Remove Customer Experience Remove Omnichannel Remove Technology
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How MACH Technologies Help Retailers Foster a Dynamic Customer Experience

Retail TouchPoints

The pace of technological change — as well as consumers’ increasing demand for always-on-shopping, anytime, anywhere — has left some retailers struggling to innovate digitally to meet customers’ evolving wants and needs. The customer experience is changing — and faster than ever. And they’re rewarded for it too.

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Next-Gen Retail: Crafting the Ultimate Omnichannel Journey

Retail TouchPoints

In today’s world, a stellar customer experience (CX) isn’t just a nice perk with which to provide customers — it’s table stakes. Consumer expectations are at an all-time high, and retailers need to ‘wow’ customers at every single touch point or risk losing them. EX (employee experience) matters almost as much as CX!

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How Technology Fuels Customer Experience and Brand Value

Retail TouchPoints

At a time when brand interactions bridge both digital and physical shopping, it is increasingly important for retailers to leverage technology to improve customer experiences and create value. Here are a few examples of how technology enhances customer experience and strengthens brand value.

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How The Vitamin Shoppe’s POS Upgrade is Leveling Up its Omnichannel Experience

Retail TouchPoints

While being able to physically investigate a product in context is a clear value prop of the brick-and-mortar experience, consumers increasingly see stores as destinations for high-quality service, immersive experiences and activations, and even digital order fulfillment. We wanted to get the best experience.

POS 260
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How Ambitious Brands Are Leveraging Composable Commerce

Business models have been slow to adapt to the shift to digital commerce, leaving brands to struggle to match customer experiences to the changing retail landscape. The reason for the struggle: an inflexible technology stack.

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ModCloth and Misen Outsource Omnichannel Fulfillment Operations

Retail TouchPoints

Two digital-first brands, Misen and ModCloth , are partnering with Cart.com to improve their omnichannel fulfillment and logistics operations. At Misen, we are always looking for ways to improve our customer experience and optimize our processes,” said Michael Mahoney, CEO of Misen in a statement.

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Solutions Designed for Retail Associates Need to Keep the Customer Experience in Mind

Retail TouchPoints

In an industry still struggling with a tight labor market, choosing which technology to arm store associates with becomes a critical decision. For example, if your stores don’t have reliable network connections, it’s a good idea to seek out technology that operates in offline mode with no loss of efficiency.