Retail TouchPoints

MARCH 8, 2021

RTP: In your own immersive experience study , consumers said the real value of technology is as an enabler to better customer service as opposed to replacing human service. How should brands be using technology to improve customer service while also elevating human connection?

Customer Data 261

Customer Data Customer White Paper Technology 261

Retail TouchPoints

AUGUST 30, 2023

Companies with loyal customers understand their customers’ needs and deliver personalized experiences. There’s an art and science to using customer data to capture shopping behaviors and trends and activating that data along with the right shopping features.

Shipping Costs 259

Shipping Costs Improvements Live Chat Retail 259

Optimizely

JANUARY 11, 2018

By ingesting the right customer data, dynamic segments grow and shrink as your customers move in and out of the segments — automatically triggering the right campaigns at the right time. However, it requires you to collect and unify a large amount of customer data in one central location.

Customer 334

Customer B2C Customer Data Improvements 334

Optimizely

NOVEMBER 14, 2019

But, with just 22% of customers saying that they’re satisfied with the level of personalisation they receive, brands need to do a lot more to get their customers to convert. To improve your customer experience and encourage conversion, target your customers in ways that go beyond demographics.

Improvements 207

Improvements Social Media Customer Experience Events 207

Retail TouchPoints

AUGUST 1, 2023

Marketing and CX teams need to use customer data, store-level data and even digital engagement data to determine which brands, products, deals and user-generated content to deliver to these devices to make an impact.

Improvements 246

Improvements Management Information Download 246

Retail TouchPoints

OCTOBER 17, 2024

In the traditional shopping experience, a customer uses a search or navigation menu on a site to view, for example, sunscreen options. For retailers, the value of generative AI lies not only in its content creation capabilities but also in its ability to integrate customer data, resulting in highly relevant and personalized interactions.

Retail 303

Retail Customer Data Social Media Technology 303

Forrester eCommerce

NOVEMBER 23, 2022

Companies want to be insights-driven, customer obsessed, and future fit. This journey includes investing in data literacy or spending on tech. In 2022, 75% of US business decision-makers responded that they are adopting enterprise-wide data literacy, and companies are projected to spend 4.7

Improvements 363

Improvements Technology Customer Customer Data 363

Groove

OCTOBER 22, 2024

For instance, BigCommerce and Feedonomics make it easy to manage product data feeds across marketplaces and automatically update inventory levels so you don't run the risk of overselling. This lets you take a data-based approach to cross-channel eCommerce and more easily identify areas for improvement.

eCommerce Platforms 306

eCommerce Platforms Omnichannel Online Retail Multi-channel 306

Optimizely

MAY 27, 2020

New Integrations We continue to add new one-click integrations to our App Directory, and you can connect even more of your customer data across your marketing platforms and make this data more actionable. The post Spring 2020 Release: Improve Campaign Performance and Enrich Customer Profiles appeared first on Zaius.

Improvements 195

Improvements Customer Recommendation Omnichannel 195

Groove

APRIL 17, 2024

At the heart of the Klaviyo Google Ads integration is the rich customer data that Klaviyo collects. By syncing customer information such as demographics, purchase history, and browsing behavior with Google Ads, this integration allows you to create personalized, targeted ads that are more likely to resonate with your audience.

Customer Data 309

Customer Data Improvements eCommerce eCommerce Marketing 309

Retail TouchPoints

MAY 22, 2023

Tanger Outlets will deploy a customer engagement platform from Coniq to better empower its retail partners to deliver personalized and contextual offers to consumers. As Tanger continues its transformation, we believe omni experiences and customer data are critical to serve our retailers and guests alike.”

Customer 300

Customer Customer Experience Customer Data Improvements 300

Optimizely

NOVEMBER 27, 2018

Deep personalization in ecommerce relies on a combination of dynamic segmentation , smart product recommendations , triggers based on customer behavior, and much more. With customer data powering your B2C marketing, you can drive far higher conversion rates for your email marketing and much higher revenue. revenue-per-send.

