Optimizely

SEPTEMBER 11, 2018

While it’s vital to collect and analyze customer data across channels and devices, it isn’t enough to track email opens, social media likes, and website visits alone. This is exactly why you should survey your customers directly. Why should my business run customer surveys? …and much more.

Customer 250

Customer B2C Social Media Improvements 250

Retail TouchPoints

JUNE 11, 2020

However, 65% of consumers and 79% of B2B customers find the process of researching and purchasing online to be challenging due to inaccurate search results, poor or missing imagery, lack of reviews or ratings and inflexible delivery options. Forrester conducted three online surveys for the report. UK and Germany.

eCommerce 172

eCommerce B2B B2C Toys 172

Retail TouchPoints

DECEMBER 13, 2023

A well-designed store can create a memorable brand experience that strengthens customer loyalty. This is crucial considering a recent Publicis Sapient report on customer loyalty , based on a survey of over 8,000 consumers across six countries, revealed that 52% of global consumers report having slight to no brand loyalty overall.

Retail 312

Retail Customer Loyalty Social Media POS 312

Retail TouchPoints

JUNE 3, 2022

People want products and services from someone they trust, and social commerce provides an enhanced shopping experience by leveraging social media to deliver connection and authenticity. The Explosion of Social Commerce. To go even further, sites like Instagram help you build a seamless shopping experience.

Social Media 297

Social Media Consumer Electronics Electronics Channel 297

Retail TouchPoints

JULY 24, 2023

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on social media platforms — is big business. New research from Havas Media Network , in partnership with Snap, Inc. The partners surveyed 28,500 of this desirable consumer set from across the U.S.,

Social Media 246

Social Media Payments Payment Services Consumer 246

Retail TouchPoints

JUNE 10, 2022

More than two-thirds of shoppers overall are already familiar with the metaverse, but the percentages for each generation vary widely, according to KPMG’s Go boldly, not blindly, into the metaverse Consumer Pulse Survey. Social Media Creates a Blueprint for Future Innovation. The market could reach $783.3

Social Media 278

Social Media Channel Technology Customer 278

Retail TouchPoints

OCTOBER 16, 2023

By leveraging the quiz format creatively, brands can transform casual browsers into engaged participants, resulting in a win-win situation where customers feel heard and understood, and brands gain actionable insights for targeted marketing endeavors. Amplify insights through targeted surveys.

Social Media 278

Social Media Consumer Information Marketing 278

lateshipment

FEBRUARY 14, 2020

Hence the need for Delivery Experience Management (DEM). What is Delivery Experience Management? Organizationally Delivery Experience Management (DEM) sits at the very intersection of onsite customer experience, post-purchase customer experience, and last-mile order fulfillment. . It’s that simple!

Customer Experience 260

Customer Experience Management Shipping Costs Customer 260

Retail TouchPoints

MAY 2, 2024

An Accenture survey of 16,000 customers in 13 countries across Asia, Europe, Latin America and North America reported that over half of all consumers have adopted digital payment methods such as digital wallets, many of which displace banks’ brands from the customer experience. Consumers value the convenience these offer.

Customer Retention 278

Customer Retention Payment Services Gifts Marketing 278

ChannelAdvisor

NOVEMBER 8, 2023

Brands and retailers spend their whole careers chasing down answers to these questions — but we’ve revealed them in our 2023 global online survey results. Our 2023 Online Consumer Behavior Global Report covers the trends shaping global e-commerce today with survey findings (in partnership with Dynata) from over 6,000 consumers worldwide.

Consumer 52

Consumer eCommerce Consumer Electronics Multichannel 52

Retail TouchPoints

JULY 28, 2020

Data will come from the 6th edition of the Salesforce State of Marketing report, which surveyed nearly 7,000 global marketing executives. In the previous edition of the State of Marketing Report, the median number of customer data sources for marketers was projected to jump from 10 in 2017 to 15 in 2019 — a 50% increase in just two years.

Webinar 274

Webinar Consumer Marketing Consumer Goods 274

GetElastic

MARCH 6, 2019

Are you wasting valuable resources trying to improve customer experience? They see customer experience as isolated touchpoints: physical stores, mobile apps, web store, social media. Traditional commerce solutions are not structured for new customer experiences.

