Remove Customer Data Remove Shipping Costs Remove Small Business Retail
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Small Business, Big Ideas: Amid Historic Disruption in Off-Price, This Family-Owned Overstock Wholesaler is Reinventing the Game

Retail TouchPoints

This story is part of Retail TouchPoints ongoing Small Business, Big Ideas series, focusing on smaller retail brands that have found big success and have even bigger ambitions. As we all now know, Norman was at the cusp of a whole new category of retail, one now dominated by companies such as Dollar Tree and TJ Maxx.

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Inside the Online Bookstore Building a ‘Model for Small Businesses to Compete with Amazon’

Retail TouchPoints

“Right before we launched, I had a panic attack when I did the math of how many customers we would need to survive,” recounted Andy Hunter, Founder and CEO of Bookshop.org in an interview with Retail TouchPoints. “It This is what enables the site to offer competitive shipping speeds and pricing.

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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Now, it’s time to pick, pack, ship and take a look at your marketing campaigns to see which won, which lost and what that may mean for your 2018 marketing initiatives. Small Business Saturday. Small Business Saturday: +22.79%. Small Business Saturday: Mobile: 55%. Cyber Week is officially over.

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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Understandably, this decision has wide-ranging implications –– to your customers in engaging with your brand and reducing friction of getting the product they need, to your employees that have to implement campaign strategies, and to your bottom line in terms of sales growth as well as cost of maintenance and installation.

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Google Shopping Actions: How to Increase Product Visibility for Free

Kissmetrics

This means nearly any retailer can sign up for Google Shopping Actions and link their products without paying the 12% commission Google formerly collected on each sale. Retailers and advertisers have a unique opportunity to get incredible exposure for their products. Google has also dropped commissions for its Buy on Google program.

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You Just Experienced your First Chargeback. Now What?

Retail TouchPoints

A chargeback occurs when a customer disputes a transaction and their issuer (the bank that provided them with the card) reverses the transaction — essentially charging it back to the retailer. Fraud on even just a few big-ticket items has the potential to wipe out the profit margin for a small business.

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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Because a lot happens in a year within retail and ecommerce. Those two tactics still work wonders for brands, with the caveat that: Competition is fierce and as a result… Costs are high. In 2018, one thing is guaranteed, Facebook Ad inventory will go up in cost. Community Building, Customer Engagement & CRM.

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