Sale
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What Is an Omnichannel eCommerce Platform for Online Retailers?

Groove

However, maintaining a seamless and on-brand experience for your customers is still key, and this becomes a lot more difficult when you are managing a wide range of channels. In this guide, we'll go over everything you need to know about these platforms so that you can enjoy the benefits of unified commerce.

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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

Investing in the right technology will help brands not only capture the right data but also provide solutions to analyze that data and leverage it for highly targeted marketing campaigns. Leveraging technology solutions to segment customers into various personas can allow retailers to serve up more relevant offers and messages.

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Why Retailers Need a Centralized Database for Business Efficiency and Growth

RETAIL MANAGEMENT SOFTWARE

Rather than having fragmented or isolated data across different stores, warehouses, or sales channels, a centralized database ensures that every bit of information—such as inventory, sales data, customer details, and vendor records—is stored in one unified system.

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The Best POS (Point of Sale) Systems for 2019: The Ultimate Guide

Ecommerce Platforms

In other words, leveraging an efficient point of sale system software should help you streamline all your in-store operations. Today’s commerce environment has a wide range of solutions for brick-and-mortar stores, most of which are essentially multifaceted point of sale systems. But, here’s the thing.

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Emerging Generative AI Model Helps Optimize Retail Merchandising Efforts

Retail TouchPoints

Predicting the impact of merchandising efforts on a granular level involves the modelling of tabular time-series data. This type of data refers to data that is kept in databases and has a specific time associated with it. Despite these advancements, many retailers still struggle in one key area: merchandising.

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A B2C Marketer’s Biggest Enemy: The Data and Execution Gap

Optimizely

But knowing it’s important and actually being able to utilize data are very different things. Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. But what if you could eliminate the gap between data and marketing execution? Own your customer data.

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Cybersecurity Challenges in Retail Business

365 Retail

According to IBMs 2023 Cost of a Data Breach Report, the retail sector averages $3.28 With vast customer data flowing through point-of-sale systems, mobile apps, and e-commerce platforms, retailers are facing unprecedented cybersecurity challenges. million in losses per breach.