Kissmetrics

JUNE 15, 2017

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

Groove

JULY 19, 2019

These programs are designed to encourage repeat purchases, increase customer satisfaction and lifetime purchase value. Although there is never a one-size-fits-all solution, we frequently recommend Smile.io (formerly Sweet Tooth) as a customer rewards tool. What is Smile.io? So, we developed Smile.io

Recommendation 185

Recommendation eCommerce Customer Loyalty Customer Retention 185

Groove

JULY 31, 2024

It analyzes customer interactions and metrics, such as brand perception and satisfaction, to personalize various elements of your marketing content, including: Social proof Countdown timers Discounts Product recommendations Optimizing ads so that they align with specific customer interests can have a powerful effect.

Customer Data 195

Customer Data eCommerce Marketing eCommerce Customer 195

Retail TouchPoints

DECEMBER 17, 2021

Omnichannel is a buzzword in the world of retail customer experience. This results in siloed communication and a disjointed customer experience. Omnichannel platforms are meant to limit disruption and simplify the customer experience, as well as grow and change with your business. Aberdeen Group ).

Omnichannel 328

Omnichannel Multichannel Multi-channel Customer Retention 328

Omnisend

MARCH 16, 2021

Have you ever received a product recommendation that just didn’t make sense? In ecommerce, you always want the message you send to be relevant to your customer. 4 Benefits of Personalized Product Recommendations for Ecommerce. Product recommendations are products that appear onsite, in emails, or in other marketing messages.

Recommendation 159

Recommendation Accessories eCommerce Customer 159

Smile.io

JUNE 1, 2022

Existing customers vs. new prospects graphic. Image Source: Antevenio Your post purchase customer experience can make a huge difference to your customer retention rate. A good post purchase experience shows the customer that you’re invested in their satisfaction. But, again, you can go further.

Customer Experience 96

Customer Experience Improvements Customer Customer Retention 96

Kibo

OCTOBER 18, 2021

Every retailer wants their customers to have the best possible customer experience with their brand, and a disappointing CX is now a major turn-off for consumers. What Makes for a Great Ecommerce Experience? Ecommerce brands need to achieve the same high levels of CX across all channels your customers interact with.

Customer Experience 62

Customer Experience eCommerce Customer Multi-channel 62

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

UpSellIt

NOVEMBER 7, 2024

In a market where customer acquisition costs are soaring and competition is fierce, fostering loyalty can set your brand apart. In this blog, we’ll explore three effective strategies to increase customer loyalty and turn one-time buyers into lifelong advocates. What is Customer Loyalty?

Customer Loyalty 135

Customer Loyalty Customer Live Chat Customer Experience 135

lateshipment

NOVEMBER 8, 2023

Increasing the average order value directly boosts your store’s revenue, increases customer loyalty , and retention and reduces churn rate. How Does Average Order Value Influence Customer retention? This gifting option can be a great way to save time for your customers, adding to a positive customer experience.

X-cart 130

X-cart Improvements eCommerce Shipping Costs 130

lateshipment

FEBRUARY 6, 2024

Profitability: By subtracting Customer Acquisition Costs (CAC) from CLV, a business can determine the profitability of acquiring and retaining customers (a metric known as adjusted CLV or CLV to CAC ratio). However, most businesses (like you, probably) neglect the customer experience after checkout.

eCommerce 130

eCommerce Customer Customer Retention Shipping Costs 130

lateshipment

MAY 28, 2020

As if this were not bad enough, many such former customers end up posting damaging reviews on social media and forums that deter potential customers from buying from this retailer (could be you!). That being said, Should You Focus on Retaining Customers or Acquiring New Ones? As they say, “every penny saved is a penny earned.”.

Shipping Costs 246

Shipping Costs Customer Retention Shipping Small Business Retail 246

Retail TouchPoints

SEPTEMBER 21, 2023

Underlying these experiences is the invisible hand of artificial intelligence, steering our post-purchase journey. While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line.

eCommerce 264

eCommerce Customer Loyalty eCommerce Platforms Shipping Costs 264

Retail TouchPoints

JANUARY 23, 2024

The positive vibe of the show was largely driven by retail executives’ obvious eagerness to explore which new technologies would help them maximize customer retention and business growth in 2024. Risk assessment is a muscle [that finance people have to develop],” said Dayna Quanbeck, CFO and COO for Rothy’s.

ACH 285

ACH Multi-channel Technology Customer Retention 285

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Invest in Your People .

Customer Loyalty 243

Customer Loyalty Customer Retail Shipping Costs 243

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 89

Customer Customer Retention Social Media X-cart 89

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

GetElastic

SEPTEMBER 15, 2021

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

Omnisend

APRIL 28, 2021

Enter retention marketing—the difference between constantly struggling to attract first-time buyers and comfortably selling to loyal customers. Many will often reference impressive numbers with retention marketing, like how increasing customer retention by 5% leads to a 25% to 95% boost in profits. Post-Purchase.

Marketing 196

Marketing Customer Retention Merchant Services eCommerce 196

Retail TouchPoints

APRIL 5, 2024

And marketers with a strong data foundation can create a seamless synergy between their CDP and MMH systems, fostering real-time communications that move at the speed of the customer’s interaction with the brand. Pini Yakuel is the Co-founder and CEO of Optimove , a customer-led marketing platform. It ensures personalized messaging.

Retail 312

Retail Games Multi-channel Leisure 312

Retail TouchPoints

JULY 10, 2023

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. It leverages hyper-localized search combined with millions of product attributes to recommend products.

