Kissmetrics

JUNE 15, 2017

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Using Data To Improve Customer Experience.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

Retail TouchPoints

MAY 11, 2021

Getting the returns experience right is one of the most critical parts of that cycle — 95% of shoppers say that how returns are handled affects their decision of whether to purchase again. This is perhaps the most crucial test of your overall returns experience. In the long term, though, you’re probably losing that customer.

Customer Experience 221

Customer Experience Customer Customer Retention Definition 221

Retail TouchPoints

MAY 20, 2024

Retail TouchPoints is announcing winners of the fifth annual Brand Experience Awards , a program designed to spotlight the brands and retailers that are reimagining and elevating customer experiences across all channels. 2024 Brand Experience Award Winners Category: Customer Retention & Loyalty DSW Hy-Vee, Inc.

Customer Retention 299

Customer Retention Fulfillment Mobile Customer Experience 299

lateshipment

FEBRUARY 14, 2020

Low prices, fast shipping, and free returns are three must-haves for an online business to make the cut in today’s market. With Amazon rewriting the eCommerce playbook and retailers having followed suit to stay competitive, the focus has now shifted to the quality of delivery experiences. What is Delivery Experience Management?

Customer Experience 260

Customer Experience Management Shipping Costs Customer 260

Kissmetrics

APRIL 21, 2021

To successfully target and convert consumers across every channel and platform, you need a unified marketing strategy. That’s the crux of an omnichannel e-commerce marketing campaign. Omnichannel e-commerce is a marketing approach that creates a unified customer experience across multiple platforms.

eCommerce Marketing 254

eCommerce Marketing eCommerce Omnichannel Marketing 254

Optimizely

DECEMBER 20, 2018

How do you carve out your slice of the market in a super competitive industry? But it’s even harder to build an online retail site that competes with existing retailers like Amazon or Target that have an established a customer base and dominate the market. Need Supply: Market-leading editorial. What does that look like?

Online Retail 259

Online Retail Marketing Retail Fashion 259

Retail TouchPoints

DECEMBER 17, 2021

Omnichannel is a buzzword in the world of retail customer experience. This results in siloed communication and a disjointed customer experience. Not to mention a more cohesive journey across multiple channels helps create more engaging, personalized experiences. The benefits of going omnichannel? Aberdeen Group ).

Omnichannel 328

Omnichannel Multichannel Multi-channel Customer Retention 328

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

FastSpring

OCTOBER 13, 2020

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. It sounds simple enough.

Customer Retention 148

Customer Retention Customer Payment Services Subscription 148

lateshipment

MARCH 25, 2025

Your customers shopping journey refers to the steps theyve taken before, during, and even after they make a purchase at your store. With the growing role of a positive customer experience in driving sales and repeat purchases, the concept of the shopping journey and its importance has never been more relevant.

Shipping Costs 130

Shipping Costs Shipping Payment Services eCommerce 130

MakeWebBetter

MAY 27, 2020

Without customers, your business will just be a static structure, restricted and constrained in your own corner — it doesn’t even matter whether it’s online or offline. ‘A A Customer […]. The post Top 10 Successful Customer Retention Strategies That Actually Work appeared first on MakeWebBetter.

Customer Retention 130

Customer Retention Customer eCommerce Customer Loyalty 130

lateshipment

MAY 21, 2021

Did you know that the average Customer Retention Rate (CRR) is just around 35% for eCommerce businesses. Just take a look at these stats 65% of a company’s business can be credited to existing customers. Companies have to spend 7 times more to get a new customer than to retain an existing one. Leverage email marketing.

Customer Retention 130

Customer Retention eCommerce Customer Social Media 130

Kissmetrics

JANUARY 17, 2022

One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Hint: It’s more than adding “$FNAME” to your email marketing!). Here is what marketers need to know about personalized marketing.

Marketing 273

Marketing Recommendation Social Media Improvements 273

lateshipment

MAY 28, 2020

As if this were not bad enough, many such former customers end up posting damaging reviews on social media and forums that deter potential customers from buying from this retailer (could be you!). That being said, Should You Focus on Retaining Customers or Acquiring New Ones? CAC includes the cost of marketing and sales.

Shipping Costs 246

Shipping Costs Customer Retention Shipping Small Business Retail 246

Retail TouchPoints

JULY 21, 2022

But as more outside forces shine a spotlight on how those behaviors are turned into data that is leveraged for monetary gain, consumers are looking for more control over their information — and marketers are scrambling to keep pace. adults and 125 marketers. It’s becoming a media strategy conversation,” Redniss noted.

Marketing 279

Marketing Consumer Information Customer Retention 279

Wiser

SEPTEMBER 20, 2022

According to a study done by Salesforce , 84 percent of consumers say that customer experience is just as important as a company’s products and services. In fact, customer experience is one of the biggest factors that retailers have to consider. How can retailers make sure they are meeting these customer needs?

Customer Experience 148

Customer Experience Improvements Customer Retail 148

Omnisend

APRIL 28, 2021

While it’s important to keep your net wide and try to catch new customers, it’s equally vital, if not more so, to ensure that those who are already customers don’t slip through the netting. Enter retention marketing—the difference between constantly struggling to attract first-time buyers and comfortably selling to loyal customers.

Marketing 196

Marketing Customer Retention Merchant Services eCommerce 196

Retail TouchPoints

APRIL 1, 2024

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Customers don’t judge businesses by the quality of their products or services alone. The true differentiator is CX.

