UpSellIt

NOVEMBER 7, 2024

Cost Efficiency : Retaining existing customers is far more cost-effective than acquiring new ones, as marketing and sales efforts are significantly less expensive. Engage Through Personalization Personalization makes customers feel valued and understood, which enhances their loyalty.

Customer Loyalty 135

Customer Loyalty Customer Live Chat Customer Experience 135

Retail TouchPoints

AUGUST 23, 2024

By moving data and critical applications off the endpoint device and to the cloud you can reduce the attack surface and further prevent any disruption or compromised data. This would also enable you to more efficiently recover from events like the July CrowdStrike outage.

Payment Services 317

Payment Services Retail Operations Management 317

UpSellIt

MARCH 13, 2024

From traditional spring holidays to niche events, ecommerce brands must pinpoint these peak seasons to align their marketing efforts accordingly. By analyzing past sales patterns, website traffic, and customer behavior, brands can identify recurring seasonal trends and anticipate upcoming shifts in consumer preferences.

Marketing 128

Marketing Gifts Recommendation Clothing 128

Retail TouchPoints

JULY 18, 2024

or “How do I restart the cash register in the event of a power outage?” Even before customers get to the fitting room, interactive kiosks help shoppers “determine what they’re looking for in a bra,” said Tasa Summers, Senior Manager of RFID and Omnichannel at Victoria’s Secret at the 2024 Manhattan Momentum conference.

Customer Experience 277

Customer Experience Customer Retail Workshop 277

Retail TouchPoints

AUGUST 27, 2020

The Episerver Intelligence Cloud helps retailers cohesively group Idio and Episerver’s web site personalization functionality, including advanced web site content and product recommendations, email content, personalized search and navigation, visitor intelligence and a customer data platform.

Customer Data 158

Customer Data Recommendation Events Improvements 158

Kissmetrics

AUGUST 24, 2017

Tracking customer event data, such as for Kissmetrics’ behavioral analytics solution, is an integral part to any successful online business–but I bet you already knew that. You definitely knew that… cue engineers and marketers nodding their head slowly … Customer Data Management with Segment.

Customer Data 248

Customer Data Events Travel Management 248

Retail TouchPoints

AUGUST 8, 2024

Making a Value Exchange To make things even more complicated, many millions of consumers willingly trade away bits of data about themselves in exchange for higher levels of convenience ; access to more personalized promotions, product recommendations and content; or even the full scope of benefits offered by retailer loyalty programs.

Retail 290

Retail Payment Services Consumer Payments 290

Retail TouchPoints

JULY 19, 2021

This was especially true when COVID-19 accelerated triggers resulting from life events that motivated more people to buy or upgrade homes and make other major life decisions. The solution is not simply “more data,” despite what many information providers seem to be pitching. Will you provide a timestamp for the data?

Marketing 264

Marketing Retail Multi-channel Events 264

Optimizely

FEBRUARY 5, 2021

You can go for shock value, humor, sappiness, or taking a political stance (not recommended). If you’re reading this blog on our site, it’s because you came here for information about collecting customer data. It’s a high-volume event (more than 100 million people in the U.S. Super Bowl ads are a marketer’s playground.

Marketing 370

Marketing Games Events Consumer 370

Retail TouchPoints

DECEMBER 23, 2022

Thanks in some part to Amazon’s October Prime Day, Black Friday is no longer a one-day event that occasionally culminates in shoppers fighting over a doorbuster sale on toasters. The smartest way to increase margins and profitability in a down economy is by using AI to intelligently recommend higher margin products.

eCommerce 261

eCommerce Shipping Costs Retail Recommendation 261

Groove

JULY 21, 2020

We recommend leveraging the tool when preparing for the holidays , as it helps to drive more online revenue with much less effort. Easily import customer data into Klaviyo, and use it to personalize your content and campaigns. Klaviyo customers generated over $3.7 Klaviyo Pricing: Estimating Cost. Conclusion.

eCommerce 316

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 316

Optimizely

JUNE 16, 2020

If you are not using a customer data platform (CDP) where you can integrate your ecommerce website data with all the other key systems you rely on such as loyalty, ad tech, customer service, social media and email marketing systems, you cannot build a single view of the customer that stitches together the entire timeline of each customer.