Customer Data 366

Customer Data B2C Subscription Channel 366

Groove

OCTOBER 11, 2024

Personalization is key as well, and you can leverage customer data to give your messages a personal touch. To improve the deliverability of your messages, you'll want to authenticate them with the proper protocols and monitor your sender reputation.

Management 347

Management Marketing eCommerce Recommendation 347

Groove

OCTOBER 11, 2024

Laws like TCPA and GDPR protect customer data and prevent businesses from invading messaging inboxes without permission. Personalization Options Customer data can help businesses tailor messages for better engagement. It also results in faster purchases.

Merchant Services 325

Merchant Services eCommerce Platforms eCommerce Marketing 325

Retail TouchPoints

FEBRUARY 8, 2024

The digital marketplace solution from Intelligence Node — which is powered by generative AI and real-time data capture — generates comprehensive product listings and ratings for customers while also providing custom, data-rich insights to guide a company’s marketing strategies.

Customer Experience 274

Customer Experience Improvements Customer Data Information 274

Retail TouchPoints

NOVEMBER 14, 2022

Improved Quality and Productivity : Because AI-powered tools are designed to enhance efficiency and accuracy, they can improve your brand’s productivity and the quality of its products and services. This leads to greater customer satisfaction, better retention rates for your business and an improved reputation for your brand.

Customer Loyalty 360

Customer Loyalty Operations Improvements Customer Experience 360

Retail TouchPoints

JANUARY 11, 2021

Businesses that can identify customers’ needs and preferences and meet them in the moment will pull ahead of the pack. One such area where on-demand data can help retailers is inventory. And refined, accurate customer data will help the industry further adapt to a model that is more heavily reliant on an online experience.

Small Business Retail 284

Small Business Retail Retail eCommerce Social Media 284

Retail TouchPoints

JUNE 9, 2022

Using a combination of online and offline data sourced from across its organization, The Home Depot will offer product suggestions designed to help customers complete projects on which they are embarking. In April 2022, the retailer appointed Matt Carey to the newly created role of EVP of Customer Experience.

Omnichannel 270

Omnichannel Customer Experience Customer Data Improvements 270

Retail TouchPoints

SEPTEMBER 9, 2024

Family Dollar will use solutions from Dunnhumby to make merchandising and category management more customer-centric across its store network. In August 2024 Family Dollar partnered with First Insight to improve its merchandise assortment strategy.

Management 281

Management Customer Data Consumer Improvements 281

Groove

OCTOBER 5, 2024

If you haven’t tracked your email messages’ deliverability before, read on to explore what you need to know about this statistic and what you can do to improve your rates. Impact on Marketing ROI Higher deliverability rates lead to improved open and click-through rates. What is Email Deliverability? or excessive emojis.

Merchant Services 279

Merchant Services eCommerce Improvements eCommerce Marketing 279

Retail TouchPoints

JULY 24, 2024

The new Boxed.com will leverage Spresso technology and MSG’s established fulfillment network to deliver an enhanced customer experience and drive growth for the revived brand.

Fulfillment 260

Fulfillment Customer Loyalty Banking eCommerce Platforms 260

Retail TouchPoints

DECEMBER 1, 2022

Batteries Plus has rolled out a new online experience, using customer data to create a more customized and personalized shopper journey. The company will continue to build on its new digital offerings in order to cultivate deeper relationships with its customers.

Omnichannel 273

Omnichannel Customer Data eCommerce Platforms Technology 273

Retail TouchPoints

FEBRUARY 15, 2023

Current customer Albertsons Cos. We created the Ai.Retail platform several years ago [to offer retailers] a repository of capabilities that teams could quickly pull off the shelf as they’re figuring out what to do with all their data,” said Jill Standish, Global Retail Lead at Accenture in an interview with Retail TouchPoints.

Merchant Services 284

Merchant Services Supplies Retail Customer Data 284

Retail TouchPoints

NOVEMBER 12, 2020

The tool seeks to help retailers capture much more customer data, and at a faster rate compared to surveys and mystery shoppers. Associates using the platform can talk to customers as they normally would, except that a mic captures their conversations. Conversions: Why did shoppers who engaged with products not make a purchase?