Customer Experience 130

Customer Experience Improvements Customer Social Media 130

Retail TouchPoints

JANUARY 24, 2024

According to the survey , 65% of respondents use search engines as their primary method for finding products, and 60% frequently utilize B2B marketplaces like Amazon Business for their purchases. Given these trends, developing a robust omnichannel strategy is becoming increasingly critical for companies.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Retail TouchPoints

OCTOBER 22, 2024

Customers have different expectations for businesses of different sizes, requiring companies to tailor customer experience (CX) strategies to match their current growth stage. While tactics differ, all businesses must consider each customer’s lifetime value (LTV) and how that will be affected as they scale.

Payment Services 264

Payment Services Small Business Retail Recommendation Technology 264

Kissmetrics

JUNE 17, 2021

No matter how innovative your product or competitive your pricing, if your customers are ultimately unhappy, they’re not going to stick around. percent of businesses surveyed in 2020 named customer experience as their number one priority over the next five years: What exactly do we mean by “customer satisfaction?”

Customer 324

Customer Social Media Improvements Recommendation 324

Retail TouchPoints

JULY 10, 2024

At Dyer Brown our approach, regardless of typology, emphasizes pre-design investigation: combining market research and surveys with collaborative stakeholder visioning sessions produces critical data that will inform the design process. The message is, “buy a Jeep and you’ll be this person, having this experience.”

Retail 261

Retail Social Media Point of Sale Information 261

Retail TouchPoints

MARCH 11, 2021

The survey — a hybrid online and computer-aided telephonic interview (CATI) survey of 140+ U.S. Amid this significant shift to online, however, order fulfillment has been a drag on profit margins, according to The New Store Experience Imperatives in High-Touch Retail. A frictionless return experience is critical.

Fulfillment 321

Fulfillment Order Fulfillment Shipping Costs Social Media 321

Retail TouchPoints

SEPTEMBER 3, 2021

In every organization, marketing plays an important role in defining, socializing and managing the customer experience (CX). However, the relationship between the customer experience and the marketing teams is often disconnected. Unity Point #1: Marketing Sets Expectations, and CX Delivers.

Marketing 306

Marketing Customer Social Media Customer Experience 306

SellBrite

MAY 25, 2017

In an effort to boost sales and effectively differentiate from competitors, more ecommerce entrepreneurs and hiring managers are working hard to build dedicated customer experience teams at their companies. You have to invest in customer experience. Why Customer Experience Matters.

Customer Experience 123

Customer Experience eCommerce Customer Social Media 123

lateshipment

AUGUST 31, 2023

Gen Z vs the Millennials vs the Gen X An average working-age person consumes social media 2 ½ hours per day. They depend on social media platforms to get gift ideas and this generation embraces the ‘Buy Now, Pay Later’ payment model. Social Commerce: Scroll, Tap, Shop Social media is the new search engine.

Consumer 130

Consumer eCommerce Social Media Payment Services 130

Retail TouchPoints

NOVEMBER 12, 2020

The tool seeks to help retailers capture much more customer data, and at a faster rate compared to surveys and mystery shoppers. Associates using the platform can talk to customers as they normally would, except that a mic captures their conversations. Social media or word of mouth? Price, fit or competition?

Multi-channel 246

Multi-channel Customer Social Media Retail 246

GetElastic

MARCH 16, 2021

The global pandemic has accelerated long-term customer experience trends with consumers increasingly shifting from physical to digital channels and changing their shopping behaviors: The flight to digital and omnichannel is likely to continue, with an increase in intent to spend online of up to 40%*, even post-pandemic.

Customer Experience 97

Customer Experience Customer Social Media eCommerce 97

Retail TouchPoints

MAY 18, 2022

Muros conducted a survey of approximately 1,000 people across the country to better understand how art-driven advertising resonates with consumers. Here are three ways murals (and experiential art in general) provide a unique and impactful pathway for retailers to think outside the box and transform the consumer experience.

Arts 284

Arts Consumer Social Media Retail 284

Retail TouchPoints

NOVEMBER 10, 2022

While large-scale surveys help identify macro trends and predictions, micro-surveys can glean new insights into specific communities of users. eBay Ads recently surveyed both groups to understand the trending themes among 2,000 online shoppers in the U.S. as well as the distinct nuances of 1,500 eBay shoppers. “We

Gifts 264

Gifts Social Media Shipping Costs Consumer 264

Retail TouchPoints

MAY 12, 2021

To gather insights as part of the Post Occupancy Evaluation process, T&C and the Building Performance team at Cushing Terrell developed and distributed a survey to T&C’s customer base across their six store locations. What We Learned. Curbside pickup was accelerated and launched within eight weeks after the pandemic began.