Social Media 273

Social Media Customer Data Recommendation Definition 273

Optimizely

JUNE 8, 2020

The answers lie with your Customer Data Platform (CDP). Your CDP is the most essential part of your tech stack, designed to centralize all of your customer data, all of their their events and all of their interactions with your brand. How should I introduce my brand and my products to them? How do I convert them?

Customer 195

Customer Social Media Customer Data Recommendation 195

365 Retail

JULY 19, 2024

The primary benefit of experiential displays is that they create a strong emotional connection between the customer and the brand. These experiences can turn shopping into an event, drawing customers into the store and encouraging them to spend more time exploring.

Retail 104

Retail Online Catalogues Omnichannel Workshop 104

365 Retail

APRIL 20, 2024

The result – retailers spend money re-acquiring the same customers repeatedly and lose margins on one-size-fits-all sales.” This approach not only enhances customer data collection but also enriches the shopping experience with personalised interactions. Deliver customised recommendations.

Technology 57

Technology Retail Customer Retention Customer Data 57

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards.

Social Media 278

Social Media Consumer Information Marketing 278

Retail TouchPoints

JUNE 24, 2022

As brands consider whether subscriptions are right for their business and their consumers, Burt recommended that they answer and discuss the following questions internally: What qualifies as a replenishable product for our business? You want to be part of a consumers’ lifestyle and shared experiences with your best customers,” he said.

Subscription 290

Subscription Beauty and Health Shipping Costs Consumer 290

Algopix

JULY 16, 2023

Automation and Workflows Email marketing software should offer robust automation capabilities, enabling businesses to set up automated email sequences triggered by specific actions or events. This streamlines marketing efforts and enhances customer experiences.

eCommerce 92

eCommerce Marketing eCommerce Platforms Recommendation 92

lateshipment

OCTOBER 2, 2024

Just like how the Super Bowl is a day for sports enthusiasts or the re-release of a famous franchise movie is a treat for the fans, Black Friday and Cyber Monday (BFCM) is a tailor-made event for e-commerce businesses to boost revenue, attract new customers, and build brand loyalty.

eCommerce 130

eCommerce Social Media Shipping Costs Home Furnishings 130

Omnisend

MAY 24, 2021

The best way to learn about your customers’ preferences and behavior is through customer analytics, which helps to visualize your customer data and allows you to provide personalized, relevant messaging at exactly the right times. But first, let’s take a closer look at what customer data analysis is.

Customer 134

Customer Customer Data Customer Retention Omnichannel 134

365 Retail

APRIL 3, 2024

Because my data is so disconnected, the AI concierge only has an order associated with my name from two years ago, which was actually a gift. Without a full picture of me, this personal shopper AI is unable to generate accurate insights and ends up sharing recommendations that aren’t helpful.

Customer 72

Customer Outdoor Customer Data Customer Experience 72

Optimizely

JULY 18, 2019

CHICAGO, July 18, 2019 — At the Zendesk Showcase today Zaius introduced Zaius for Service , a new product tailored for online retail service teams to gain full visibility of a customer’s information, behaviors, and needs. During today’s event, Zaius will share the Service-led Retail story on stage at 2pm.

Retail 150

Retail Multichannel Customer Loyalty Recommendation 150

365 Retail

MARCH 10, 2024

This information will empower retailers to suggest things that fit their customers’ personal style. Such insights can even help businesses create tailored product recommendations, personalise advertisements, and customise shopping journeys.

eCommerce 103

eCommerce Payment Services Payments eCommerce Marketing 103

365 Retail

MAY 10, 2024

What are data gaps and how do they affect my ability to market effectively with first-party data? Exactly what they sound like, data gaps are the gaps organisations have in their customer data. Think of gaps as discrepancies between the data you have and the data you need.

White Paper 117

White Paper Retail Information Customer Data 117

Optimizely

NOVEMBER 20, 2018

Thanks to the data you have, you already know the customers who spend the most money with you today. We love how Spikeball uses email to promote in-person events that are targeted to customers who are most likely to attend them. Use content to create a one-of-a-kind customer experience. One way to do that?