Retail 320

Retail Customer Experience Customer Retention Technology 320

Groove

JULY 31, 2024

Marketers and other eCommerce professionals are always on the lookout for new ways to work more efficiently and effectively, and a customer data platform (CDP) is one potential solution. We’ve put together an overview of what the platform has to offer so you can see how it would fit in with your eCommerce marketing strategy.

Customer Data 195

Customer Data eCommerce Marketing eCommerce Customer 195

lateshipment

FEBRUARY 28, 2025

The reasons can range from fit or quality issues to customers simply changing their minds. Exchanges streamline the process by allowing customers to swap items without disrupting sales. Both options enhance customer retention while minimizing the financial impact of returns on your eCommerce business.

Definition 130

Definition eCommerce Customer Retention Shipping Costs 130

Groove

APRIL 15, 2024

They can also leverage pricing strategies and increase customer experiences. Global Reach: Customers who normally would not have ordered from your store because of distance can now order. You’ll be able to reach a broader audience and garner new markets.

BigCommerce 230

BigCommerce B2B B2C Customer Retention 230

Omniconvert

AUGUST 28, 2019

Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

Customer Retention 102

Customer Retention eCommerce Customer Blog 102

Forrester eCommerce

JULY 25, 2023

Hardly any of the executives who include customer experience (CX) metrics in their quarterly earnings calls do it well. Stick to metrics that describe key business results and reflect the strategic goals of the organization — such as revenue, profit, or customer retention — at least until you’re sure […]

Customer Retention 195

Customer Retention Customer Experience Recommendation Customer 195

Omniconvert

JUNE 13, 2019

Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

Customer Retention 103

Customer Retention eCommerce Customer Blog 103

Omniconvert

JUNE 19, 2019

Our mission is to provide insights and ideas from world-class professionals on the topic of growth and to cut through the noise of so-called marketing tips and tricks, revealing the money-making strategies behind e-commerce.

Customer Retention 101

Customer Retention eCommerce Customer Blog 101

Retail TouchPoints

SEPTEMBER 19, 2022

EY, formerly known as Ernst & Young, says that 57% of consumers choose a brick-and-mortar retailer predominantly based on the customer shopping experience. Every interaction holds the potential to impact overall customer satisfaction and long-term customer retention.

Marketing 246

Marketing Retail Information Customer Retention 246

lateshipment

MAY 6, 2023

What measures do you consciously take to improve your customer’s purchase journey once they’ve hit the buy button? Before we get to the context of things, remember that the post-purchase phase takes up 50% of the overall customer experience.

Customer Experience 130

Customer Experience Customer Shipping Costs eCommerce 130

Smile.io

MAY 1, 2023

Customer retention is a key element in making sure your ecommerce business is sustainable and in business for the long term. Without repeat customers, your business won’t have the base it needs to grow. 🛍️ Customer retention is about keeping loyal customers, as opposed to recruiting new ones.

Customer Retention 77

Customer Retention Customer Customer Loyalty Merchant Services 77

iVend

JUNE 20, 2024

Customer retention is one of the most valuable and important strategies for building a successful mid-size retail business. It places the focus on customer lifetime value (CLTV) – the total that a customer spends with the retailer over a relationship that usually spans years, and even generations.

Customer Retention 94

Customer Retention POS Customer Retail 94

Retail TouchPoints

JUNE 15, 2023

The 2023 Brand Experience Award winners are brands and retailers taking innovative approaches to all things “experience” — from advanced influencer marketing strategies to immersive store designs and even thoughtful approaches to the metaverse.

Customer Retention 276

Customer Retention Jewelry Outdoor Fulfillment 276

Retail TouchPoints

JANUARY 29, 2024

On the strategic side, 41% of retailers identified reacting more quickly to business and market changes as an important omnichannel objective, followed closely by the 40% that cited providing a seamless customer experience across all channels.

Fulfillment 289

Fulfillment Shipping Costs Omnichannel Retail 289

Kissmetrics

MARCH 29, 2018

However, according to the Adobe Digital Index Report , returning customers make up 40% of revenues whilst representing only 8% of visitors. This tells us there’s a huge opportunity to increase customer retention rates further to support revenue growth. Why would a customer come back? It’s important to set the scene.

Customer Retention 205

Customer Retention Customer eCommerce Merchant Services 205

Retail TouchPoints

MARCH 19, 2024

The retailer also is positioning itself as a seasonal décor destination, promising 60% newness in home and holiday décor seasonally as a strategy to boost customer retention. We’re incredibly encouraged by initial customer response to our home décor assortment, and we see Kohl’s becoming a more formidable player in the home business.”

Multichannel 262

Multichannel Customer Retention Arts Consumer 262

Retail TouchPoints

FEBRUARY 7, 2024

In fact, 88% of marketers say interactive content helps brands differentiate themselves, while interactive content generates 52.6% Above all else, retailers must have a solid tech foundation in order to enable a gamified customer experience. Focus on customer retention. more involvement than static content.

Retail 287

Retail Games Clothing Customer Retention 287

Retail TouchPoints

AUGUST 7, 2023

Digital marketplaces help you provide the personalization customers have come to expect, and in today’s crowded ecommerce space, the customer experience has never been more important. Automation helps ensure a seamless customer experience. Global ecommerce sales are projected to exceed $7 trillion by 2025.

Subscription 246

Subscription B2B Mobile Customer Experience 246

Forrester eCommerce

NOVEMBER 17, 2022

Loyalty marketers, the scope of your job just expanded. Loyalty marketers have conventionally focused their efforts on customers post-purchase: increasing customer retention, enrichment, and advocacy. And before you panic, it’s a good thing.

Customer 195

Customer Customer Retention Supplies Marketing 195