Remove Customer Data Remove Events Remove Mobile
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Holiday Shopping Trends and Payments Innovations: Experience as Competitive Advantage

Retail TouchPoints

Black Friday and Cyber Monday are no longer confined to physical spaces or one-day events; they may span multiple platforms and run for days or weeks. Mobile-first consumers: With 91% of shoppers using a smartphone to make purchases, mobile commerce sales are expected to account for 62% of all retail sales by 2027.

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Turn Your Store Associates into Superheroes with These Four POS Capabilities

Retail TouchPoints

They likely need to host events, too, since store events are all the rage. Customer and product information at their fingertips What are some of the functionalities and data that your POS system needs to serve up? Well, let’s start with customer data. . — the fulfillment scenarios really are endless.

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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

That’s why below you’ll find aggregated data across tens of thousands of online brands that shows: Year over year same-store sales and orders data. mobile and iOS v. This means we have excluded brands from the data set that joined BigCommerce prior to Cyber Week 2016. Get The Data Now. Mobile Orders Surpass 50%.

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How to Leverage Behavioral Data Across Your Company

Kissmetrics

Tracking customer event data, such as for Kissmetrics’ behavioral analytics solution, is an integral part to any successful online business–but I bet you already knew that. You definitely knew that… cue engineers and marketers nodding their head slowly … Customer Data Management with Segment.

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Which Multi-Touch Attribution Model is Right for Your Retail Brand?

Retail TouchPoints

One of the biggest challenges in marketing is quantifying the influence of each customer touch point. Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer.

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The Rise of Real-Time CDP

Retail TouchPoints

Also, it is not enough for marketers to just ‘know’ their customers; it is important for them to be one step ahead and predict what they need and how they will behave. In the current scenario, what customers expect from brands is often changing in a dynamic manner. Factors Driving the Need for Real-Time CDP.

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NRF Big Show to Spotlight Innovative Consumer Products and Workforce Solutions

Retail TouchPoints

High-profile speakers for the event at New York City’s Javits Center include Olympic gymnast Simone Biles, actor and writer Kal Penn and a host of retail industry heavyweights including Macy’s Jeff Gennette, Target ’s Brian Cornell, Kroger ’s Rodney McMullen, LVMH ’s Anish Melwani and Neiman Marcus’ Geoffroy van Raemdonck.

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