Retail TouchPoints

SEPTEMBER 19, 2023

Customer experience (CX) optimization is a necessity for ecommerce retailers and other online businesses that want to convert visitors, drive sales and cultivate customer loyalty. Whatever the reason, the data illustrates the importance of understanding what your particular customers want.

Customer Experience 287

Customer Experience Customer eCommerce Customer Loyalty 287

Retail TouchPoints

DECEMBER 1, 2022

The solution was created to help retailers build their CX business case, understand their CX maturity, illuminate ways to generate ROI and help define a solid CX strategy to drive desired business and customer outcomes. Additionally, its more than 80 pre-built journeys aim to drive customer loyalty, spark upsells and lead to faster ROI.

Customer Experience 277

Customer Experience Customer Retail Customer Loyalty 277

Retail TouchPoints

NOVEMBER 6, 2024

This not only cuts into profit margins but also risks damaging the brand’s reputation; 46% of porch piracy victims said the experience negatively impacted their relationship with the retailer. The demographic data is also revealing. Retailers are caught in a difficult position.

Fulfillment 274

Fulfillment Shipping Costs Magento Consumer 274

Retail TouchPoints

JULY 6, 2023

Do we have the right customer experience? These are all questions that a retailer should ask itself when they’re thinking of starting a sustainable loyalty program. If they haven’t fixed the digital enablement basics, they won’t have much success moving forward with a green loyalty program.

Customer Loyalty 272

Customer Loyalty Customer Retail Financial Services 272

Retail TouchPoints

MAY 10, 2024

You have a huge amount of data in different places. Getting and managing the right information for your product catalogs is a time-consuming task, and you aren’t 100% sure your data meets the quality standards necessary to keep each sale from becoming a return: accurate, complete and up-to-date. Designed for data integrity.

eCommerce 290

eCommerce Management Information Customer Loyalty 290

Retail TouchPoints

SEPTEMBER 7, 2023

Here are three reasons why forward-thinking retailers are implementing MACH principles — and working with organizations that are doing so — to foster dynamic customer experiences that align with consumers’ changing wants and needs (and in turn, exceed revenue goals!): The customer experience is changing — and faster than ever.

Customer Experience 290

Customer Experience Technology Customer Retail 290

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Using Data To Improve Customer Experience.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

Retail TouchPoints

AUGUST 18, 2023

Maximizing Mobile Personalizing the user experience to enhance customer loyalty is more achievable today than ever before. By providing information that customers need within their personalized loyalty app, retailers strengthen their customer relationships.

Customer Loyalty 246

Customer Loyalty Customer Food and Beverages Marketing 246

lateshipment

FEBRUARY 14, 2020

Hence the need for Delivery Experience Management (DEM). What is Delivery Experience Management? Organizationally Delivery Experience Management (DEM) sits at the very intersection of onsite customer experience, post-purchase customer experience, and last-mile order fulfillment. .

Customer Experience 260

Customer Experience Management Shipping Costs Customer 260

BigCommerce

MAY 1, 2018

The surfacing of the Facebook debacle involving Cambridge Analytica and the massive amounts of data collected from 87 million users, which was used to influence the 2016 presidential election, revealed big data as the powerful beast it can be. In other words, it can help you build a data-driven ecommerce business.

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

Retail TouchPoints

APRIL 7, 2022

Many factors go into customer loyalty, from the most basic (offering quality products that shoppers want) to more emotionally driven considerations. Customers that participated in the campaign both contributed to the cause but also increased their loyalty to Kroger. Barbara Connors. “We

Customer Loyalty 278

Customer Loyalty Customer Beauty and Health eCommerce 278

Retail TouchPoints

AUGUST 19, 2024

This can be done through the effective use of granular data, which will in turn help retailers maintain customer loyalty and keep their revenues steadier, regardless of fluctuations in national consumer spending rates. Data granularity refers to the level of detail in our data.

Retail 306

Retail Customer Loyalty Consumer Social Media 306

Retail TouchPoints

JANUARY 13, 2025

According to the latest data from the National Retail Federation (NRF), merchandise returns are projected to reach an astounding $890 billion in 2024, accounting for approximately 16.9% With the holiday season just concluded, the challenge of managing merchandise returns is a reality for many retailers.

