Retail TouchPoints

DECEMBER 5, 2024

The least we can do is set them up for success with the right technology. When it comes to technology, associates expect to log in to a POS application and use it just like any other app they use on a day-to-day basis. Well, let’s start with customer data. And, and, and… Are we expecting too much from store associates?

POS 275

POS Payment Services Shipping Costs Fulfillment 275

Retail TouchPoints

FEBRUARY 12, 2025

The retail industry has been quick to embrace new technologies for customer engagement especially during the pandemic, when the shift from brick-and-mortar to online retail became critical. While the business side has rapidly adopted digital tools to engage consumers, the security side has often been locked into older technology.

Retail 277

Retail Technology Supplies Operations 277

Groove

OCTOBER 11, 2024

Laws like TCPA and GDPR protect customer data and prevent businesses from invading messaging inboxes without permission. Personalization Options Customer data can help businesses tailor messages for better engagement. It also results in faster purchases.

Merchant Services 352

Merchant Services eCommerce Platforms eCommerce Marketing 352

Retail TouchPoints

MARCH 10, 2025

For his latest book, Bionic Retail: How to Thrive in an Exponential World , Hawkins has explored the gap between technologys rapid evolution and retailers slowness or in some cases complete lack of willingness to adopt it. In many cases, the technology works great, but the people don’t accept it, Hawkins noted.

Retail 200

Retail Technology Customer Loyalty Books 200

Retail TouchPoints

FEBRUARY 26, 2025

When customer data is exposed in a cyberattack, criminals can use it to commit fraud. Fraudsters can steal employee credentials to expose customer data. Both kinds of incidents affect the bottom line and both can impact the companys image with customers. Vendor communication. Site security is also a concern.

Payment Services 236

Payment Services eCommerce Shipping Costs Supplies 236

Retail TouchPoints

NOVEMBER 14, 2024

Sustained success in the retail industry often relies on the direct relationships businesses establish with their customers, and price hikes can undermine these relationships. In addition, retailers are responsible for vast amounts of financial and personal customer data, and breaches leave consumers themselves vulnerable to fraud and theft.

Retail 277

Retail Payment Services Consumer Management 277

Retail TouchPoints

MARCH 5, 2025

CDPs : A Customer Data Platform is a valuable tool for a retail media business to unify its customer view from the rich first-party data that comes from being a retailer. Her background allows her to evaluate and integrate new technologies, collaborating with IT, BI and marketing teams.

Retail 238

Retail Marketing Technology Presentation 238

Retail TouchPoints

MARCH 8, 2021

As technology and digital continues to infiltrate consumers’ lives, the need for human interaction and emotional connection is more important than ever. Retail TouchPoints (RTP): Shikatani Lacroix Design’s latest white paper looks at finding the balance between technology and human interaction.

Customer Data 264

Customer Data Customer White Paper Technology 264

Groove

JULY 31, 2024

Marketers and other eCommerce professionals are always on the lookout for new ways to work more efficiently and effectively, and a customer data platform (CDP) is one potential solution. Key Features of Bloomreach CDP As a customer data platform, Bloomreach’s first and most important task is gathering and compiling customer data.

Customer Data 195

Customer Data eCommerce Marketing eCommerce Customer 195

Retail TouchPoints

DECEMBER 16, 2022

Retailers can rely on innovation to fill the gaps left by a lack of staff by deploying the right retail technologies. Allowing employees to complete multiple sales anywhere in the store, rather than just at the sales counter, can have a positive impact on sales and customer experience. Streamline Workflow to Optimize Service.

Technology 278

Technology Payment Services Retail POS 278

Retail TouchPoints

MARCH 4, 2025

Martens has selected the Amperity customer data cloud solution to support its global data and marketing operations strategy. Selecting Amperity demonstrated our commitment to enhancing customer engagement with AI-powered personalization. In March 2024 Dr. Martens debuted its ReWair resale program.

Channel 179

Channel Customer Customer Data Operations 179

Forrester eCommerce

MAY 17, 2021

CX pros can realize the full benefits of customer data by building a comprehensive CX technology portfolio that weaves in partner tech. Learn more.