Social Media 261

Social Media Improvements Information Technology 261

365 Retail

MAY 14, 2024

Amex’s research surveyed 500 senior decision makers across UK retail and hospitality businesses of all sizes, with at least one physical store, exploring their current challenges, investment priorities, and customer attraction strategies.

eCommerce 107

eCommerce Customer Retail Merchant Services 107

Retail TouchPoints

MAY 29, 2023

With limited edition products, brands are attracting and unleashing a whole new set of customers and brand loyalists. In a tech-dominated world where social media offers brands insights into consumer purchase patterns, hype commerce has a real advantage when it comes to attracting high value customers.

Customer Loyalty 278

Customer Loyalty Customer Experience Payment Services Social Media 278

Retail TouchPoints

APRIL 7, 2023

Many shoppers are cutting back their spending under the weight of more than a year of inflation, but there’s still good news for the luxury industry — 62% of its shoppers plan to spend the same or more on luxury in the next three months compared to the last three months , according to Saks Fifth Avenue ’s Saks Luxury Pulse survey.

Travel 264

Travel Social Media Marketing Fashion 264

Retail TouchPoints

FEBRUARY 23, 2021

found that 32% of global retail marketers are spending nearly half of their marketing budget on social media advertising. Here’s what brands need to know to break through the noise across social platforms. In August, for instance, a global survey by Smartly.io In fact, Smartly.io We’re Less Engaged — But Still Scrolling.

Social Media 297

Social Media Consumer Marketing Channel 297

Retail TouchPoints

NOVEMBER 12, 2024

Recent Uniqode survey data reveals surprising trends in consumer attitudes towards QR codes: Virtual try-on potential : 40% of respondents showed high interest in using QR codes for virtual try-ons or product visualization. The campaign generated over 2 million scans in 24 hours, driving significant app traffic and social media buzz.

Gifts 274

Gifts Magazine Information Social Media 274

Retail TouchPoints

MAY 18, 2022

Retailers are responding to new expectations for customer experiences and growing demand for ecommerce, but how are they keeping pace with evolving consumer expectations? As shoppers return to storefronts, they now incorporate a wider blend of online and offline shopping experiences. 75% of U.S. 75% of U.S. respondents who?

Retail 264

Retail Customer Experience Omnichannel Channel 264

Retail TouchPoints

APRIL 3, 2023

households own a pet, according to the APPA National Pet Owners Survey. Like many retail and CPG brands, Myos Pet taps into a combination of channels, from email to social media and SMS, to engage with its customers. More than 66% of U.S. million or so homes spent $136.8 billion in 2023.

Payment Services 261

Payment Services Social Media Subscription Channel 261

Retail TouchPoints

MAY 12, 2021

It closed down all channels except online, and put all its advertising dollars and social media initiatives into selling direct to consumers (DTC). The group will also strengthen Pandora’s abilities to capture, analyze and apply customer data to enable better personalization of the customer experience.

Jewelry 269

Jewelry Multichannel Retail Merchant Services 269

MagentoBrain

FEBRUARY 21, 2023

2023 Digital Marketing Trends and Changes Trend 1: Pay more attention to "customer experience" The discussion of customer experience has greatly increased in recent years. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Retail TouchPoints

AUGUST 19, 2024

A backlash soon followed as customers felt spooked by the sense that they were under surveillance from companies they once trusted. Privacy and customer satisfaction are now closely intertwined. A customer buying these items often values brand prestige, quality and availability over price.

Retail 306

Retail Customer Loyalty Consumer Social Media 306

Retail TouchPoints

MARCH 3, 2022

However, to build and maintain customer loyalty through flash sales — and to generate the most revenue possible from them — you need to deliver an excellent customer experience. A great customer experience will also ensure that good customers are recognized and that their orders are approved quickly.

Merchant Services 246

Merchant Services Shipping Costs Payments Payment Services 246

RTP blog

JANUARY 26, 2018

By Luis Artiz, Epson America Most retailers understand that their success depends heavily on their ability to provide a positive customer experience (CX). By taking a closer look at the loyalty program lessons learned by Starbucks and Woolworths, retailers can learn a few lessons about winning repeat customers in today’s environment.

Customer Experience 150

Customer Experience Customer Mobile Article 150