Merchant Services 279

Merchant Services Shipping Costs Retail Social Media 279

Kissmetrics

APRIL 21, 2021

Omnichannel e-commerce is a marketing approach that creates a unified customer experience across multiple platforms. Specifically, omnichannel retailers deliver the same experience across every channel and create a seamless experience that transcends individual platforms. Increase Customer Retention Rates and Sales.

eCommerce Marketing 254

eCommerce Marketing eCommerce Omnichannel Marketing 254

AcquireConvert

APRIL 11, 2021

This seismic shift in consumer shopping habits means that eCommerce stores must ensure more than ever that they are providing a good customer experience. A report from PwC discovered that 73% of customers alluded to customer experience being an important factor in their purchasing decisions.

Customer Experience 41

Customer Experience Live Chat eCommerce Customer 41

UpSellIt

AUGUST 3, 2023

Ecommerce segmentation and personalization are two independent, but complementary strategies used in the field of online retail to enhance customer experience, improve conversion rates, and drive sales. Ecommerce personalization examples include: Product recommendations based on browsing and purchase history.

eCommerce 109

eCommerce Recommendation Accessories Customer Loyalty 109

Kissmetrics

MARCH 29, 2018

However, according to the Adobe Digital Index Report , returning customers make up 40% of revenues whilst representing only 8% of visitors. This tells us there’s a huge opportunity to increase customer retention rates further to support revenue growth. Why would a customer come back? It’s important to set the scene.

Customer Retention 205

Customer Retention Customer eCommerce Merchant Services 205

lateshipment

MARCH 15, 2021

The hard truth is that acquiring new customers is costly work. It costs as much as seven times more to acquire a new customer than to retain an existing one. Also, an existing customer will buy more from you and recommend your business more than a new customer will. The Impact of Late Deliveries on Key Metrics.

Shipping Costs 130

Shipping Costs Customer Retention Social Media Shipping 130

Wiser

NOVEMBER 1, 2023

Customer Engagement: Remarketing can be used to engage customers throughout their buying journey, improving overall customer experience and loyalty. By leveraging these types of remarketing techniques, businesses can foster deeper connections with potential customers, thus increasing the likelihood of conversions.

Customer 146

Customer Customer Retention Shopping Carts Conversion Optimization 146

Kissmetrics

JANUARY 17, 2022

A popular use for such messaging is product recommendations, like this one from Groupon , which focuses on pampering experiences a customer may appreciate. Dynamic websites are a form of web design that relies on real-time data to provide a personalized experience. Product Recommendations. Dynamic Websites.

Marketing 273

Marketing Recommendation Social Media Improvements 273

iVend

AUGUST 10, 2022

Consumers trust other consumers, even if they don’t know them personally, with 79% of consumers saying they trust online reviews as much as personal recommendations. Retailers need to focus on customer retention, identifying loyal customers, and nurturing them to become brand ambassadors and advocates who lead your retail community.

Retail 98

Retail Customer Retention Social Media Customer Loyalty 98

Omnisend

SEPTEMBER 29, 2021

One of the best ways to do this is by increasing customer retention rates. In this article, we’re going to discuss the best ways to identify customers that are an immediate ecommerce churn risk. Using churn management strategies you’ll be able to quickly prioritize your marketing efforts toward these high-risk customers.

Customer 148

Customer Customer Retention Social Media Merchant Services 148

lateshipment

OCTOBER 30, 2023

The impact they bring is catastrophic — wrecking customer experience, straining customer support teams, and ultimately threatening profit margins. By bringing all business functions together and working towards excelling in both, your post-purchase customer experience and operations at every stage of the process is vital.

eCommerce 130

eCommerce Shipping Costs Shipping Customer Experience 130

Smile.io

JULY 7, 2023

Increases customer retention Customer retention is the key to sustainable and long-term growth for ecommerce brands. According to our data at Smile.io , on average, the top 10% of customers spend 2 times more per order than the lower 90%. Blog Mike Rossi 2. Blog Jonathan Roque 4.

Customer Retention 92

Customer Retention Blog Customer Experience Jewelry 92

Retail TouchPoints

APRIL 8, 2021

A study found that referral marketing is trusted by 86% of customers, making it the most trusted form of marketing. A consumer is also 50X more likely to buy a product when it is recommended by their close friends and family. Word-of-mouth is a powerful tool that can accelerate your customer acquisition process.

Reference 192

Reference Social Media Recommendation Books 192

Omniconvert

SEPTEMBER 6, 2019

When he went to leave, he found his way blocked by a locked door, leaving him desperately looking… The post Getting Your Customers to Recommend your Business appeared first on eCommerce Growth Blog.

Recommendation 60

Recommendation Customer Blog eCommerce 60

Smile.io

SEPTEMBER 1, 2023

It’s a good idea to assess your customer churn rate on a semi-regular basis in order to keep your finger on the pulse of how your customers are responding to your retention marketing efforts. With that in mind, we’d recommend measuring this metric on a month-to-month basis.

Customer Retention 80

Customer Retention Mobile Improvements Customer Experience 80

lateshipment

OCTOBER 18, 2023

Add a ‘Personalized Notes’ option Personalization is key, but personalization can also be established on checkout pages by allowing the customers to add personalized moods for their loved ones. This provides a positive customer experience for the customer. Personalised Messaging in the Package 5.

Payment Services 130

Payment Services Merchant Services Shipping Costs Gifts 130

Omnisend

JANUARY 10, 2024

But once they’ve become your customers, their needs would revolve around your brand caring for them. Abandoned cart emails : Abandoned cart emails help you with customer retention and also help to boost your conversion rates. You send them when customers abandon their carts before completing the purchase.

Marketing 89

Marketing Customer Retention Social Media Customer Loyalty 89