Retail 298

Retail BigCommerce B2C Channel 298

Retail TouchPoints

JANUARY 17, 2025

A combination of proactive, intelligent customer support and advanced technologies can reduce costs, improve customer satisfaction and foster stronger relationships transforming returns from a setback into an opportunity to provide a hyper-personalized customer experience for both shoppers and retailers.

Customer 162

Customer Customer Experience Recommendation Technology 162

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. So how do retailers regain the power of their data?

Retail 306

Retail Customer Data Customer Experience Social Media 306

Retail TouchPoints

NOVEMBER 17, 2023

The letdown customers experience when their orders don’t arrive on time, or at all, results in uncertainty and distrust that’s difficult — if not impossible — to remedy. Retailers can expect that customers will turn to other vendors; once this happens, they’ve lost both the sale and the customer’s trust and loyalty.

Shipping Costs 264

Shipping Costs Customer Experience Supplies Improvements 264

Retail TouchPoints

JANUARY 30, 2025

As we move into 2025 and reflect on the learnings of the 2024 holiday season, customer loyalty and the risks of losing it are at the top of every business leader’s mind. But delivering a great customer experience hinges on more than just strategyit requires seamless user experiences (UX) at every touch point.

Customer Experience 256

Customer Experience Technology Customer Loyalty B2B 256

Retail TouchPoints

MARCH 10, 2025

I drew on some of my experiences as a retailer, focusing on loyalty and using customer data, Hawkins said in an interview with Retail TouchPoints. Hawkins experienced this culture gap firsthand as he helped his former company, Green Hills , develop its customer loyalty initiatives.

Retail 200

Retail Technology Customer Loyalty Books 200

Retail TouchPoints

SEPTEMBER 11, 2024

Analyzing customer data to predict future purchases can be hard. And it doesn’t help that most companies focus far too often on preference data to anticipate what customers will want next. And I’m not especially impressed by what most companies call preference data. They can study modes. Dave Norton, Ph.D.

Customer 272

Customer Shopping Carts Social Media Recommendation 272

Retail TouchPoints

MAY 23, 2022

Loyalty programs can increase revenue by 15%-25% each year, according to McKinsey , which is why brands prioritize these programs. The customer experience is just as crucial and shapes how customers perceive your brand. Sometimes data is stored in legacy systems that are now working in overdrive to produce new workloads.

Merchant Services 264

Merchant Services Improvements Customer Experience Customer Loyalty 264

365 Retail

FEBRUARY 9, 2025

In the competitive landscape of retail, fostering customer loyalty is essential for long-term success. Loyal customers provide a reliable revenue stream and contribute to brand growth by acting as ambassadors, sharing positive experiences through word-of-mouth and online reviews.

Customer Loyalty 52

Customer Loyalty Customer Retail Social Media 52

Retail TouchPoints

NOVEMBER 14, 2023

It came down to coding: Because generative AI is built using pre-existing data and rules, it can only produce results that are similar to, or derivative of, things that have been done or said before. Let’s talk about your data. Strong data is vital. The reason for these shortcomings was fairly simple.

Retail 275

Retail Customer Loyalty Technology Consumer 275

lateshipment

FEBRUARY 26, 2020

On the contrary, providing a stellar post-purchase experience to your customer is your chance to increase C ustomer Satisfaction (CSAT) scores and rise above your competition particularly when companies like Amazon, Walmart, and eBay are rewriting the eCommerce playbook from a customer experience standpoint. .

Customer Experience 233

Customer Experience Customer Shipping Costs Shipping 233

Retail TouchPoints

OCTOBER 16, 2023

In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. Craft tailored quizzes for meaningful insights.

Social Media 278

Social Media Consumer Information Marketing 278

Optimizely

MARCH 29, 2018

As a believer in data-driven marketing, you immediately look at the metrics. You collected important activity-based metrics, but you weren’t being a true data-driven marketer and tying it back to the most crucial metric of all: revenue. Are you really a data-driven B2C marketer? How many converted into long-term customers?