Multi-channel 246

Multi-channel Customer Social Media Retail 246

Retail TouchPoints

JUNE 16, 2022

The Home Depot will roll out more than 125,000 new hdPhones to associates in order to improve both the worker and customer experience at its stores. Earlier in June 2022, the retailer adopted the Adobe Experience Platform to enhance the abilities of its customer data platform (CDP) for creating personalized campaigns.

Mobile 274

Mobile Demo Improvements Customer Experience 274

Retail TouchPoints

MAY 24, 2024

Associates also can access rich customer data, helping them boost conversions by up to 40% ; Improve business efficiency while reducing total cost of ownership: A unified commerce platform enables retailers to consolidate the number of systems required to run their business while also improving data visibility.

Merchant Services 261

Merchant Services Shopify POS Multi-channel 261

Retail TouchPoints

MARCH 30, 2021

Zalora will leverage the Algonomy real-time Customer Data Platform (CDP) to unify customer interactions and activate personalized experiences online, as well as on mobile and via email, for customers in all seven countries where it operates. “We

Mobile 246

Mobile eCommerce Accessories Apparel 246

Forrester eCommerce

OCTOBER 29, 2020

Customer experience (CX) has become the number one business priority for marketers. The percentage of European B2C marketers considering improving CX as their company’s top business priority has jumped from 26% in 2019 to 46% in 2020. CMOs are fully aware of the importance of customer data to personalise experiences.

B2C 218

B2C Customer Customer Experience Customer Data 218

Retail TouchPoints

MARCH 1, 2024

While the retailer will be focused on improving existing store experiences at scale moving forward, Best Buy is planning to “open a few additional outlet centers and new formats to continue to test two important concepts,” said Barry. These efforts and more will serve to increase membership engagement and continue to improve retention.”

POS 274

POS Omnichannel Mobile Improvements 274

Retail TouchPoints

APRIL 5, 2024

Retailers are always looking to improve their game, with an eye to increasing sales, reducing costs and maximizing profitability. Retail competition has increased from small upstart retailers to big box stores and peers, so the ability for retailers to improve on their game is more necessary than ever.

Retail 307

Retail Games Multi-channel Leisure 307

Retail TouchPoints

MARCH 9, 2022

The rest are at risk of losing customer loyalty, brand affinity and revenue. A recent study found that 83% of retailers say they cannot leverage customer data to its full potential. By quickly integrating existing data into its AI tool, the brand identified positive queue activity among specific workers.

Retail 301

Retail Customer Data Customer Experience Social Media 301

Retail TouchPoints

MARCH 28, 2023

Brands want to engage with the customer and provide tailored, personalized recommendations, from cereal to personal care essentials,” said Chad Fox, VP, Chief Marketing Officer at Dollar General in a statement.

Customer 293

Customer Customer Data Improvements Marketing 293

Retail TouchPoints

MAY 6, 2022

Together with Deliverr, Shopify Fulfillment Network will give millions of growing businesses access to a simple, powerful logistics platform that will allow them to make their customers happy over and over again.”.

Shopify 307

Shopify Fulfillment Merchant Services Supplies 307

Retail TouchPoints

JULY 9, 2024

JCPenney CIO Sharmeelee Bala revealed the critical role that the retailer’s valuable customer data will continue to play in its turnaround, which is only appropriate since “the lens we have maniacally focused on is the customer and the customer experience,” she said in an interview with Retail TouchPoints.

POS 274

POS Department Stores Payment Services Point of Sale 274

Groove

FEBRUARY 16, 2024

Some of the top benefits you can look forward to when you integrate Shopify with HubSpot include: Unified Customer Data: Integrating HubSpot and Shopify ensures that information such as customer purchases, preferences, and interactions are seamlessly synchronized between the two platforms.

Shopify 258

Shopify Live Chat Customer Data Information 258

Optimizely

SEPTEMBER 11, 2018

Have you ever actually asked your customers what they think of your B2C brand? If not, you’re missing out on key data points. While it’s vital to collect and analyze customer data across channels and devices, it isn’t enough to track email opens, social media likes, and website visits alone.

Customer 250

Customer B2C Social Media Improvements 250