Technology 225

Technology Customer Data Customer Customer Experience 225

Retail TouchPoints

MARCH 3, 2025

In the highly competitive retail market, businesses are leveraging technology to strengthen brand loyalty and enhance consumer experiences in ways that only science fiction writers could have imagined 40 years ago. Just this past year, prior to Thanksgiving, Ahold Delhaize the parent company of U.S.

Payment Services 207

Payment Services Retail Point of Sale Supplies 207

Retail TouchPoints

NOVEMBER 28, 2024

This is an opportunity to not only capture share of wallet but also build lasting customer loyalty and trust. Payments technology is central to the shopping experience. As the holiday shopping season approaches, retailers face increased pressure to facilitate a seamless and secure shopping experience. and 3.3%, to nearly $1.59

Payment Services 298

Payment Services Payments Merchant Services Omnichannel 298

Dynamic Action

FEBRUARY 7, 2025

Summary Not all retail technology is created equal. To stay ahead, retailers need a solution with real-time, high-quality data, connected insights, advanced AI, and actionable intelligence to drive smarter decisions and better results. But, not all retail technology is created equal.

Technology 71

Technology Retail Demo Books 71

Forrester eCommerce

SEPTEMBER 14, 2022

I’m not generally known for my prowess in do-it-yourself, or DIY. When anything needs fixing, putting together and certainly constructing from scratch, I prefer to leave it to people who know what they’re doing.

Customer Data 195

Customer Data Customer Other B2B 195

Retail TouchPoints

OCTOBER 24, 2024

Lemonis hinted at this strategic shift when reporting the company’s Q1 2024 earnings earlier this year, sharing that Beyond had entered a “wide-scoping” relationship with Salesforce centered on cleaning and better leveraging all the customer data Beyond now has from its combined brands.

Marketing 263

Marketing Reference Improvements Customer Data 263

Retail TouchPoints

MARCH 19, 2025

And with each new technological advancement, whats possible for immersion changes. New technologies like self-contained XR wearables, spatial technology and projection technology are providing opportunities to entertain and delight shoppers in brand new ways. We are now at one of those moments of new possibilities.

Customer 147

Customer Vend Games Automotive 147

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 28, 2025

Retailers are moving faster than ever to adopt technology that drives business success. Whether its improving customer experiences or optimizing supply chains, staying on top of retail technology trends is essential for remaining competitive. Here are five critical retail technology trends that will drive innovation in 2025: 1.

Technology 52

Technology Payment Services Retail Order Fulfillment 52

Forrester eCommerce

APRIL 11, 2019

The last couple weeks have been an exciting time for the customer data platform (CDP) category. At long last, major marketing technology vendors formally declared their intentions to get serious about managing and activating data for marketing.

Marketing 290

Marketing Customer Data Technology Management 290

Retail TouchPoints

DECEMBER 12, 2024

Why these partnerships work: Shared audiences: Commerce media platforms leverage retailers’ rich customer data to identify overlapping audiences between brands. Laura Cosgrove is a seasoned executive with extensive experience in ecommerce technology.

Travel 173

Travel Books Accessories eCommerce Technology 173

Forrester eCommerce

FEBRUARY 14, 2024

I’m pleased to announce the publication of The Customer Data Platforms In Asia Pacific Landscape, Q1 2024 report. This comprehensive report features 22 vendors with $5 million or more annual CDP revenue from the APAC market.

Marketing 459

Marketing Customer Data Customer B2C 459

Retail TouchPoints

MARCH 27, 2025

One area that may drastically improve consumers satisfaction with customer service: AI-powered bots that can act as a shoppers own personal concierge service. This emerging technology can ease common customer service pain points and turn lackluster chores into more luxurious, customized experiences.

Payment Services 147

Payment Services Multi-channel Customer Experience Shipping Costs 147

Optimizely

JANUARY 11, 2018

By ingesting the right customer data, dynamic segments grow and shrink as your customers move in and out of the segments — automatically triggering the right campaigns at the right time. This is a powerful technology for B2C marketers because it saves time and makes your marketing far more personalized than before.

Customer 334

Customer B2C Customer Data Improvements 334

Forrester eCommerce

JUNE 22, 2023

Marketers want to capture as much zero- and first-party data as possible, whether that’s email addresses, marketing opt-ins and other consent, or more granular data about who a customer is and what they’re interested in.