B2C 247

B2C Marketing Multi-channel Customer Data 247

Retail TouchPoints

JULY 21, 2022

Data privacy has come into sharper focus over the past year thanks to new state legislation and federal privacy laws like the American Data Privacy and Protection Act (ADPPA). In fact, by the end of 2024, 75% of the world’s population will have personal data protected under modern privacy regulations , according to Gartner.

Marketing 279

Marketing Consumer Information Customer Retention 279

Forrester eCommerce

MAY 14, 2019

Marketing has been a story of eras: from mass marketing to the direct marketing era to digital marketing, and now data-driven marketing.

Marketing 381

Marketing Customer Loyalty Consumer Customer 381

RETAIL MANAGEMENT SOFTWARE

JANUARY 8, 2025

Retaining customers not only ensures consistent revenue but also fosters brand loyalty and advocacy. In this blog, we will explore proven customer retention strategies that retail businesses can implement to boost customer loyalty and long-term success.

Customer Retention 111

Customer Retention Customer Social Media Retail 111

Retail TouchPoints

MARCH 29, 2022

They want to deeply transform engagement and have more personalized relationships, gain the ability to measure at each point of contact, improve the efficiency and effectiveness of their campaigns and create long-term customer loyalty. Think Beyond First-Party Data. Increase Revenue in New Channels.

Customer 244

Customer Channel Technology Improvements 244

BigCommerce

FEBRUARY 23, 2018

That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. The various components involved in building out a customer loyalty program. What is a Customer Loyalty Program?

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Retail TouchPoints

NOVEMBER 14, 2022

Competitive pricing is a key strategy to build customer loyalty and increase sales. By using AI to calculate prices based on market demand and other market conditions, you can ensure that you’re offering the best value to your customers. This can help improve customer loyalty and help you stand out from competitors.

Customer Loyalty 360

Customer Loyalty Improvements Operations Customer Experience 360

BigCommerce

SEPTEMBER 28, 2017

Earlier this year, Michael Mandel from Progressive Policy published a piece about the growth of ecommerce sector jobs based on the latest data from the Bureau of Labor Statistics. It is the lifetime loyalty of that customer –– and loyalty often determines who wins in various ecommerce verticals. Let’s dive in.

Channel 402

Channel Live Chat Multi-channel Customer 402

RETAIL MANAGEMENT SOFTWARE

DECEMBER 2, 2024

It involves integrating digital tools and processes across all aspects of the business, from product development and marketing to sales and customer service. The goal is to create a seamless and personalized customer experience that drives sales and loyalty.

Payment Services 110

Payment Services Retail Mobile POS 110

Retail TouchPoints

JUNE 2, 2022

The solution provider also uses AI, ML, computer vision and natural language processing, with the goal of providing its customers with data-driven insights for generating personalized shopping experiences that drive customer loyalty.

Shopify 276

Shopify Customer Loyalty eCommerce Platforms Customer Experience 276

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2024

In today’s data-driven world, retail businesses face an increasing demand to streamline operations, improve customer experience, and stay ahead of the competition. Improved Data Accuracy and Consistency One of the most significant advantages of having a centralized database is the accuracy and consistency of data.

eCommerce Platforms 111

eCommerce Platforms Multi-channel Retail eCommerce 111

Retail TouchPoints

MAY 1, 2024

What was once a transactional pitstop becomes a destination inviting customers to develop a deeper connection to the brands they love. Combined with creativity and data-driven insights, experiential retail opens up endless possibilities. Customers become invested in earning rewards and badges.

Technology 312

Technology Arts Payments Customer Loyalty 312

Retail TouchPoints

MARCH 3, 2023

Retailers must create experiences that are unique to their brand and tailored to individual customers based on their behavior, needs and habits. These highly personalized experiences, when offered to thousands of individual customers using proprietary data, are difficult for competitors to imitate and set the retailer apart.

Consumer 283

Consumer Customer Loyalty Customer Experience Recommendation 283