Shipping Costs 220

Shipping Costs Multi-channel Recommendation Events 220

365 Retail

SEPTEMBER 20, 2023

Oswald already had an established omnichannel customer engagement strategy in place, using both off- and online channels to bring its products closer to its customers, from its webstore to event pop-ups and field sales teams, who educate and engage shoppers on how to create home-cooked culinary masterpieces.

Omnichannel 62

Omnichannel Customer Data Channel Improvements 62

Dynamic Action

AUGUST 11, 2023

With access to insights from visual merchandising tools, on-demand reports, accessible metrics and customer data insights, you will be equipped with the tools to build a visual and personalized “trading opportunity calendar.” Confidently know how to price and position your products with industry expert recommendations.

Customer 62

Customer Customer Data Recommendation Demo 62

Retail TouchPoints

DECEMBER 8, 2022

Regis and Aspen Food + Wine , to develop zero-proof cocktail and beverage menus that support VIP dinners and tasting events. These partnerships help get the Boisson brand in front of new, affluent customers, but it also helps grow the broader NA spirits category , which Bodkins said was a top priority for the business.

Food and Beverages 278

Food and Beverages Fulfillment Shipping Costs eCommerce 278

iVend

OCTOBER 16, 2023

There’s one approach that is proven to work to engage customers, enhance their experience and increase spend – and that’s personalization. iVend helps retailers iVend helps retailers to capture and analyse customer data. Retailers can make the most of this trend with promotions focussed on celebrations, festivities and events.

POS 105

POS Payment Services Payments Omnichannel 105

Optimizely

NOVEMBER 14, 2019

Not only do these customers spend more, but they’re also more engaged with your brand – they open your emails, follow you on social media and are active in your community. More often than not, these are the customers that become advocates of your brand and will recommend you to others. Level-up your segmentation.

Improvements 207

Improvements Social Media Customer Experience Events 207

Omnisend

DECEMBER 15, 2023

Brochures and flyers These are distributed at events or direct mail and intend to capture the reader’s attention with product images, slogans, and exclusive discounts. Event marketing Event marketing lets you create a more immersive and personalized customer experience by allowing you to interact directly with potential customers.

Outdoor 145

Outdoor Social Media Channel X-cart 145

lateshipment

NOVEMBER 26, 2023

Increase in retention, brand reputation, and consumer spending: A positive post-purchase experience can make customers feel happy, valued, and appreciated. Such customers don’t just keep shopping with you but will recommend your brand to others and are also willing to pay more. Benefits of real-time tracking 3.3:

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

RetailMinded

JUNE 19, 2024

Collaborate with Local Health Events/Communities: Partner with local gyms, yoga studios, or wellness fairs to create a presence in community events. Using customer data insights helps craft customized email campaigns, recommending products based on past purchases or browsing history.

Marketing 52

Marketing Customer Social Media Recommendation 52

Kibo

AUGUST 3, 2021

Over the past 6 months, we’ve migrated a host of best-in-class capabilities over from Certona into the Kibo Personalization platform, and today we’ve added Recommendations Preview and Recommendation Strategy Configuration enhancements (AKA Visitor History Settings) to the list. Recommendation Strategy Configuration Enhancements.

Recommendation 62

Recommendation Improvements Information Customer Data 62

365 Retail

FEBRUARY 1, 2024

Retailers use customer data to uncover consumer preferences, behaviours, and purchasing patterns. Their recommendation engine analyses consumers’ purchases, browsing history, and de before delivering customised product suggestions. Shoppers are presented with curated items, tailor-made to their tastes and interests.

eCommerce Platforms 52

eCommerce Platforms Omnichannel eCommerce Recommendation 52

MagentoBrain

MAY 23, 2023

Customers who are loyal to a brand are more likely to make repeat purchases, recommend the brand to others, and defend it against competitors. It provides customers with rewards for repeat purchases, which can help increase their attachment to your brand. Engage with your audience: Engage on social media, forums, or events.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

Optimizely

FEBRUARY 19, 2021

Assuming you’re running your business with the assistance of a CDP (Customer Data Platform), ESP (Email Service Provider) or CRM (Customer Relationship Management), any one of these programs can be integrated with a direct mail marketing campaign. For the purposes of this blog, let’s stick with the example of the CDP.

Marketing 195

Marketing Social Media Shipping Costs Consumer 195