Customer Data 195

Customer Data Customer Marketing Consumer 195

Retail TouchPoints

JANUARY 30, 2024

Gen AI, with its vast potential for enhancing efficiency and personalizing customer experiences, also comes with ethical considerations. An AI committee can actively oversee the ethical deployment of AI in areas like personalized shopping experiences and customer data usage.

Retail 340

Retail Customer Experience Technology Customer Data 340

Forrester eCommerce

OCTOBER 26, 2018

Six months ago we started a conversation about customer data platforms (CDPs). The timing was right; CDPs were driving attention towards a historically sleepy corner of the martech universe centered around data management, gaining traction among vendors, and racking up mentions in the marketing trade press.

B2C 355

B2C Marketing Customer Data Management 355

Optimizely

MARCH 25, 2019

Zam is a data science-powered marketing assistant that lives inside the Zaius B2C CRM platform. Zam is constantly analyzing all of your customer data and serving up predictive and prescriptive insights that — with one click — you use to interact directly with the right customers and offer the right products at the right time.

Marketing 79

Marketing Customer Data B2C Demo 79

Retail TouchPoints

APRIL 20, 2022

Through an interactive activation , attendees can venture through the shopping experience and see how the brands combine high-touch service and immersive technology to better serve consumers. Everything from the millwork to the fixtures and technology drive a brand story. Plus, the interactive RFID stations are a ‘must-see.’

Retail 354

Retail Social Media Technology Events 354

Forrester eCommerce

JUNE 3, 2021

Forrester defines cross-channel campaign management (CCCM) as “enterprise marketing technology that supports customer data management, analytics, segmentation, and workflow tools for designing, executing, and measuring campaigns for digital […].

Channel 243

Channel Management Customer Data Technology 243

Retail TouchPoints

DECEMBER 1, 2022

Batteries Plus has rolled out a new online experience, using customer data to create a more customized and personalized shopper journey. The company will continue to build on its new digital offerings in order to cultivate deeper relationships with its customers.

Omnichannel 277

Omnichannel Customer Data eCommerce Platforms eCommerce 277

Retail TouchPoints

DECEMBER 15, 2022

The convenience retailer and pizza chain’s partnership with Salesforce helped it consolidate fragmented technologies and automate its personalization strategy, allowing Casey’s to send 200 million personalized communications every month with messaging tailored to each customer’s purchasing history. 6 billion engagements captured.

Mobile 297

Mobile Arts Customer Loyalty Customer Data 297

Retail TouchPoints

JULY 24, 2024

Underpinning the relaunch will be ecommerce platform Spresso , which had been a part of Boxed until the brand’s bankruptcy, at which point the technology division was spun off as a separate entity. Jared Yaman, formerly COO and Co-founder of Boxed, now serves as Spresso’s CEO.

Fulfillment 263

Fulfillment Customer Loyalty Banking eCommerce Platforms 263

Retail TouchPoints

AUGUST 2, 2021

With the 2021 holiday shopping season a few months away, it’s clear retailers need to find new and exciting ways to attract shoppers and create an impactful experience that keeps customers engaged. The Rise of Sizing Technology. Large brands such as Dickies have recently started embracing this type of technology.

Retail 317

Retail Technology Recommendation Information 317

Retail TouchPoints

SEPTEMBER 5, 2024

AI is the latest massively disruptive technology making waves for businesses everywhere. Generative AI is giving birth to exciting new use cases, but as with any new technology, there are serious questions about how to properly wield it. But it’s not quite new to retailers. Even many tech-savvy retailers are struggling to keep up.

Retail 312

Retail Reference Social Media Technology 312

Retail TouchPoints

MARCH 24, 2022

The retailer will combine this information with new foot scanning technology from Volumental. Customers step onto a 3D scanner that assesses 16 foot measurements in less than five seconds. These are designed and printed for their unique foot shape and movement patterns, then mailed directly to the customer. ”

Recommendation 277

Recommendation Technology Customer Data Information 277

Groove

APRIL 17, 2024

Marketing automation is a technology that has allowed companies to supercharge their marketing strategies without blowing up their budgets. At the heart of the Klaviyo Google Ads integration is the rich customer data that Klaviyo collects.

Customer Data 337

Customer Data Improvements eCommerce eCommerce Marketing 337